Zoominfo

JANUARY 21, 2019

Thus far, we’ve covered the most-read articles for sales professionals and recruiters. As such, it’s important to stay up-to-date on the latest lead generation trends, technological advances, and- as always- your customer base. The Beginner’s Guide to YouTube for B2B Marketing. Recent studies show this trend is here to stay.

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Marketing Insider Group

DECEMBER 18, 2023

Outbrain recommends 150 billion articles and videos each month to more than a half a billion people worldwide. This platform offers insights into trending topics and helps identify influencers who can authentically promote content, significantly boosting engagement and reach. Why YouTube Ads? Why Outbrain?

Paid Content 232

Paid Content Distribution Cost Per Thousand Budget Programs 232

Sprout Social

NOVEMBER 17, 2021

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. Moreover, consumers watch live videos for 10-20x longer than pre-recorded videos.

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Youtube Privacy Video Marketing Click Rate 131

Stevens & Tate

JULY 3, 2023

Introducing our monthly newsletter, which is dedicated to bringing you the latest marketing trends and updates from around the world. Find these articles interestng? It’s why YouTube and other video social media platforms are so popular. Read the full Article here. you make like: 4 essential Brand Components.

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Trends Planning Paid Search Agency Youtube 70

SocialPilot

JANUARY 15, 2024

Video is the new king of content. With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend.

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Statistics Video Marketing Work Management Paid Search Agency 84

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers. We’ve got something different.

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Stevens & Tate

MAY 18, 2023

And with digital advertising trends coming up every now and then, it takes considerable effort, time, and resources to design an ideal marketing strategy that will work for your unique business. Here are some digital advertising trends you can implement in your business. Ensure the videos are relevant.

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ClearVoice

NOVEMBER 25, 2022

And for B2B marketers and large enterprises, the cost of lagging behind the content marketing trend curve is too massive to ignore. To help you keep up with the times, here is a compilation of the top 15 trends in content marketing that will shape the industry in 2023. Emerging content marketing trends. Short-form videos.

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Top of Funnel Marketing AI Trends Enterprise Management 115

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

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Youtube Features Social Media Ad Exchange 72

Valasys

FEBRUARY 5, 2024

YouTube’s allure often centers around the pursuit of virality, but sustained success requires a broader strategy. This article navigates beyond viral moments, delving into comprehensive strategies for building a lasting presence on the platform. Why is YouTube so Successful?

Viral Marketing 40

Viral Marketing Youtube Ad Building Lead Ranking 40

Sprout Social

MARCH 20, 2023

At the risk of stating the obvious: Short-form video is a big deal. The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. The short-form video format is here to stay, and worth investing in for the long term. The good news?

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Bannerflow

JULY 5, 2022

However, there should always be room for improvement, and if you have yet to consider the leading trends and strategies defined in our The State of In-Housing Report 2022 , there is still time to maximise their potential for your business. Those top trends are: Content marketing. Video marketing. Video Marketing.

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Trends Planning Paid Search Agency Digital Marketing Funnels 96

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. In 2023, B2B firms saw trends shift to adapt to a post-pandemic world. Let’s have a look at the trends shaping the future of B2B web design in 2024. This trend has stuck.

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Marketing Insider Group

JULY 14, 2021

Every minute, about five hours of content makes its way to YouTube. Others produce videos for search engines, private companies, or TikTok. Others produce videos for search engines, private companies, or TikTok. Others churn out articles and how-tos. Even a thank-you blurb at the end of an article can suffice.

Work Management 359

Work Management Tips Copyright Marketing Management 359

Stevens & Tate

SEPTEMBER 20, 2023

Current Trends in Digital Advertising and Marketing If you are keen enough, you have probably seen a steady change in how businesses advertise their products and services. Today, for instance, you will find personalized, five-seconds video ads instead of random 5-minutes videos.

Paid Content 98

Paid Content Advertising Agencies Advertisements Advertising 98

Matchcraft

FEBRUARY 1, 2023

As an ad agency, running profitable YouTube campaigns for your clients is crucial to achieve a successful advertising strategy. As the second most popular platform in the world next to Facebook, YouTube is a powerful platform for reaching and engaging with potential customers. billion revenue in 2021, a 46% increase YoY 62.5

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ClickZ

MARCH 2, 2020

Practical video marketing strategies that increase engagement on Amazon, Facebook, and YouTube. With ecommerce sales surpassing $4 trillion this year, staying ahead of emerging technology and trends is essential to staying competitive online. 2) Video marketing strategies to increase engagement.

Paid Content 145

Paid Content Multi-Touch Attribution Marketing AI Trends 145

Martech Advisor

FEBRUARY 17, 2020

94% of marketers find video marketing a key element in their marketing strategy, reports Vidyard. To help you get started, we look into the future of video marketing, in this article. Over 85% of teens believe they can do anything if there is a YouTube how-to on it means that marketers need to fully utilize the format of video.

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Marketing AI Video Marketing Planning Youtube 144

Marketing Insider Group

NOVEMBER 8, 2021

And YouTube videos can only take you so far. I’m oversimplifying it, but this type of data can help inform the keywords you are bidding on in paid search, and serve as your editorial calendar for any long-form content and YouTube videos you plan on posting. I do understand though. The output is the same.

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Buyer's Journey PR Content Analysis 347

Marketri

NOVEMBER 8, 2023

In this article, we’ll explore the top 5 SEO trends that can be leveraged as part of a successful B2B marketing strategy. Leveraging Video We live in an age of multimedia. Video content is about connecting with your audience in a way that resonates. Host the videos on your company or brand YouTube channel.

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Marketing AI SEO Trends Marketing Budget 62

Marketing Insider Group

OCTOBER 21, 2021

What do I see as the biggest content marketing trends for 2022 and beyond? There are 3 major trends in the digital marketing industry I think everyone will be talking about. Content Marketing Institute annual survey on Content Marketing Trends. The second bug trend is AI-generated content. My 2022 Marketing Predictions.

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Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 362

Martech

JULY 10, 2023

You can watch her entire presentation on AWE’s YouTube channel ; it’s not to be missed. I have loads of videos, playlists and other data that could train it how to be a much better spin instructor than I can ever be. Anyone can now create beautiful images, videos, articles, 3D worlds, 3D products and more within seconds.

Marketing AI 131

Marketing AI Paid Search Agency Trends Copyright 131

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Your videos can be shot simply with your phone or elaborate productions by an outside vendor.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Brightedge

DECEMBER 21, 2020

Many companies use YouTube marketing as a way to promote their businesses and products for audiences who prefer video as a way to interact with brands. YouTube is the second most visited search engine on the internet second to Google. Why YouTube marketing? People search for more video results than any other content.

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Youtube Brand Identity Branding Advertising Agencies 59

SocialPilot

APRIL 26, 2024

Embed this post Effortless to Organize Your Content Calendar After working so hard on an engaging content calendar that follows all the latest trends, it’s heartbreaking to see your strategy scatter because of last-minute hassle. On the other hand, to share content like DIY or tutorials, Pinterest and YouTube will be right for you.

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Social Media Effectiveness Media Top of Funnel 92

Bannerflow

DECEMBER 16, 2021

The power of social media as a space for brands to focus advertising spend is becoming increasingly undeniable – so monitoring latest trends can be crucial for success. In this article, we take a closer look at social ad trends. What will our social media ad trends guide cover? Four key social ad trends for 2022.

Social Media 98

Social Media Advertising Agencies Advertisements Advertising 98

Martech

DECEMBER 28, 2022

As I write this article, I am listening to Vince Guaraldi’s “A Charlie Brown Christmas” album, drinking a hot cup of my favorite matcha and basking in the glow of my tiny, tinsel tree lights reflecting off my bay window. I hope we see more companies embracing the three use cases outlined in my recent article : Events. Networking.

Trends 109

Trends Paid Search Agency Advertising Agencies Marketing & Strategy 109

Webbiquity

NOVEMBER 15, 2022

For example, keeping your audience’s attention with short- and long-form video content has become a much larger priority in recent years. For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties.

Social Media 306

Social Media Work Management Marketing Management Media 306

Stevens & Tate

APRIL 1, 2020

With the Coronavirus halting many events, knowing about current and recent marketing trends, is essential. As a result, the following articles come from popular marketing blogs and highlight current marketing trends that we think are worth paying attention to: Noteworthy Marketing News. 10 Top Digital Marketing Trends For 2020.

Trends 76

Trends Emarketing Paid Search Agency Mobile Advertising 76

Stevens & Tate

JANUARY 25, 2021

Google Trends is one of the most underused free tools; it is a place marketers can use to get their finger on the global pulse. Increase SEO using Google Trends in the following ten ways. The latest Google Trends dashboard is much simpler and allows you to explore various topics before narrowing down. 5. Trend Predictions.

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Trends SEO Google Long Tail Marketing 73

The Marketing Blender

DECEMBER 28, 2020

5 Marketing Trends to Dominate Your Competition in 2021. To give you a significant head-start, we decided to put together this article highlighting 5 of the biggest marketing trends that businesses – big and small – will use to make a substantial mark even in the most competitive industries in 2021. Video Marketing.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

Marketing Insider Group

DECEMBER 8, 2021

In this article, I’m going to share 4 practical tips to get your small or medium business ready for next year. Make video a core part of your marketing strategy, if you haven’t yet. Prioritize Video Content. Video marketing is becoming more important, it seems, every day. Invest in Chatbots & Voice Tech.

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Practices Tips Business Emarketing 294

Vidyard

MARCH 5, 2021

Chances are your organization is creating and sharing more video content than ever before. Companies reported creating more than 51 videos each year increased by 254% in 2020. You understand the importance of video, but it can be tough to decide what solution is right for you and ALL your company’s needs. Video Marketing 1.2

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155

Marketing Insider Group

MAY 10, 2023

Marketing Experience Maybe this should be a no-brainer, but it’s surprising how many videos on YouTube are telling people how to start a digital marketing agency as a get-rich-quick scheme. However, others are jumping in on the trend to make a quick buck. Solid Strategy Experience means nothing if you don’t know how to use it.

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Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 265

Bannerflow

DECEMBER 9, 2020

Online advertising trends for 2021 promise to be very interesting. Indeed, while 2020 has been a strange time for marketers, the advertising trends highlighted in last year’s blog are proving extremely relevant. And what trends are likely to lead us to success in the coming year? Agile is a key online advertising trend.

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Advertising Agencies Advertisements Advertising Trends 98

ClearVoice

MARCH 6, 2019

Your success as a freelancer or as a content marketer depends in many ways on your ability to stay informed about the most current content marketing trends and examples. In recent weeks, news about unchecked predatory comments on videos featuring young children has caused concern among parents, viewers, content creators and advertisers.

Trends 109

Trends Examples Content Marketing Verticals 109

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Staying up-to-date on trends. Recording videos remotely. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Mastering the art of video has never been more important. Pre-plan videos.

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Social Media Template Video Marketing Media 97