How to Train Your Media Planning AI (The Right Way)
Bionic
FEBRUARY 23, 2023
In this article, you’ll learn how to source good data to train your media planning AI models. Efficiency KPIs and Dependent Variables If you want to predict the cost efficiency of media placements, you need to include cost efficiency KPIs as dependent variables in your training data. Nutritious, healthy data. Not junk data.
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