Oktopost

APRIL 22, 2019

Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more.

Marketing Attribution 103

Marketing Attribution Enterprise Management Work Management Marketing Management 103

Customer Experience Matrix

NOVEMBER 4, 2014

It’s just over one year since I first spoke with Lytics *, which at that time was (accurately) calling itself a Customer Data Platform but had not yet released a beta version of its product. CEO James McDermot said the label was changed because big companies thought a CDP sounded like an IT project, not something run by marketers.

Marketing Automation Services 120

Marketing Automation Services Ideal Customer Profiles Enterprise Management Marketing Management 120

Versium

JUNE 12, 2018

Data technology company seamlessly integrates with Scribe Software’s APIs allowing LifeData and scores to be easily accessible from more than 50 enterprise applications such as CRM tools, marketing automation system and customer care databases. REDMOND, Wash. How it Works. About Versium.

Marketing Automation Services 40

Marketing Automation Services Advertising Agencies Analytics Software 40

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform.

Marketing Automation Services 50

Marketing Automation Services Act-On Demand Generation Agencies Marketing Automation 50

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform.

Marketing Automation Services 51

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 51

ConvertKit

JANUARY 20, 2022

There are other factors besides cost to consider when choosing an email marketing tool. A real bargain strikes the perfect balance of affordability and value, without sacrificing essential functionality like deliverability , support, and features like email automations , tags, and segments. What’s the best email marketing tool?

Budget Programs 90

Budget Programs Marketing Automation Services Enterprise Management Cost 90

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform.

Marketing Automation Services 50

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 50

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities.

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. “Vidyard is hot because of its ability to customize videos in a similar way to how emails are customized for mass marketing.

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities.

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

SpotMe Blog

FEBRUARY 2, 2022

Our virtual event platform comparison helps you pick your next virtual event solution. There has never been a wider selection of tools to create virtual events. Be strategic before starting your virtual event platform comparison. Then we will draw up a list of critical features for your next tool. Agenda tools.

Comparison 52

Comparison Marketing Automation Services Enterprise Management Webcast 52

Adobe Experience Cloud Blog

APRIL 20, 2018

To get the best results, your content marketing efforts need to run like a well-oiled machine so you can focus on the big picture, do your job better, and achieve more. Together, content marketing and marketing automation can help you create a cohesive, efficient, and effective engagement marketing powerhouse.

Marketing Automation Services 134

Marketing Automation Services Marketing Automation Top of Funnel Automation 134

Vidyard

JULY 28, 2021

How to Use Video CTAs on YouTube 4. Know Who’s Clicking with Action Analytics What’s a Video Call to Action, Anyway? Here’s an example you’ve probably seen (or heard) before on YouTube: “Subscribe and ring that bell!” Here’s an example of a video CTA on YouTube, in the form of a watermark in the corner.

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Valasys

JULY 12, 2023

Perform a quick Google search for B2B marketing strategies, and you will almost certainly land on numerous pages full of articles providing a generic list of familiar marketing strategies; SEO, PPC, social media, loyalty programs, email, and much more. Source:[link] Top CMS platforms include WordPress, Square Space, Wix, and Ghost.

Marketing AI 52

Marketing AI Marketing Automation Services B2B Marketing Work Management 52

Heinz Marketing

SEPTEMBER 30, 2022

According to Scott Brinker’s most recent Marketing Technology Landscape , there are 9932 (and counting) solutions in the marketing technology space. So how do you avoid getting distracted by those 9932 tools out there and instead, get started assessing what you have and what you need to support your objectives? Getting Started.

Ideal Customer Profiles 122

Ideal Customer Profiles Work Management Planning Marketing Automation Services 122

Martech Advisor

NOVEMBER 22, 2019

It helps marketers save time and effort spent on managing social platforms, engaging with prospects, and enhancing brand awareness. In this article, let us look at the process of automating social media, the best practices to follow while automating social media, and the benefits offered. What Is Social Media Automation?

Marketing Automation Services 91

Marketing Automation Services Social Media Paid Content Automation 91

Vidyard

MARCH 23, 2021

You’re peppering them into your marketing, sales, support, and elsewhere throughout your business. You’ve even integrated your video platform with your customer relationship management (CRM) and marketing automation platforms to track views on the lead and account level. To this end, video analytics are essential.

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Optinmonster

FEBRUARY 11, 2024

Best of all, email marketing is affordable. After that, you can always try one of these email marketing services. Growth hacking tools you can use to create a gamified onboarding experience include Userlane and Masskom. We’ve got a guide to help you use urgency in marketing.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

The Lead Agency

APRIL 14, 2024

Bring on B2B podcast guests If you have the relationships, use your podcast platform to bring in other knowledgeable guests. With tools like Envato, Premier Pro, and others, simple videos can be turned into video assets that look great. Video for what Software demo videos are a big need for B2B businesses with technical products.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Hubspot

FEBRUARY 6, 2019

This time last year, we put a stake in the ground by announcing that HubSpot was building a centralized platform. We see businesses using more kinds of software, not less, that all needs to work together. In collaboration with our growing collection of platform partners, we made great progress in that mission over the past year.

Marketing Automation Services 76

Marketing Automation Services Hubspot Paid Search Agency Advertising Agencies 76

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. Vidyard’s free offering can be used by anyone looking for an easy way to create and/or share videos.

Enterprise Management 65

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 65

markempa

DECEMBER 19, 2016

“With the rise of content marketing, a lot of businesses get stuck in the eBook rut,” saysLinda West ( @ misslindawest ), Director of Digital Marketing at Act-On Software , a rapidly growing company that makes a marketing automation Software as a Service (SaaS). And no wonder. “We

Top of Funnel 120

Top of Funnel Marketing Automation Services Video Marketing B2B Marketing 120

BenchmarkONE

JANUARY 4, 2023

Integrated Marketing. With the rise of digital media, integrated marketing has become an essential tool for small businesses. Improved marketing campaigns – with consistency across platforms, your marketing campaigns will have a focused message. . Personalized AI Tools. Let’s take a look. .

Small Business Marketing 81

Small Business Marketing Trends Marketing Automation Services Business 81

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. Vidyard’s free offering can be used by anyone looking for an easy way to create and/or share videos.

Enterprise Management 54

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 54

TrustRadius Marketing

APRIL 23, 2021

Data analytics and SEO strategies can help ensure content stays relevant to the user’s interests and needs. A youtube video might go over all the information of the product. The focus here is on interesting, genuinely helpful content that creates a trust and relationship with the product vendor.

Work Management 52

Work Management Marketing Automation Services Marketing Management Paid Search Agency 52

SmartBug Media

MARCH 18, 2019

The strategy isn’t necessarily new, and with the rise of more video hosting platforms, it’s now easier and more cost-effective for a business to professionally execute a video marketing strategy. YouTube is probably the most mainstream video hosting platform out there. YouTube is a great option for entertainment.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Vidyard

SEPTEMBER 18, 2019

Expanded partnership helps Marketo Engage customers personalize their marketing experiences and drive greater audience engagement through the power of video content and video analytics. Those videos are being used to support website landing pages, email marketing, ABM, social media engagement, and more.

Marketo 65

Marketo Lead Ranking Lead Scoring Analytics 65

Vidyard

OCTOBER 31, 2016

KITCHENER, Ontario – October 31, 2016 – Vidyard , the video platform for business, has been named a leader in Online Video Platforms for Sales and Marketing by independent research firm Forrester Research, Inc. Forrester analyzed nine vendors’ video platforms across 39 criteria. “I

Marketing Automation Services 50

Marketing Automation Services Enterprise Management Work Management Marketing Management 50

Vidyard

OCTOBER 31, 2016

The recognition comes as part of The Forrester Wave™: Online Video Platforms For Sales And Marketing, Q4 2016, which analyzed the most significant providers in the space. Forrester analyzed nine vendors’ video platforms across 39 criteria. “I

Marketing Automation Services 50

Marketing Automation Services Enterprise Management Work Management Marketing Management 50

Vidyard

NOVEMBER 29, 2016

For the third consecutive year, Demand Metric partnered with Vidyard , the video platform for business, to produce “ The State of Video Marketing Benchmark Study Report ” with the goal of understanding how video performs as a content type. The use of advanced analytics remains at 14 percent, unchanged from previous years.

Studies 65

Studies Account Based Marketing Analytics Video Marketing 65

Vidyard

JULY 17, 2015

Kitchener, Ontario – July 15, 2015 – Demand Spring and Vidyard today announced a partnership to offer the industry’s first video marketing consulting service for B2B marketing and demand generation teams. Our extensive client-side experience with organizations like IBM, Yahoo!

Marketing Automation Services 50

Marketing Automation Services Demand Generation Agencies Advertising Agencies Consulting 50

Valasys

DECEMBER 11, 2023

The world of digital marketing is constantly evolving, and as we enter 2023, marketers are looking to invest their money in strategies and tactics that yield the best results and provide a competitive edge. The digital landscape is becoming increasingly complex, with new technologies and platforms emerging regularly.

Allocation 40

Allocation Advertising Agencies Mobile Advertising Marketing Automation Services 40

SalesIntel

NOVEMBER 17, 2022

The top 3 barriers to effective implementation of marketing strategies were considered to be lack of brand awareness, lack of leads generated and lack of automation of processes. The top 3 2022 marketing priorities include funnel conversion, lead generation and marketing automation. Email Marketing.

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Vidyard

SEPTEMBER 15, 2015

Kitchener, Ontario – September 15, 2015 – Today at Dreamforce, Vidyard, the leading platform for video marketing and video analytics, introduced Video for Salesforce Communities, empowering users to share and watch video content inline within their communities and measure how engaged audiences are. Media Contact: Tyler Lessard.

Marketing Automation Services 77

Marketing Automation Services Communities Video Marketing Paid Search Agency 77

Vidyard

JULY 17, 2015

Kitchener, Ontario – July 15, 2015 – Demand Spring and Vidyard today announced a partnership to offer the industry’s first video marketing consulting service for B2B marketing and demand generation teams. Our extensive client-side experience with organizations like IBM, Yahoo!

Marketing Automation Services 50

Marketing Automation Services Demand Generation Agencies Advertising Agencies Consulting 50

LeadsRX

MARCH 9, 2022

This basically says each marketing touchpoint played a role in “influencing” a consumer to convert… the software does not weight one touchpoint any more importantly than another. Customer Journey Analytics. Optimize conversion paths across marketing programs and content with customer journey analytics.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84