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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

But how are marketers managing multiple social accounts, encouraging proper engagement, and analyzing and proving their social platforms ROI? With social media analytics tools. In a nutshell, social media analytics tools are generally part of a larger social media management software platform.

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The Pinterest Buy Button Might Rock Your Ecommerce

Convince & Convert

With more than 70 million monthly users, Pinterest is easily one of the largest and fastest-growing social networks around. Unlike Facebook or Twitter, Pinterest serves as a platform for inspiration for users. From analytics to widgets, these features should absolutely not be overlooked.

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Google Analytics Upgrade Could Bode Well for Google Plus

Biznology

This week Google introduced some significant changes to its widely used analytics offering. In a nutshell, the company is now providing a more in-depth look at the impact of social channels beyond the usual checking off of likes, followers, friends or whatever else online connections are called these days. Google Groups. Read It Later.

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44 (of the) Best Twitter Articles and Blog Posts of 2009

Webbiquity

There’s no doubt that Twitter is a phenomenon. It’s now the third-largest social network (behind Facebook and MySpace), the fastest-growing , and used by 75% of b2b companies. How can you optimize your organization’s use of Twitter? Twitter Tips & Tactics. Twitter Search. Daniel Adler.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

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Measuring Social Media ROI with Google Analytics: Part 4 – Standard Reports

EMagine B2B Blog

Google Analytics has recently expanded its reporting option to include social media outlets. Through some great standard reports, you can view social conversions, engagement by source and social sharing. Before some of these reports will function properly, you will need to set up your goals in Google Analytics.

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Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

The cost of inbound marketing (PPC, SEO, email, blogs, social media) is significantly less than the cost of traditional outbound marketing. Rick noted at that time that 15% of HubSpot’s website traffic was driven by social media. Find interesting conversions and join in, socially—being helpful, but not with a hard sell approach.