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LinkedIn Company Pages: 7 Features To Make Your Page Even Better

KoMarketing Associates

LinkedIn has been an essential element of any B2B marketing strategy for some time, but it’s become even more essential in 2020 after the pandemic postponed so many in-person events and meetings. LinkedIn Company Pages are playing a larger and larger role in marketers’ social media strategies , too. That’s changed. Job function.

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Use your Passion for Data to Join the Data-vangelist Movement

Vision Edge Marketing

As a result, for years, I’ve positioned myself in LinkedIn as a data-vangelist (DV). . It includes the ability to analyze data and derive insights from the analytics. I know first-hand, that the world needs, values, and rewards people – marketers and others – who can truly transform businesses and our lives with data.

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Understanding and exploring core social media features

Sprout Social

Some social media apps enable brands to display product catalogs and complete purchases within or outside the app. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. And don’t forget about social listening.

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Pre-written sales operations job descriptions

InsightSquared

Earlier this year we teamed up with LinkedIn to highlight the basic characteristics of professionals in three critical operations roles — sales, marketing and business operations. Also, a microscopic percentage of ops pros have earned a professional certification, or, if they did, display the credential on their LinkedIn profiles.

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An Ultimate Guide to Social Media Automation for Your Business

Spiralytics

This includes processes like post-scheduling, handling customer interactions, and producing analytical reports. Social media automation tools allow you to set budgets, define target demographics and interests, and schedule ad displays, all within the automation platform. Automation comes to the rescue again!

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Line It Up: Use Display and Native AD Targeting Tactics to Hit Your Business Goals

Martech Advisor

We’ve all been wondering when display and native ads would get to tap into some of that AI magic. In the last several months, display and native network platforms started making big moves, with technology finally catching up to the big ideas driving them. Laser-sharp AI targeting, meet display and native. Remarketing.

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7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance

KoMarketing Associates

Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. As a result, B2B marketers need to reassess how their organizations’ LinkedIn strategies can benefit SEO. Here are 7 LinkedIn marketing tactics that can be beneficial to B2B SEO initiatives: Status Updates: Profile and Company.

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