markempa

JANUARY 19, 2006

Use a Web analytics tool to monitor your Web visitors. Use a Web analytics tool to monitor your Web visitors. Heres a summary of Michael Ortners eight points: 1. Understand the significance of your Web site. Use tagged URLs. Determine which visitors become leads. Centralize your contact information. Highlight your Contact Us page.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120

markempa

NOVEMBER 15, 2005

« Google Makes Web Analytics Free but will it help your lead generation? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Marketing Strategy Marketing & Strategy Webinar Metrics 120

Hubspot

SEPTEMBER 13, 2012

Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. When I first started working at HubSpot 4 years ago, I'll admit I wasn't the most analytically-minded person. 1) Put the Right Analytics in Place. But if you're fearful of data, you're not alone.

Work Management 28

Work Management Marketing Management Planning Clickthrough 28

markempa

NOVEMBER 10, 2005

« B2B Lead Generation Blog Adds FeedBlitz for Email Notification | Main | Google Makes Web Analytics Free but will it help your lead generation? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Sales Cycle 120

Sales Cycle Lead Generation B2B Sales Leads 120

Webbiquity

APRIL 14, 2014

“Data analytics are currently most commonly used by B2B marketing leaders to measure and report marketing’s performance (64%), as well as to justify (55%) and allocate (52%) the marketing budget. Analytics are least commonly used to fine-tune the marketing mix (14%).” eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

OCTOBER 16, 2012

eMarketer ). eMarketer ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). eMarketer ). Internet users and represent the majority of Americans’ time online. MediaPost ). MediaPost ). Internet users.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

FEBRUARY 21, 2011

Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence by Industrial Marketing Today. Achinta Mitra provides step-by-step instructions for integrating Google Analytics with standard ESP email tracking, which produces much richer data to help optimize conversion rates. by eMarketer. Post on Google Buzz.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JANUARY 19, 2011

Michael Cohn supplies an excellent list of “useful and effective tools that will help you create a buzz for your business,&# from social networks and photo-sharing sites to wikis and review sites. making it as simply as possible for visitors to share your site content across multiple social networks), and social analytics.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Post on Google Buzz. Sarah Worsham ( @sazbean ). March 18, 2010. June 8, 2010. We’ve Got Algorithms.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Sprout Social

JANUARY 3, 2017

While data around stories is lacking, brands can still use Instagram analytics tools to gain incredibly helpful insights into Instagram performance. According to eMarketer, Instagram’s newly released advertising platform already generated $1.5 If you’re a brand, you still might be weary to hop on the Instagram Stories train.

Brand Identity 109

Brand Identity Branding Word of Mouth Network Marketing 109

B2B Marketing Zone Posts

APRIL 5, 2010

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. Social Media Budget Ratio in B2B Marketing - Buzz Marketing for Technology , March 9, 2010 What is the appropriate level of budget to support social media for a B2B company? Step Aside, B2Cs: Social Media Is BUSINESS Media. -

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Be Careful What Assumptions You Make with Analytics - B2B SEO , July 23, 2010. Understanding the Five Customer Relationship Stages to Full Engagement With Your Brand - Fifth Gear Analytics , October 25, 2010. How to Kill Your Business with One Email - eMarketing Strategist , November 8, 2010. Buzz (589). 2010 (6542).

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Hubspot

MARCH 6, 2012

How do I reconcile this in my social analytics? Ian Lurie Ties Social and Analytics. in better social media analytics, so that we can better close this loop." - Ian Lurie, Conversation Marketing. After what seems like countless failed attempts at social by Google (Buzz, Wave, Orkut, etc.), Is it the same audience?

Social Media 28

Social Media Media Social Networks Planning 28

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

B2B Marketing Zone Posts

DECEMBER 1, 2010

Google Analytics. Buyers Set the Pace for B2B eMarketing - Marketing Interactions , November 16, 2010 The ability to instantly publish content, send email, and Tweet give the impression that speed is a marketer’s friend. Online blog needs various marketing methods to get converted into big business. Facebook Insights.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 23, 2010

The results automatically update in front of your eyes, and watching Kurrently results for a buzz-worthy live event is a breathtaking portrait of our interconnectedness. Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Webbiquity

FEBRUARY 7, 2012

Infographic: Social Media ROI Statistics by Digital Buzz. Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. And while women outnumber men on almost every major social network (e.g. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn.

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

OCTOBER 31, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

FEBRUARY 14, 2011

Citing research from eMarketer, Brian Solis documents the continuing shift from interruption-based advertising to earned media engagement as the primary mode of marketing, as well as shifts within the social media landscape (e.g. Post on Google Buzz. Was he prescient or just playing it safe? You decide. from MySpace to Facebook).

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100

Single Grain

NOVEMBER 28, 2023

It’s really just a case of Mark Zuckerberg building buzz around something that the world wasn’t quite ready to adopt as quickly as he’d hoped. According to eMarketer, CTV ad spend in the U.S. But that isn’t to say it’s dead, per se, it’s just that its pace of user anticipation and adoption has slowed down. is expected to reach $29.29

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126