Zoominfo

OCTOBER 15, 2020

By bringing together our subject matter experts in data collection, natural language processing, and data science we had greatly improved the strength and confidence of our intent signals while also reducing noise. Streaming Intent by ZoomInfo and Clickagy.

Zoominfo 246

Zoominfo Intent Signal Work Management Intent Data 246

Brightedge

JUNE 10, 2022

An effective strategy has numerous components, from initial keyword research and competitor analysis, to ongoing tracking and maintenance of rankings. Content ideation—generating topics for blog posts, articles and marketing materials for your site—is often seen as being synonymous with keyword research. Keyword research is vital.

SEO 111

SEO Research Enterprise Management Tools 111

Binary Demand

FEBRUARY 23, 2024

[ps2id id=’Introduction’ target=”/]Based on a recent HubSpot report, 35% of surveyed marketers prioritized B2B demand generation activities in 2022, indicating a noticeable shift from tactical demand generation to a more strategic approach in the current and future of B2B demand generation marketing.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Account Based Marketing 52

Martech

JANUARY 29, 2024

Lead generation for B2B has undergone quite a transformation. But have we deviated too far from sustainable lead generation practices and become too reliant on pay-to-play databases to fuel outbound initiatives? Gone are the days when gating all content to meet quarterly MQL KPIs was effective. Leads require behavioral momentum.

Lead Ranking 115

Lead Ranking Lead Gen Ideal Customer Profiles Lead Scoring 115

NetLine

APRIL 11, 2024

An Analysis of 6.2 The 2024 report dives deep into the behaviors of B2B professionals, backed by an unprecedented analysis of the consumption of more than 45,000 individual content assets from the past year. Intent signals aside, the formats designed to deliver the most information in the most concise manner wins.

Top of Funnel 52

Top of Funnel Marketing Report Intent B2B Marketing 52

PureB2B

MAY 19, 2022

Using LinkedIn for lead generation has become a staple of B2B marketing. Despite this, many businesses fail to use LinkedIn to its full potential simply because their lead generation tactics are flawed, rendering them ineffective. Why You Need LinkedIn Lead Generation. 4 Ways to Use LinkedIn for B2B Lead Generation.

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

Aberdeen

JANUARY 28, 2019

Advanced statistical analysis enables market research organizations to derive meaningful insights into key market trends, demystifying buyer intent. Demystified” buyer intent data is not a commodity that teams can share via zipped folder sent over Slack.

Buyer Intent 40

Buyer Intent Differentiation Analysis Intent 40

Aberdeen

JANUARY 28, 2019

Advanced statistical analysis enables market research organizations to derive meaningful insights into key market trends. Demystified” buyer intent data is not a commodity that teams can share via zipped folder sent over Slack.

Intent Data 40

Intent Data Differentiation Analysis Intent 40

Aberdeen

JANUARY 28, 2019

Advanced statistical analysis enables market research organizations to derive meaningful insights into key market trends. Demystified” buyer intent data is not a commodity that teams can share via zipped folder sent over Slack.

Intent Data 40

Intent Data Differentiation Analysis Intent 40

Zoominfo

FEBRUARY 3, 2023

Channels for Converting Leads Websites For most businesses, websites are a key lead-generation platform, especially when they’re set up with the right tools to attract, inform, and persuade visitors. After a month-long analysis, we found that over 24% of individuals answered their mobile phone, while 12% answered their direct lines.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

Only B2B

FEBRUARY 21, 2024

What is Intent Data, anyway? Read more: Must Read : The Power of Intent Data in Lead Generation Understanding Intent Data in b2b marketing Think of intent data as the crystal ball of B2B marketing. Let’s delve deep into Intent Data in Personalized B2B Marketing.

Intent Data 71

Intent Data Intent B2B Sales B2B Marketing 71

xiQ

SEPTEMBER 25, 2019

Generate RSS and PDFs to push through your own marketing channels. xiQ’s Campaign Analytics dashboards measure campaign performance, content efficacy, ranks client engagement, and generates first-hand intent data for each prospect. Measure Intent. Integrate with your existing marketing automation and CRM toolset.

Demand Generation 69

Demand Generation Lead Ranking Lead Scoring Demand 69

Only B2B

JULY 13, 2023

B2B event marketing serves as a strategic approach for businesses to connect with their target audience, generate leads, and cultivate valuable relationships. In the current digital era, data is essential to optimizing marketing tactics, and intent data has become a game-changer for B2B event marketing.

Intent Data 62

Intent Data Intent Event Marketing Marketing AI 62

Leadspace

FEBRUARY 19, 2018

Email and events are still ranked as some of the highest lead generation practices for B2B brands. Take advantage of intent signals. For B2B, data analysis can be essential for Intent Signal Monitoring — the ability to “see” every page your customer has visited in order to predict their intent to buy.

Lead Generation 99

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 99

ANNUITAS

MARCH 21, 2023

As the use cases for chat expands to non-lead generation and to more nurture-based, being able to notify a wider swath of individuals that a pertinent chat is happening is a smart addition. New advancements include improved sales routing, to get prospects inside an automated or assisted chat routed to the proper sales rep faster.

Marketing Automation Services 130

Marketing Automation Services Marketing Automation Automation Webinar Metrics 130

ABM in Action

JUNE 29, 2023

NetLine , a content marketing and lead generation company, launched INTENTIVE , which the company claims is the only buyer-level intent platform that delivers real-time insights into prospects that are actively expressing intent within a B2B account.

Intent 52

Intent Intent Signal Account Based Marketing Intent Data 52

Only B2B

FEBRUARY 6, 2024

And learning how to collect b2b intent data helps in generating more quality prospects and increase the chances of getting more qualified leads. However, partnering with a best-intent data solutions company offers you a real competitive advantage in your sales and marketing efforts.

Intent Data 62

Intent Data Intent B2B Sales ROI 62

SalesIntel

AUGUST 11, 2023

As a marketing leader, your success hinges on your ability to generate qualified leads that are both engaged and converting into loyal customers. Here are five indispensable tips to help you achieve your lead-generation goals. Here are five indispensable tips to help you achieve your lead-generation goals.

Sales Qualified Leads 40

Sales Qualified Leads High Quality Lead Allocation Lead Scoring 40

DealSignal

MARCH 2, 2024

All of these intent signals once aggregated and organized, can paint a very accurate picture of your audience’s current interests, ongoing and upcoming trends, and specific wants that need addressing, or problems in need of solving. The value of this data to your marketing team cannot be overstated.

Intent Data 52

Intent Data Intent Intent Leads Ideal Customer Profiles 52

Inbox Insight

MARCH 13, 2024

Insufficient data analysis: Inadequate data analysis or the limitations of relying solely on first party intent can lead to missed opportunities to prioritize leads displaying in-market tendencies. The aggregation of 3rd party intent signals provides a fuller picture of the buying process.

Lead Ranking 52

Lead Ranking Lead Scoring Ideal Customer Profiles Demand Generation 52

SalesIntel

APRIL 19, 2024

SalesIntel provides verified direct dials, firmographics, technographics, and intent signals to enhance contact details. Key features: Reveals a company’s technology stack, usage trends, and competitor analysis. Demandbase provides insights into contacts, company details, and buying signals.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

Valasys

FEBRUARY 26, 2024

By leveraging the power of AI-driven similarity analysis, you can unlock a treasure trove of potential customers with eerily similar characteristics to your best performing audience segments. Machine Learning Matchmaking: Automated Look-alike Generation No more manual data crunching and guesswork.

Lead Ranking 40

Lead Ranking Sales Qualified Leads Intent Signal Demographics 40

TrustRadius Marketing

OCTOBER 3, 2022

Companies are “viewing intent data as an integral layer of intelligence in their revenue funnel and a critical component of their overall go-to-market strategies,” according to Demand Gen Report. The next step for marketers is educating themselves about each form of intent data and the many sources available for creating unique audiences. .

Intent Data 52

Intent Data Intent Intent Signal Top of Funnel 52

Only B2B

SEPTEMBER 21, 2021

Businesses may identify “ready to buy” prospects and fine-tune their ads using a variety of aggregated intent signals. Intent Data could well be utilized for future prospecting since it reveals trends that can assist you enhance your prospects’ purchasing choices throughout their buyer journey.

Intent Data 114

Intent Data Intent Paid Search Agency Top of Funnel 114

Inbox Insight

OCTOBER 6, 2020

But intent data is not one singular ‘insight’ – intent data is an umbrella term to describe a whole range of signals that can be gathered from different behavioral actions from an individual. With so many organizations now using intent data, we wanted to know – what objectives have they set in place when leveraging intent data?

Intent Data 99

Intent Data Demand Generation Intent Lead Scoring 99

NetLine

JUNE 12, 2023

Data that can identify real intent, however, is powerful for a whole number of reasons. So what types of insights can intent data provide? There are several key benefits to using intent data in your B2B marketing.

Intent Data 59

Intent Data Intent Marketing Budget Ideal Customer Profiles 59

Aberdeen

JANUARY 2, 2019

The solution must take a “wide capture” approach — one which leverages big data analytics, natural language processing (NLP) and machine learning (ML) to detect buyer intent signals across tens of thousands of technical, business, and industry publications.

Intent 49

Intent Intent Signal Buyer Intent Intent Data 49

6sense

MAY 12, 2020

Bombora’s Company Surge ® data and 6sense’s Account Engagement Platform combine to help revenue teams proactively target accounts and generate revenue. Bombora identifies specific companies that are researching products and services by capturing intent signals across a proprietary, consent-based cooperative of thousands of B2B websites.

Bombora 62

Bombora Advertising Agencies B2B Sales Lead Scoring 62

Only B2B

FEBRUARY 11, 2024

Must Read: Virtual Prospecting with Intent Data Third-Party Intent Data: This involves purchasing data from external vendors who gather intent signals from various sources. Embrace intent data and transform your lead generation strategy! Implement tools and technologies for data integration and analysis.

Intent Data 62

Intent Data Intent Work Management Marketing Management 62

Rev

MARCH 13, 2016

More impressive, his algorithms went beyond “moneyball,” which is a purely linear analysis. And their failure is exactly why we developed a completely new way to find B2B customers by looking at lead generation differently: find leads that are most like your customers and target them before your competitors find them.

Lead Generation 60

Lead Generation Ideal Customer Profiles Marketing AI Generation 60

Valasys

JUNE 26, 2019

On 25th of June 2019, NetLine Corporation, known for operating the largest B2B content syndication & lead generation network & for its largest depository of insights related to content consumption, launched Audience Explorer. The Mechanics of Audience Explorer. About Netline.

Top of Funnel 61

Top of Funnel Enterprise Management Intent Signal Psychographics 61

DealSignal

MAY 15, 2022

How Does Intent Data Differ from Web Tracking Data? Understanding the intricacies of web tracking, including measurements, analysis, and reporting, can get confusing. Intent data is a dataset that proactively identifies potential buyers searching online for similar products and services that your company is selling.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

DECEMBER 9, 2022

All of these intent signals, once aggregated and organized, can paint a very accurate picture of your audience’s current interests, ongoing and upcoming trends, and specific wants that need addressing, or problems in need of solving. Learn more about Intent Data Use Cases. Multistep campaign: Email / Phone / Social media.

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

SalesIntel

OCTOBER 18, 2023

We’ll highlight the importance of leveraging your existing marketing assets, including a meticulously quantified ICP, intent signals to identify prospective buyers, and contact information for outreach. In an ideal scenario, Marketing, Sales, and RevOps collaborate seamlessly to achieve their pipeline generation goals.

Ideal Customer Profiles 52

Ideal Customer Profiles Account Based Marketing ABM Efficiency 52

Zoominfo

AUGUST 3, 2022

When you rely solely on subjective analysis, you run the risk of making reactive or shortsighted decisions. With a solution like ZoomInfo Workflows , your sales reps can automatically feed contacts into their nurture campaigns, based on triggers they determine, including intent signals, news alerts, and page visits.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Webinar Metrics 130

Attendify

JUNE 10, 2021

Instead of starting and ending their event analysis using solely surface-level insights, such as registrations, or even attendance data for that matter, marketers and event organizers need to look deeper at more valuable forms of data: particularly those that center on attendee engagement, or each participant’s unique interactions.

Intent Signal 68

Intent Signal Trigger Marketing Lead Ranking Intent 68

LeanData

APRIL 13, 2023

For their ABM plays, Maxio uses the LeanData-G2 partner integration to uncover intent signals as buyers research the Maxio product, category, or competitors on the G2 website. Preventing Lead Leakage 6sense is a B2B predictive intelligence platform that uses AI and big data analysis to provide insights into buyer behavior and intent.

Ideal Customer Profiles 52

Ideal Customer Profiles Account Based Marketing Work Management ABM 52