How B2B Buyer Personas Influence Online Marketing Campaigns
KoMarketing Associates
AUGUST 6, 2019
In this post, we will define how buyer personas can be leveraged for building more effective programs in B2B SEO , PPC , content marketing , and social media. SEO and PPC Keyword Research. For online marketers, buyer personas can provide direction in the channel-specific campaign development. Third-Party Campaign Creation.
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