Buzz Marketing for Technology

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When will Amazon go Social?

Buzz Marketing for Technology

I was just searching on Amazon for my new book Facebook Marketing for Dummies (Wiley) which is due out in late August. And I was looking at the “personalized recommendations” that Amazon provided me. This grouping was a little bit different with: Twitter Power, Social Media Marketing an hour a day, and LinkedIn for Dummies.

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2010 – Welcome to the Age of Customer Service

Buzz Marketing for Technology

At the end of the last decade we saw Amazon snap up Zappos for $928 Million. Zappos was a beacon at the vanguard of how to communicate with customers socially which is why I believe they were so attractive to Amazon. Share this on Linkedin. Social media has forever changed the balance of nature in favor of the customer.

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Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

Share this on Linkedin. Our hypothesis is that Facebook Ads will become a strong component in every marketers toolkit much the same way as Google AdWords is today. We hope you agree! Tweet This! Share this on Facebook. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

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B2B Marketers Fate Rests in the Hands of a Few

Buzz Marketing for Technology

Share this on Linkedin. Customer Service is the New Marketing Zappos was founded in 1999 and sold to Amazon for. The Bottom Line – The Fate of B2B Companies Rests in the hands of Just a Few People! Its time to start embracing those few people in ways B2B marketers haven’t before. Tweet This! Share this on Facebook.

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10 Best Posts of 2010

Buzz Marketing for Technology

Customer Service is the New Marketing – Zappos was founded in 1999 and sold to Amazon for $1.2 LinkedIn Search Optimization (LSO) Critical for B2B Marketers – Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results.

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Ways to spend your Social Capital

Buzz Marketing for Technology

If you read the last two blog posts on Social Search could it be a Google Killer and When is Amazon go Social , you would begin to get a glimpse of the web in the next 24 months. Bottom line is you should build your Social Capital now before you need it!

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Getting a customer is not the end goal it’s the middle

Buzz Marketing for Technology

Share this on Linkedin. Related posts: Customer Service is the New Marketing Zappos was founded in 1999 and sold to Amazon for. Share this on Facebook. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend?

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