Online Marketing Institute

JUNE 15, 2009

We ran an outreach campaign recently for a viral video (well, we wanted it to go viral thus some very targeted outreach). The crew at SEOmoz actually covered our pitch strategy in post: [link] If you read the thread, there are details on how we did the blogger outreach campaign. How NOT to pitch a blog - Online Marketing Blog [.]

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

seo.co

OCTOBER 25, 2021

In the next several sections, we’re going to teach you how to measure both the costs and the value of your link building (and link outreach) campaign , and determine which of your links and offsite content are making the biggest impact. To do this, you’ll need access to Google Analytics’s Campaign URL Builder. Content writing.

Paid Content 98

Paid Content SEO ROI Lead Ranking 98

Biznology

AUGUST 20, 2013

Whenever Google administers too much stick, it always eventually “softens” its algorithm in response to very vocal and influential clients (who probably also coincidentally spend a lot of money on Google AdWord ads). Google SEO is the new Google AdWords. Back in the day, Google AdWords could be had cheap.

Paid Content 80

Paid Content Google De-duplication Digg 80

Online Marketing Institute

JULY 31, 2009

2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. Starting to see providers team up with data aggregators (Jigsaw’s name comes up here) to provide new sources of business contacts. Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Webbiquity

MAY 3, 2016

Also useful for content curation, content planning, social media monitoring, and infuencer outreach. Also provides competitive SEO metrics (keywords, ranking, brand positioning), and data on paid search campaigns by comparing your adwords spend against others in your competitive landscape. Pricing: $199 to $439 per month. 7) BuiltWith.

Paid Content 100

Paid Content Advertising Benchmark Tools Best Practices 100

Directive Agency

MAY 9, 2017

This person should have a solid understanding of how your financials work, while also have a creative side that allows them to think beyond just the AdWords interface. Content promotion via target outreach. URLS are descriptive and optimized. Made sure of one URL for each piece of content. Launch new campaigns.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Directive Agency

FEBRUARY 1, 2017

These tools help you automate and segment your different outreach, promotion, and lead nurturing, drip email campaigns. For example, if you have an awesome blog post on the reasons adwords is worth it, your exit popup could promote an excellent eBook related to PPC strategies. Ultimate Guides: .

Lead Nurturing 40

Lead Nurturing Email Campaigns Marketing Budget Lead Ranking 40

Adobe Experience Cloud Blog

NOVEMBER 20, 2012

Additionally, many effective internet advertising channels are auction-based (most notably Google Adwords). But the biggest driver is content marketing, when combined with great outreach, works. URL structure, meta-tagging, etc.–play It improves SEO results, drives leads, and builds brands. Paul May: Yes.

Top of Funnel 48

Top of Funnel SEO Digital Asset Management Content Marketing 48

Zoominfo

AUGUST 7, 2018

Just type in a competitor’s URL to discover unique insights such as influencers, backlinks, and top-performing content. Then, filter by search volume, CPC, or Adwords competition to find top keyword opportunities. Automated follow-ups help marketers schedule mass outreach campaigns for guest blogging and social sharing opportunities.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Hubspot

SEPTEMBER 13, 2019

Keywords Everywhere is a tool that shows three different information types for keywords on Google: monthly search volume, cost per click, and Google Adwords competition. This includes the lengths of titles and descriptions, URL, headers in order of appearance, and the number of images without alt text. Price: Free. Chrome extension.

SEO 100

SEO Google Best Practices SERP 100

Zoominfo

AUGUST 7, 2018

Just type in a competitor’s URL to discover unique insights such as influencers, backlinks, and top-performing content. Then, filter by search volume, CPC, or Adwords competition to find top keyword opportunities. Automated follow-ups help marketers schedule mass outreach campaigns for guest blogging and social sharing opportunities.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130

PureB2B

OCTOBER 8, 2020

You can utilize numerous social media platforms simultaneously to increase effectiveness and outreach—provided you use each one correctly. These ads are similar to Google AdWords or search engine ads. Promoting using hashtags that your audience members also use to make sure your outreach is targeted. Include tracking URLs.

Lead Generation 62

Lead Generation Social Media Sales Qualified Leads Generation 62

PureB2B

OCTOBER 8, 2020

You can utilize numerous social media platforms simultaneously to increase effectiveness and outreach—provided you use each one correctly. These ads are similar to Google AdWords or search engine ads. Promoting using hashtags that your audience members also use to make sure your outreach is targeted. Include tracking URLs.

Lead Generation 48

Lead Generation Social Media Sales Qualified Leads Generation 48

Optinmonster

AUGUST 27, 2023

It’s an SEO tool but is also a great way to quickly grab all the URLs from your site. This can be useful for guest blogging and other content marketing outreach. Just plug in your blog’s URL, then it automatically creates a sharing campaign for your content whenever you publish new content.

Paid Content 96

Paid Content Content Marketing Top of Funnel Planning 96

Content Marketing Institute

AUGUST 6, 2018

2) Its Content Inbox: I can enter the URL of a favorite blog and Buffer instantly creates a huge list of tweets from that blog. (3) As a paid click and data guy, I love Qwaya because it allows me to treat and optimize Facebook as I would AdWords: robust campaign structuring, split-testing, and automation tool set. Three reasons. (1)

Social Media 111

Social Media Paid Content Budget Programs Social Marketing 111

seo.co

OCTOBER 4, 2021

You might create a quality blog post and then promote it by PR and link building outreach , then create more content off-site to link back to your original post. Though the process is crazy complicated, the bottom line for authority measurement comes down to the quality and quantity of inbound links to a given URL. Referral Traffic.

Paid Content 98

Paid Content Content Marketing Top of Funnel Planning 98

Directive Agency

JULY 26, 2016

2. Claims of “Google Certified” or “Google Partnerships” refer only to the Google AdWords service. Another good thing to do is ask them for a few of their clients and URLs and put those into a tool like Ahrefs.com or Moz.com to see what backlinks they actually got for their clients and if they’re quality. Andrew Webber.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76