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Retargeting Ads That Will Bring Your Audience Back (With Examples)

Unbounce

They doubled down on brand awareness by delivering a total of 340,000 display ads to past visitors and serving varied messaging in their Google Adwords campaign to re-capture 1,419 visitors in just three months. The text mentions three long-tail keywords: Portfolio management Property listings Property pipeline.

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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

This is important because it means a lot of people are running AdWords on this keyword, which means that there is strong commercial intent behind this keyword. (In Namely, in the design space, they found that there is more demand for free templates, icons, and color-combinations than for information on how to create them.

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A Simple Guide for Setting Up Your First Google AdWords Campaign

Hubspot

If it's because you're intimidated by Google's AdWords interface, we get it. Read on to learn everything you need to know about setting up a Google AdWords campaign! Before you even jump into the AdWords interface, you need to be armed with a keyword list to help guide your efforts. Using the Keyword Tool on AdWords.

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How to Make the Most of Your Paid Content Promotion on Facebook

Content Marketing Institute

Competition doesn’t directly dictate pricing on AdWords. HANDPICKED RELATED CONTENT: How to Build a Smart Yet Simple Social Media Marketing Plan [Template]. This is also why you don’t often see content-based promotion on AdWords: It’s cost-prohibitive (for what you get in return). The ad quality score does. Image source.

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Creating Your Content Roadmap: A Step-by-Step Guide

ClearVoice

To determine your target audience, consider factors such as their age, gender, location, interests, and personality traits. Long-tail keywords. Long-tail keywords are keyword phrases that are more specific than more common keywords. They’re usually four to six words long, although that can vary.

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Evolving Keyword Research to Match Your Buyer’s Journey

Moz

As the online search market expanded, one clear leader emerged — Google — and with it they brought AdWords (now Google Ads), an advertising platform that allowed organizations to appear on search results pages for keywords that organically they might not. I’ll also provide a template of our keyword research document for you to take away.

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Fulfill your resolution to blog in 11 steps

Biznology

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. At least until someone fancies you to be just the right person who has the reputation, voice, access, and reach that resonates with each unique promotion. Mark my words.