How to Optimize Your Product Listing Ads For More Clicks
Unbounce
FEBRUARY 23, 2022
With a higher CTR, you’re able to drive more traffic and conversions to your product listings with PLAs compared to using other formats. Lower costs: Since product listing ads have a higher CTR than other ad formats, you can expect your CPC to be lower. Image courtesy of Google Inside AdWords. Product data. Get Your PLAs Ready.
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