KoMarketing Associates

DECEMBER 27, 2016

Optimize Your Site for Google Answer Box. By adding AMP functionality (and Analytics tracking) to their blog, we saw an immediate uptick in mobile traffic. The most expensive keywords in AdWords. From Ryan Young. As a content marketer, I’m always looking for new ways to get pages to rank highly for competitive terms.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

KoMarketing Associates

SEPTEMBER 9, 2014

While a plugin doesn’t necessarily mean a company is engaged in an all out SEO program, it does tell me that they are doing some SEO. In another piece of code, taken from a different site, I can see that the company is running a Google remarketing campaign: Click to enlarge. Analytics (Ex: Google, Omniture). Schema Markup.

Research 120

Research SEO Press Tagging 120

KoMarketing Associates

JUNE 19, 2014

As companies grow, and new people and departments are added, it’s easy to become segmented and communication can become more difficult than it once was. Company location data has become increasingly important as search results have become more localized and personalized. For example: Location Data . for search purposes?*.

Social Media 120

Social Media SEO Media Keywords 120

KoMarketing Associates

DECEMBER 19, 2013

Enhancing AdWords for a constantly connected world – Sridhar Ramaswamy, Inside AdWords. This was Google’s blog post in regards to the launch of “Enhanced Campaigns”, which was one of the biggest changes to AdWords in 2013. Baidu Search Engine Optimization Guide – SEOChat. Cheers to 2013!

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

KoMarketing Associates

AUGUST 19, 2013

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. In one example , survey data shows that 77% of buyers indicate they are more likely to buy from a company whose CEO uses social media. Add Lee: https://plus.google.com/+LeeOdden. .

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

NOVEMBER 3, 2015

Within Search Analytics, take a look at what phrases are garnering a fair amount of impressions and also have a high click through rate. AdWords Keyword Planner. Webmaster Tools (ahem, sorry…Search Console) data can be extremely valuable in understanding how users are currently getting to your site. examples of great inmail.

Keywords 120

Keywords Generation User-Generated Content Search Marketing 120

KoMarketing Associates

DECEMBER 20, 2018

As a marketer, you understand that consumer behavior is always shifting and your company must be able to pivot based on such changes. Google AdWords became Googles Ads, while DoubleClick and Google Analytics 360 became a single brand called Google Marketing Platform. From Andrea Cruz. Google gave a lot to talk about during 2018.

Paid Content 121

Paid Content Top of Funnel Doubleclick Ideal Customer Profiles 121

KoMarketing Associates

MAY 24, 2016

I like to use the following: Google Analytics. Google Analytics . We know that Google Analytics has a wealth of data and there’s a ton you can do with it. Search Analytics Top Pages. In truth, the top pages feature has been around the whole time but it’s now somewhat hidden within the Search Analytics section.

Content 126

Content Marketing Analytics Tools Impressions Keywords 126