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3 Best Valentine's Day Marketing Campaigns of 2020

Martech Advisor

This year, Galentine's Day gained popularity, and Twitter saw much love and support for the women friendship day celebrated on February 13. Celebrities, publishing houses, organizations, and media channels also took to Twitter to celebrate women's friendships and sisterhood. Takeaway : Valentine’s Day is all about spreading love.

Campaigns 105
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We wanted to explore consumer misconceptions of social media professionals: Instead, it sparked a dialogue about the need for greater diversity

Sprout Social

Laurise McMillian, Social Creative Lead at Facebook , adds, “[Industry] stereotypes support the notion that social media management jobs are only for a certain type of person. That person being white and woman-identifying. It’s ridiculous to think that one person, or one type of person, knows the best social media decisions.

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The Ultimate Guide to Direct Response Marketing

QuanticMind

Or were you roaming the web and a business ad persuaded you to register or download right there in the moment? Consumers today want trustworthiness, personalization, and more control throughout their buying journey. In essence, creating personalized experiences matters now more than ever before.

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Influencer Marketing Vs Influencer Relations- What’s the Difference?

Onalytica B2B

For a large proportion of people, particularly those outside of marketing, when they hear the term influencer marketing , they instantly think of Instagram celebrities with 1 million + followers, posting a picture of their weight loss results from the latest diet product with the words ‘#ad’ or ‘spon’ included in the post.

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Top 5 Programmatic Advertising Platforms for 2020 and Beyond

Martech Advisor

Programmatic advertising platforms help advertisers/brands manage their ad campaigns effectively. It also helps publishers optimally leverage their ad inventory. Here are the top five programmatic ad platforms for 2020 and beyond. The programmatic display ad spend in the U.S. is forecasted to reach $68.87

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Marketer of The Month Podcast- EPISODE 094: The Future of Marketing – Harnessing the Power of Data and AI in a Post-Cookie World

Outgrow

Moe Kiss: I’m a pretty transparent person, so that makes life easier. Do you think the demise of browser cookies has ushered in a golden age of digital marketing, one in which advertisers may forge a new relationship with consumers, build upon trust and an open exchange of value? You survived with only one pass.

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How to Boost Your Freelance Marketing Career After Being Laid Off

BenchmarkONE

Elon Musk took ownership of Twitter and promptly fired tons of employees, and he isn’t stopping there. He just gave the axe to 80% of contractors and the majority of Twitter’s India staff. . In exchange, you receive a steady paycheck, maybe some benefits, and “security.”. Get Started Building Your Personal Brand.