OptinMonster Acquires Beacon Lead Magnet Creator To Help Small Businesses Easily Generate More Leads
Optinmonster
FEBRUARY 15, 2024
A lead magnet is a valuable piece of content offered to website visitors in exchange for contact details, like an email address. You continue to build a relationship with that visitor based on the needs they expressed by opting in to your lead magnet. Your visitor gains access to the lead magnet by joining your email list.
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