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24 Data-Backed Reasons to Personalize Your Marketing

Hubspot

When Larry Drebes, CEO of Janrain, set out to study online consumer experiences earlier this summer, he knew that relevant content would be at the forefront of consumer minds. Here are 24 stats to prove why you need to embrace personalized marketing in 2020. 83% of shoppers would exchange data for a more personalized experience.

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Our Favorite Articles & Blog Posts of 2017

KoMarketing Associates

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. We asked team members to highlight content pieces that provided value to their day-to-day responsibilities, offered inspiration, or added to their professional development.

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Social Proof for Marketing: Definition, Benefits, & Examples for 2024

Optinmonster

Invest in Case Studies Like OptinMonster 13. In other words, they make choices based on the behavior and opinions of their peers. These include customer reviews, testimonials, and case studies. Show Fast-Selling Products Like Maurices 9. Get Celebrity Endorsements Like Betty Crocker 10. Their finding?

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

Today, I’m going to share my opinion of why you might want to consider adding a blog to your corporate website. Thought Leadership As my client mentioned above, “blogs are just places where people can hear themselves talk about how smart they are…” Well, in my opinion, that’s only partially true.

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The 5 Types of Content to Include in Your Personalization Strategy

Content Standard

Marketing personalization means more than just addressing a customer by name in an email or signaling that they’ve browsed a particular item on a website by showing it to them again in a digital ad somewhere else on the internet. Support Content Support content is designed to make the purchasing process easier for the customer.

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How To Write A Blog Post: The Easy 3-Step Process That Will Attract & Influence Your Audience

CoSchedule

Opinions are harder to refute when they’re backed up by verified information. Your blog post may contribute new, unique, and proprietary statistics, facts, quotes, opinions, and perspectives on this topic that your audience cannot find elsewhere. Cross-reference sources to verify any information you’re unsure about.

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What is eCommerce Website Development? Guide for Beginners (2023)

Huptech Web

The crazy stats for eCommerce website development With more than 20 million e-commerce websites in 2021 and 2.14 You’ll need a third-party eCommerce website development that allows users to promote and sell their products on your platform while you stuff your pockets with the commission and ad models. Example: eBay.