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Why Content is the #1 Ranking Factor and How to Maximize It

Marketing Insider Group

Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. I have this chart printed on the wall of my home office because moving from “ random acts of conten t” 2 articles per week will double your traffic. You can’t be an expert in everything. Marketing Insider Group.

Domain 335
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Goodbye Hallucinations, Hello AI Research: Advanced Tactics for Content Teams

Animalz blog

Perplexity takes a question and searches sources like Bing, academic papers, YouTube, and Reddit for answers. The Wikipedia experience differed in details but not in results. Those incorrect facts, figures, and fantasies have branded AI as untrustworthy. Much has changed since ChatGPT’s release. ChatGPT needs no introduction.

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9 brands prove vulnerability is good for business

Biznology

Photo credit: Wikipedia. Jeff Bezos posted an apology admitting the act was “stupid, thoughtless, and painfully out of line with [Amazon''s] principles.” The CEO apologized on YouTube with an equally snarky but appropriate response. It’s not just you talking – it’s your customers talking, too.

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How to protect your trademark online

Biznology

Image via Wikipedia. The Truth in Domain Names Act makes squatting for trademarked names illegal and you can take steps to reclaim your trademarked domain name from squatters. Same for Facebook, YouTube, and any other social media service that you are using. In the quaint old offline world, things move slowly.

Domain 80
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The ALS Ice Bucket Challenge is the perfect meme

Biznology

According to Wikipedia , the Ice Bucket Challenge is an activity involving dumping a bucket of ice water on someone’s head to promote awareness of the disease amyotrophic lateral sclerosis (ALS) and encourage donations to research. The ALS Ice Bucket Challenge. This entire event is titillating, exhilarating, fun, and funny.

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Reading the Hype Meter for Customer Experience Management

Customer Experience Matrix

Of course, there are several titles related to CRM software (Microsoft CRM, Goldmine, ACT!, Wikipedia was interesting: it has brief article on “customer experience management” based mostly Bernd Schmitt’s work. Wikipedia has an even shorter entry under “customer experience”, but the definition is so good (i.e.,

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

For instance, capturing attention via a YouTube video or a viral link on Twitter, but then having people who access this media find something – some link or call to action – that takes them to the next step. The John Chambers Telepresence video on YouTube. Does viral work for B2B marketing? Read on to get their insights.