2023 Branding Open Rate Privacy Protection 
Spiralytics
JANUARY 11, 2023
Well, that’s going to change this 2023. Fellow marketers, if you’re as overwhelmed as I am with the coming new year, I recommend you go through the most effective email marketing trends of 2023. The Ultimate Email Marketing Trends in 2023. If you are not doing it already, 2023 is the time to hop on the personalization train.
Scoop.it
JANUARY 24, 2023
emails will be sent and received per day in 2023. So, how will you formulate the email strategy in 2023? Some brands will even consider adding SMS, in-app, push notifications, and channels like WhatsApp. Also, Apple will automatically download the tracking pixels even if the user has not opened the email.
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Navigate the Channel
JULY 12, 2023
In 2023 so far, the number of emails sent and received is already at 347.3 Two of the most-discussed metrics in email marketing are open rate and click-through rate (CTR). Open rate Open rate shows the percentage of the total email campaign recipients that opened your email send.
Porch Group Media
NOVEMBER 10, 2022
Our team curated the latest stats we could find to help you stay current and informed for 2023. billion by 2023. Consumers spend an average of 10 seconds reading brand emails. As many as 20.41% emails are opened within the first hour of delivery. Let us help rock your email campaigns in 2023. Table of Contents.
Litmus
APRIL 18, 2024
But we all know that the real reason we’re sending emails is to help build relationships that will eventually generate revenue for our brands, either directly or indirectly. Instead, email marketers overwhelmingly focused on open rates—a metric that has become less and less useful with Apple’s Mail Privacy Protection.
Litmus
DECEMBER 7, 2022
In the spirit of keeping the flow of knowledge-sharing alive, we asked our Litmus Live presenters to share what they predict is in store for email marketing in 2023 and beyond. Make sure to register for our December Litmus Talks webinar where we’ll be discussing ALL the things we at Litmus think will be top of mind in email throughout 2023.
Martech
APRIL 23, 2024
However, the downstream effects of increased data collection restrictions mean various metrics — like open rates and measurement methods used to benchmark success — are no longer reliable. We research brand preference, and what matters most is brand ownership and equity,” said De Haas. “As
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