Buffer

APRIL 29, 2019

How should you be thinking about live video and your social media strategy in 2019? This week on the Science of Social Media , we hope to give you some fresh perspectives and ideas on what live video could look like for you and your brand in 2019. The State of Live Video in 2019. Live streaming video in 2016 (via emarketer ).

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Content Standard

MAY 29, 2015

In a new report , eMarketer estimates US retail mobile commerce sales will near $77 billion in 2015, up 32.2 By 2019, mobile sales are set to double to $153.50 Given the upside, small- and medium-sized businesses may want to explore the possibility of taking their mobile operations further by harnessing the power of the app.

Emarketing 40

Emarketing Opt-out Opt-in Blast Campaigns 40

Bluetext

JANUARY 23, 2019

How digital media is delivered and received by consumers will continue to evolve in 2019. To give a little bit of context, according to eMarketer , more than $46 billion will be spent on programmatic advertising in the United States by the end of 2018, an increase exceeding 33 percent – or about $10 billion more than last year.

Buy 37

Buy Banner Ads Media Emarketing 37

Choozle

JUNE 19, 2019

300×250 (Medium Rectangle). Ranked by the sum of bids and impressions in the Choozle platform between 12/01/2018–05/19/2019. Medium Rectangle. According to eMarketer , mobile advertising is growing exponentially faster than total media. Native ( creative sizes vary ). 300×600 (Half Page Ad). Top Creative Sizes.

Display 50

Display Creativity Ads Banners 50

Porch Group Media

NOVEMBER 12, 2019

Additionally, Emarketer estimated that the ad spending on social video in the US increased by 38.1% eMarketer ). Digital video ad spend continues to climb, according to IAB’s 2019 Video Advertising Spend Report. Now in 2019, mobile is predicted to “surpass TV as the medium attracting the most minutes.”.

Mobile Advertising 45

Mobile Advertising Trends Paid Search Agency Emarketing 45

Martech Advisor

SEPTEMBER 26, 2019

According to eMarketer , the average US adult will spend 3 hours 43 minutes on mobile devices in 2019. The State of Video Marketing in 2019 survey found out that 68% of customers would prefer to watch a short video over reading an article or watching a presentation to learn about a product or service. Invest in Video Ads.

Display 74

Display Advertising Agencies Advertisements Advertising 74

Bannerflow

DECEMBER 16, 2019

In fact, eMarketer predicts the giants will boast a staggering combined revenue equating to more than half of advertisers’ total programmatic display budgets. In fact, an eMarketer forecast that the number of connected TV users in the US will climb to 204.1 More than 60% of the country’s population!

Advertisements 65

Advertisements Advertising Trends Television marketing 65

Bluetext

JANUARY 23, 2019

How digital media is delivered and received by consumers will continue to evolve in 2019. To give a little bit of context, according to eMarketer , more than $46 billion will be spent on programmatic advertising in the United States by the end of 2018, an increase exceeding 33 percent – or about $10 billion more than last year.

Buy 20

Buy Banner Ads Media Emarketing 20

Digilant

AUGUST 10, 2023

Display ads come in a variety of sizes, with the most common being 300×250 (Medium Rectangle), 728×90 (Leaderboard), 160×600 (Wide Skyscraper), 300×600 (Half-page ad), 320×50 (mobile leaderboard) and 300×250(medium rectangle). Video Ads Video ads typically appear before, after, or during streaming content.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Digilant

AUGUST 10, 2023

Display ads come in a variety of sizes, with the most common being 300×250 (Medium Rectangle), 728×90 (Leaderboard), 160×600 (Wide Skyscraper), 300×600 (Half-page ad), 320×50 (mobile leaderboard) and 300×250(medium rectangle). Video Ads Video ads typically appear before, after, or during streaming content.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

seo.co

JANUARY 10, 2022

According to Business Insider , the influencer industry is projected to be worth up to 15 billion dollars from 8 billion dollars in 2019. However, for search engine optimization, voice search components can be a good idea for brands to facilitate the consumers who want to adapt and switch over to this medium. Voice Search Assistants.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

Content Standard

AUGUST 12, 2020

With more than one-third of Americans saying they use voice assistants at least once a month, according to a 2019 eMarketer report , companies looking to future-proof their marketing plans should consider investing in voice search—to a degree that makes sense for their respective business models, of course.

Long Tail Marketing 95

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 95

seo.co

FEBRUARY 16, 2021

According to Business Insider , the influencer industry is projected to be worth up to 15 billion dollars by 2022 from 8 billion dollars in 2019. However, for search engine optimization, voice search components can be a good idea for brands to facilitate the consumers who want to adapt and switch over to this medium.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Bluetext

JANUARY 8, 2019

In fact, according to eMarketer , forty percent of marketers in a recent survey responded that they were currently using AI to fuel their dynamic creative. Learn how Bluetext can help you make the most of the top marketing trends for 2019. This evolution may be closer than you think.

Marketing AI 21

Marketing AI Microsite Emarketing Mobile Advertising 21

Bluetext

JANUARY 8, 2019

In fact, according to eMarketer , forty percent of marketers in a recent survey responded that they were currently using AI to fuel their dynamic creative. Learn how Bluetext can help you make the most of the top marketing trends for 2019. This evolution may be closer than you think.

Marketing AI 20

Marketing AI Generation Microsite Emarketing 20

Vidyard

DECEMBER 17, 2020

The use of 1:1 video for sales conversations has exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year-over-year. Sales emails containing video sent between the second and 20th day of the sales outreach process result in significantly higher reply rates ( SalesLoft, 2019 ). Master Video for Sales.

Statistics 157

Statistics Video Marketing Planning Business 157

Zoominfo

AUGUST 12, 2021

According to research from eMarketer , programmatic budgets have been growing steadily in the US every year since 2019. According to eMarketer , 80 percent of advertisers admit that third-party data is unreliable. However, with this increase, advertisers are also experiencing dissatisfaction with the data they rely on.

Zoominfo 130

Zoominfo Advertising Agencies Advertisements Advertising 130

Zoominfo

AUGUST 12, 2021

According to research from eMarketer , programmatic budgets have been growing steadily in the US every year since 2019. . According to eMarketer , 80 percent of advertisers admit that third-party data is unreliable. However, with this increase, advertisers are also experiencing dissatisfaction with the data they rely on.

Zoominfo 130

Zoominfo Advertising Agencies Advertisements Advertising 130

Vidyard

MARCH 23, 2021

The use of one-to-one video (most often used in sales conversations) has exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year-over-year. more than deals that are closed/lost ( Zoom/Chorus, 2019 ) Deals that are closed/won used screen sharing (on synchronous video calls) 26.3%

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Single Grain

JUNE 13, 2023

Neal Schaffer ) Since 2019, the global influencer market has more than doubled. growth compared to the previous year and nearly double the amount recorded in 2019. ( emarketer ) In 2023, U.S. eMarketer ) 90% of all internet users are reached through the Google Display Network. The market is valued at a record $21.1

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Marketing Insider Group

FEBRUARY 5, 2024

DemandMetric) In 2022, writing a typical blog post took bloggers an average of 4 hours and 10 minutes, an increase from 3 hours and 57 minutes in 2019. Statista) Small business owners rank email marketing as the second most important medium for brand awareness after social media marketing. eMarketer) Image Source: Nexcess The U.S.

Paid Content 206

Paid Content Stats Marketing Budget Webinar Metrics 206

Single Grain

DECEMBER 31, 2019

billion people made online purchases in 2019. According to eMarketer , social commerce rose from 23% in December 2018 to 31% in October 2019 among U.S. Explore AR and VR as storytelling mediums. As of 2019, China has 85.5 That means 21.55% of the global population shops on the Internet – a number that will hit 2.14

Trends 102

Trends Marketing AI Amazon Top of Funnel 102

Marketing Insider Group

SEPTEMBER 14, 2020

Starting in June of 2019, roughly 94% of internet searches began to occur on Google. A 2019 study showed that 65% of total e-commerce sessions were generated by search traffic, while 33% were generated through organic search, and 32% were generated through paid search. hours per day on their mobile devices.” ( Emarketer ).

Stats 261

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 261

RebelMouse

OCTOBER 23, 2018

report from eMarketer shows Facebook and Instagram's video ad revenue will make up around twice that of YouTube's, at $6.81 Chart from eMarketer. With publishers wising up, and platforms still controlling a large audience block, where does digital go in 2019? It's how we merge mediums to maximize their potential.

CMS Development 56

CMS Development Enterprise Management Emarketing Content 56

Hubspot

MAY 21, 2020

But, as a small or medium-sized business marketer who isn't ready to dabble in AR/VR just yet, you might be wondering, "Is interactive content really worth its price?". In 2019, 42.9 eMarketer ). Yes, interactive content is highly engaging, attracts customers, and provides value. Content Marketing Institute ). Deloitte ).

Stats 97

Stats Interactive Marketing Webinar Metrics Planning 97

Outbrain

DECEMBER 30, 2019

Let’s examine some of the top video advertising trends and what you need to know about using this medium. A report published in April 2019 confirms digital video ad budgets are up 25% year over year. A report from eMarketer shows that’s also the case for native video ads. Walkers Crisps (@walkers_crisps) November 1, 2019.

Paid Content 60

Paid Content Advertisements Advertising Video Marketing 60

Content Standard

JULY 25, 2015

Whether it’s WhatsApp, Facebook Messenger or any number of other instant messaging options , mobile messaging apps are quickly becoming the preferred communications medium worldwide. Over 160 trillion instant messages will be sent by 2019, Juniper predicts. eMarketer notes. users is relatively low.

Mobile Marketing 40

Mobile Marketing Emarketing Content Marketing Skype 40

Bluetext

JANUARY 13, 2019

In 2019, they’re more effective, too. The best Mad Men of 2019 will use multivariate testing to serve unique combinations of each variable in a single ad for a single category of user. No more ‘spray and pray’: Appeal to individual consumers in 2019. AI makes marketing smarter and more effective. AI is here.

Marketing AI 22

Marketing AI Advertising Agencies Planning Budget Programs 22

Bluetext

JANUARY 13, 2019

In 2019, they’re more effective, too. The best Mad Men of 2019 will use multivariate testing to serve unique combinations of each variable in a single ad for a single category of user. No more ‘spray and pray’: Appeal to individual consumers in 2019. Medium Title: Medium Content: The post appeared first on Bluetext.

Marketing AI 20

Marketing AI Advertising Agencies Budget Programs Banners 20

SnapApp

DECEMBER 4, 2017

Mobile will account for 72% of US digital ad spend by 2019. Takeaway : As mobile continue to rise as the preferred medium for users, marketers are increasing their advertising spends accordingly. . Or, at least put it to the test :). . . #10. MassPlanner. . Now may be the time to rethink your budgets for next year. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Single Grain

AUGUST 3, 2021

streaming TV ads) in 2019, which has continued to grow sharply. This recently launched ad option is a boon for small to medium businesses. Here are some of the top reasons your brand should start advertising on streaming TV services like Hulu: eMarketer predicts that by 2022, over 25% of households in the U.S.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Advertisements Advertising 59

Valasys

JULY 30, 2019

According to a report by SEMrush top performing ad sizes identified by Google were also amongst the most frequently seen ad sizes so far in 2019, i.e. 728*90 & 300*250. According to the latest statistics published by eMarketer in 2019, display advertisement this year is projected to grow at a rate of 14.7%

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Single Grain

DECEMBER 27, 2019

adults are familiar with this medium. BBC and Google both released their own services in 2019, leading to a minor fall-out as BBC pulled their services from Google. In 2019, podcast events went mainstream all over the planet to the tune of raking in over $55 million. Get A Free Consultation. of digital display ads in the U.S.

Paid Content 23

Paid Content Trends Marketing Budget Marketing AI 23

SnapApp

DECEMBER 5, 2016

Mobile will account for 72% of US digital ad spend by 2019. The takeaway: As mobile continue to rise as the preferred medium for users, marketers are increasing their advertising spends accordingly. 75% of marketers using interactive content plan to increase their use of the medium in the coming year. Enter 2017 Prepared.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Dive Deeper: AI Trends in Marketing for 2019 [Infographic]. NOW UPDATED! 3) Chatbots.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

SEPTEMBER 27, 2019

According to eMarketer, 70% of business leaders expect marketing AI to be critical for the future success of their businesses. Dive Deeper: AI Trends in Marketing for 2019 [Infographic]. But despite all this apparent popularity, do you still wonder how necessary Artificial Intelligence really is for marketers?

Marketing AI 103

Marketing AI Paid Content Paid Search Agency Advertising Agencies 103