Bannerflow

DECEMBER 18, 2018

And it certainly looks like 2019 is going to be significant: the new Avengers is sure to be just as action-packed, season 8 Game of Thrones even more gruesome, and we’re sure something scandalous will happen with the Kardashians (then again, when doesn’t it?). By 2019, eMarketer predicts that U.S. We’re not sure.

Advertisements 63

Advertisements Advertising Trends Mobile Advertising 63

Contently

SEPTEMBER 5, 2019

billion by the end of 2019 , per eMarketer. Another recent study published by eMarketer looked at what type of digital ads annoy consumers the most. Digital ad spending in the U.S. will reach $129.34 That number could get as high as $200 billion in 2023. The results show that a staggering two-thirds of U.S.

Emarketing 127

Emarketing Ads Brand Identity Branding 127

illumin

OCTOBER 4, 2023

In April of 2019, eMarketer released a forecast for programmatic social. Eric Haggstron, an eMarketer forecasting analyst, says that “advertising in a cookie-free mobile app environment where users spend much of their digital time is complicated and difficult. Additionally, in 2019, 56.3% In 2021, this increased to 57.6%

Social Media 52

Social Media Allocation Emarketing Media 52

Matchcraft

MARCH 28, 2023

increase in overall digital ad spending according to eMarketer forecast. of global users in 2023 according to eMarketer. This trend is expected to continue, as eMarketer forecasts that over-the-top (OTT) subscribers in Western Europe will increase from 133 million in 2019 to 159 million by 2023.

Advertising Agencies 98

Advertising Agencies Advertisements Advertising Trends 98

SnapApp

DECEMBER 20, 2018

How will you reach new customers in 2019? To give you some inspiration – or maybe just to back up what you’ve already decided to do – we’ve assembled ten proven tactics for demand generation success in 2019. That’s not going to change in 2019. Are you going to do things a little differently…or keep them the same?

Top of Funnel 85

Top of Funnel Sales Qualified Leads Webinar Metrics B2B 85

Webbiquity

OCTOBER 17, 2019

According to statistics compiled by DBS Interactive , eMarketer estimates that over a third of the US population (111.8 In early 2019, just 13% of households owned smart speaker devices. Between the ubiquity of cell phones and increasing use of in-home smart speakers, voice search is growing at a scorching pace.

Marketing Management 174

Marketing Management Emarketing SEO Search Marketing 174

illumin

OCTOBER 16, 2023

eMarketer predicts that retail’s “outsized role in digital ad spending will help offset the impact of a broader slowdown in growth in the US digital ad market.” Sky Canaves eMarketer report definitively states that “No other industry comes close to retail.” Analysts predict that retail spending on digital ads will grow by 12.2%

Spending 52

Spending Paid Search Agency Ads Emarketing 52

Porch Group Media

JANUARY 29, 2019

Email Marketing Trends and Strategies for 2019. eMarketer). Email continues to reign as the top performing marketing channel in terms of ROI, lead generation, content distribution and other key metrics. In research by The Manifest , almost 70% of businesses use email marketing as part of their campaign strategy. Jupiter Research).

Email Marketing 60

Email Marketing Marketing & Strategy Marketing Strategy Trends 60

KoMarketing Associates

JANUARY 21, 2020

Case in point: Stories made up 45 percent of the paid ad spend on Instagram in 2019. . In 2019 we created a blog post outlining upcoming 2020 trends in the broadcast industry. percent of a page’s total “likes” as of 2019, meaning paid advertising is critical to further your reach.

Paid Content 157

Paid Content Social Media Tips Media 157

Hubspot

APRIL 21, 2020

In 2019, 63% of those polled in a recent Facebook survey said they'd been messaging brands more often on messaging apps than in previous years. By Q4 of 2019, WhatsApp and Facebook Messenger were the most popular messaging apps globally, with 1.6 eMarketer ). eMarketer ). eMarketer ). eMarketer ).

Stats 92

Stats Emarketing Mobile Marketing Marketing & Strategy 92

Hubspot

JANUARY 27, 2020

In 2019, 42.9 eMarketer ). Snapchat's Q3 2019 Earnings Report notes that over 600,000 AR Lenses have been created through the company's Lens Studio, This increased from 500,000 at the end of Q2. Artificial intelligence is so prevalent in 2019 that many of us don't even notice all the ways we interact with it on a given day.

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Optinmonster

OCTOBER 30, 2019

Oberlo | DreamGrow | LinkedIn | eMarketer | Slide Share | Gartner | SalesForLife | Bambu | Buffer | HubSpot | The Content Factory | Lyfe Marketing | Jeff Bullas | Adweek | Lenati. The post Social Selling Statistics for 2019 (Includes Social Media Marketing!) Sources (aka, “we did the research for you”).

Statistics 76

Statistics Social Media Social Marketing Media 76

ClearVoice

SEPTEMBER 4, 2020

eMarketer ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). The number of articles published with 3,000+ words in length has more than doubled from 2014 to 2019 in major industries. Content marketing statistics for SEO. 93 percent of online experiences begin with a search.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Parse.ly

JANUARY 22, 2019

The digital media industry is not exactly heading into 2019 with unbridled optimism. Without a doubt, consumer engagement needs to top publisher strategies for 2019. Here are five big ideas to focus on in 2019: 1. eMarketer: Don’t make your content frustrating on mobile. Big ideas for 2019.

Emarketing 82

Emarketing Mobile Advertising Newsletter Lead Scoring 82

ClearVoice

JULY 6, 2021

The number of short-form videos uploaded since 2019 has increased by 62%. eMarketer ). eMarketer ). The number of marketers who use TikTok doubled from 10% in 2019 to 20% in 2020. In 2019, 46% of marketers used webinars. eMarketer ). People watched more than 12 billion minutes of video in 2020. Livestream ).

Stats 98

Stats Video Marketing Planning Emarketing 98

ClickZ

AUGUST 8, 2020

Emarketer had expected mobile advertising to grow up to $105.34 This is a considerable jump from 2019’s 65.9%. A comparative view of 2019 vs 2020 shows that businesses are tracking customer satisfaction, feedback, online reviews, and NPS scores more actively. rise since 2019. billion (pre-pandemic-era) now stands at $134.66

Mobile Advertising 124

Mobile Advertising Marketing Attribution Advertisements Advertising 124

Liveintent

OCTOBER 6, 2020

eMarketer predicts that while total US retail spending will decline this year, eCommerce will reach an all-time high of nearly 20% of all retail sales. eMarketer predicts that Order for Pickup eCommerce will grow 60% YoY, reaching $58.52 In 2019, Adobe conducted a research report of more than 2,000 consumers.

Planning 118

Planning Marketing & Strategy Marketing Strategy Tips 118

Liveintent

JANUARY 30, 2020

eMarketer corroborates this, reporting that 93% of D2C brands say acquisition marketing is their top ecommerce marketing investment. As LiveIntent found, D2C campaigns drove 25% more clicks and 35% more conversions in 2019 than in 2018. But why should D2C brands prioritize diversification as we head into the new decade?

Brand Identity 110

Brand Identity Branding Acquisitions Advertising Agencies 110

Hubspot

MAY 1, 2020

In 2019, internet users watch 1.1 In May 2019, YouTube Live videos were watched for 284 hours. Non-gaming content has been a major growth driver for Twitch representing 11% of the hours watched in December 2019 compared to 8% in December 2018. In Q2 of 2019, Twitch users watch 2.9 eMarketer ). Growth in Live Video.

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Liveintent

OCTOBER 13, 2020

Kunal Gupta, CEO of Polar was quoted in eMarketer, saying “The retail industry’s digital transformation has accelerated from a five-year timeline down to one year.” Between January and June of this year, $347B was spent online, up 30% from the $266B spent during the same period in 2019.

eCommerce 62

eCommerce Emarketing Urgency Marketing Paid Search Agency 62

Porch Group Media

FEBRUARY 16, 2021

eMarketer ) Shoppers spend 138% more when marketed to through email, as compared to those who do not receive email offers. These findings are consistent with their research finding in 2019. In 2019, 63% of marketer were using list management services compared to 56% in 2020. Disruptive Advertising ). Email Marketing Objectives.

Email Marketing 72

Email Marketing Optimization Marketing & Strategy Marketing Strategy 72

Bluetext

NOVEMBER 27, 2018

For part four of our Top Marketing Trends 2019 series, we now turn to digital media campaigns and trends that we expect to see in 2019 based on what we are seeing today. How digital media is delivered and received by consumers will continue to evolve in 2019. Already, we have seen click-through rates from banner ads plummet.

Trends 20

Trends Banner Ads Campaigns Emarketing 20

Liveintent

FEBRUARY 7, 2019

According to eMarketer the triopoly accounts for more than 60% of digital ad spend. Publishers are learning how to survive in an era where they are under increasing threat of losing their advantage to the triopoly of Google, Facebook, and Amazon. Digiday recently wrote a profile of Astrology.com, whose parent company Horoscope.com, Inc.,

Amazon 96

Amazon Emarketing Newsletter Facebook 96

Liveintent

MARCH 5, 2020

According to eMarketer , the most important digital revenue streams for publishers in 2019 was display advertising (81%), subscriptions (78%), native advertising (75%), events (48%), and ecommerce (31%).

Advertising Agencies 116

Advertising Agencies Paid Search Agency Emarketing Custom Publishing 116

Sword and the Script | B2B

JULY 18, 2023

” Read more on eMarketer 5. months in 2019 and 6.2 And the average buying team is comprised of 25 people, versus 21 in 2019 and 16 in 2017.” . “Half of US B2B marketers say that social media contributes most to achieving top-of-funnel goals, per Ascend2. The average open rate in email marketing ~20%.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

Zoominfo

MARCH 12, 2018

By 2019, it is projected that around 80 percent of U.S. Prioritize Mobile: Approximately 80% of programmatic ad spend was put towards mobile formats in 2017 according to an eMarketer report. digital display ad dollars will flow through automated means. programmatic spending is predicted to grow by more than 20% to $39 billion in 2018.

Advertising Agencies 185

Advertising Agencies Advertisements Advertising Marketing AI 185

Content Standard

MAY 29, 2015

In a new report , eMarketer estimates US retail mobile commerce sales will near $77 billion in 2015, up 32.2 By 2019, mobile sales are set to double to $153.50 The post Mobile Commerce Sales Expected to Double by 2019 appeared first on The Content Standard by Skyword. percent from 2014.

Emarketing 40

Emarketing Opt-out Opt-in Blast Campaigns 40

Porch Group Media

NOVEMBER 12, 2020

According to Emarketer, 90.4% of Baby Boomers are active social media users (Emarketer, 2019). A study by the Aberdeen Group noted that video marketers generate 66% more qualified leads per year and a 2019 study by Social Media Today found that including a video on a landing page can increase conversions by 80%.

Paid Content 59

Paid Content Planning Emarketing Marketing Management 59

Porch Group Media

OCTOBER 24, 2019

eMarketer ). billion in 2019. eMarketer ). eMarketer ). Digital video ad spend continues to climb, according to IAB’s 2019 Video Advertising Spend Report. Now in 2019, mobile is predicted to “surpass TV as the medium attracting the most minutes.”. Sharethrough ). IAB 2018 Video Ad Spend Study ). Hootsuite ).

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Porch Group Media

MAY 21, 2019

eMarketer). Video is expected to make up 80 percent of all Internet traffic by the end of 2019. This will account for just about half (49.2%) of the total programmatic digital display ad spending for 2019, per new data from eMarketer. billion in 2019. eMarketer). eMarketer projects that by 2019, 83.6

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

Convert

NOVEMBER 23, 2020

Source: eMarketer. 3,743 people’s full card details – including all data points necessary to make online purchases elsewhere – had been stolen between July 2019 and March this year. However, more customers and more online footfall make ecommerce a bigger target for cybercriminals.

eCommerce 105

eCommerce Business Phishing Lock-In 105

Hubspot

JANUARY 23, 2019

Instagram has proven a viable advertising option for businesses today, and shows no signs of slowing down -- in fact, eMarketer estimates worldwide Instagram ad revenues will exceed $10 billion by 2019 , an exponential increase from 1.86 billion in 2016.

Emarketing 101

Emarketing Tagging Social Media Network Marketing 101

The Brit Agency

APRIL 23, 2019

The business-to-business (B2B) digital advertising market in the US grew by roughly $1 billion in 2018 and will surpass $6 billion in 2019, even though the market “still lacks maturity” - according to a new eMarketer report titled ‘ US B2B Digital Advertising Trends ’. in 2019 to reach $6.1 billion, up from $2.91

Advertisements 40

Advertisements Advertising Emarketing B2B Marketing 40

Martech Advisor

DECEMBER 11, 2019

2019 witnessed the emergence of 5G in its commercial usage capacity. The 5G (fifth-generation wireless) network saw its first significant deployment in April 2019. 5G will continue to be a novelty as 2020 begins, and after much controversy and debate that happened in 2019, users will want to experience it firsthand.

Marketing AI 79

Marketing AI Trends Mobile Advertising Planning 79

Porch Group Media

AUGUST 10, 2021

According to a 2019 report by Acoustic, mobile open rates may be as high as 52.9% According to eMarketer, 70 percent of people expect a personalized experience. About 28% of all email opens happen on iPhones, and an additional 9% come from Apple’s iPad, the #2 most popular mobile email client. However, these numbers vary by industry.

Advertising Benchmark 98

Advertising Benchmark Statistics Email Marketing Trends 98

Brandpoint

MARCH 23, 2020

Be mindful of your ad campaigns eMarketer has adjusted their global ad spend projections in light of the coronavirus outbreak from a 7.4% increase from 2019 to just a 7% increase. That difference entails around $20 billion.

Paid Content 138

Paid Content PR Advertising Agencies Paid Search Agency 138

Webbiquity

JUNE 23, 2015

marketers will spend more than $103 billion on search, display, social media, and email marketing by 2019—but search will remain the largest share of interactive spend (about 44%). eMarketer ). spending on paid search and organic optimization will top $45 billion by 2019. . • Open your wallet. Digital Marketing Philippines ).

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100