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Online advertising trends to watch: 2019

Bannerflow

What’s happening in the industry right now, and what’s set to shape how you create the most engaging and effective ads out there. And it has proved an incredibly successful medium over the years. By 2019, eMarketer predicts that U.S. advertisers will buy $3.8billion in TV ads, a 236% increase on 2017.

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Online advertising trends to watch: 2019

Bannerflow

What’s happening in the industry right now, and what’s set to shape how you create the most engaging and effective ads out there. And it has proved an incredibly successful medium over the years. By 2019, eMarketer predicts that U.S. advertisers will buy $3.8billion in TV ads, a 236% increase on 2017.

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A New Approach to Media Buying

Bluetext

How digital media is delivered and received by consumers will continue to evolve in 2019. To give a little bit of context, according to eMarketer , more than $46 billion will be spent on programmatic advertising in the United States by the end of 2018, an increase exceeding 33 percent – or about $10 billion more than last year.

Buy 37
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Top Marketing Trends 2019 Part 4: Digital Media Campaigns

Bluetext

For part four of our Top Marketing Trends 2019 series, we now turn to digital media campaigns and trends that we expect to see in 2019 based on what we are seeing today. How digital media is delivered and received by consumers will continue to evolve in 2019. Already, we have seen click-through rates from banner ads plummet.

Trends 20
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Digital Advertising – Key Trends Heading into 2020

Porch Group Media

eMarketer ). Native ads receive 53 percent more views than traditional display ads. Native ad spending is projected to increase to $41.1 billion in 2019. This means native advertising will account for 61 percent of total digital display ad spending in the U.S. eMarketer ). eMarketer ).

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Digital display ad creative: size matters

Choozle

Before we dive in, according to our data—pulled from the Choozle platform over the past six months—here are the top 10 best banner sizes for digital display ads : 728×90 (Leaderboard). 300×250 (Medium Rectangle). 300×600 (Half Page Ad). Medium Rectangle. Half Page Ad. 320×480 (Custom).

Display 50
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A New Approach to Media Buying

Bluetext

How digital media is delivered and received by consumers will continue to evolve in 2019. To give a little bit of context, according to eMarketer , more than $46 billion will be spent on programmatic advertising in the United States by the end of 2018, an increase exceeding 33 percent – or about $10 billion more than last year.

Buy 20