Moz

FEBRUARY 3, 2021

Check out the example below comparing Zola.com (a B2C brand) and Yiedify.com (B2B): These two sites were founded around the same time (2013) and have been publishing lots of content. One reason SEO gets a bad rap, especially among B2B marketers, is the sheer amount of low-quality B2B content that’s ranking on page one in the SERPs.

Top of Funnel 66

Top of Funnel Lead Scoring Lead Ranking Advertising Channels 66

Hubspot

DECEMBER 13, 2012

And if you're a marketer who wants to give your holiday campaigns some extra oomph in the SERPs, it's probably too late to improve your organic search rankings -- at least if you want some quick holiday returns. How Can I Optimize My Holiday Campaigns for Success? It seems like just about everyone is rushing around this time of year.

PPC 28

PPC Lead Ranking Lead Scoring Long Tail Marketing 28

Hubspot

DECEMBER 12, 2013

If you''re new to the whole search engine optimization thing -- or, heck, even if you''re not -- it might be a little intimidating to think of all the factors you have to consider to have a rockin'' SEO strategy. And these are, conveniently, also the signs to search engines that your site is worth surfacing in their SERPs.

SEO 28

SEO Planning Allocation Long Tail Marketing 28

seo.co

MARCH 25, 2022

Links are a big part of search engine optimization (SEO). Another study from Orbit Media Studios illustrated how internal link building (and a handful of other onsite tweaks) could take a page from rank 33 to rank 5 for the phrase “IT hiring trends 2013.”. Secondary and long-tail keywords.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

Hubspot

OCTOBER 15, 2018

The reality is that content ranking within the featured snippet section often gets a much greater share of the traffic for the given query when compared to non-featured snippet SERPs. Each cluster topic page for the pillar focuses on providing more detail for a specific long-tail keyword related to the main topic.

Lead Ranking 78

Lead Ranking Marketing & Strategy Content Long Tail Marketing 78

Single Grain

MAY 4, 2022

A WordPress SEO agency is an experienced digital marketing company that specializes in WordPress search engine optimization, including Yoast SEO, Mobile AMP and site speed. Here are the top reasons why you should hire a WordPress SEO company to help you better optimize your site: Knowledge and Expertise in WordPress.

Paid Search Agency 59

Paid Search Agency Advertising Agencies CMS Development Ad Agencies 59

Single Grain

APRIL 25, 2022

For example, when you Google a search term, the results that appear at the top of the SERPs are always the paid results (i.e. When paired with an optimized post-click landing page , ads reach their full potential. They expertly research and select the long-tail keywords that are most often used to search for your product or services.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

seo.co

SEPTEMBER 28, 2020

Search engine optimization (SEO) and content go hand-in-hand. Hummingbird , from 2013, introduced semantic search, which practically eliminated exact match keyword consideration in favor of considering context and meaning. This article covers all the important aspects of onsite optimization, from a somewhat high level.

Long Tail Marketing 111

Long Tail Marketing SEO Lead Ranking Lead Scoring 111

Webbiquity

NOVEMBER 12, 2013

Visibility is vital, so every brand needs a comprehensive strategy for optimizing their overall web presence. To optimize not just online visibility but also trust with buyers, vendors need to focus on their industry presence. Another source puts the share of B2B marketers using blogs at 39% in 2013, down from 48% in 2012.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

Visibility is vital, so every brand needs a comprehensive strategy for optimizing their overall web presence. To optimize not just online visibility but also trust with buyers, vendors need to focus on their industry presence. Another source puts the share of B2B marketers using blogs at 39% in 2013, down from 48% in 2012.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Single Grain

SEPTEMBER 3, 2019

Search for anything related to SEO, social media strategy or content and one of his articles is likely to be at the top of the SERPs. Then create other, more detailed pieces (or “spokes”) related to the hub’s long-tail keywords and link them all together through the hub. Get A Free Consultation. 1) Neil Patel. Takeaway Tip.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106