Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? Well, it is, meaning it''s that time of year again to start planning for the year ahead and thinking about everything you want your marketing to achieve -- more leads, more website traffic, you name it. The 3 Most Important Facebook Updates of 2013.

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Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. In 2012, the world of marketing underwent some major changes. Now let's get to it, marketers! And it won’t be in 2013, either (as much as some of us would like it to).

Work Management 28

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LEADership

SEPTEMBER 5, 2013

I took to Facebook to sing their praises; that’s not something I would do very often—I just don’t have the time. Here are 5 steps you must follow in order to build a sustainable social strategy and accelerate your B2B lead generation: 1. – Hubspot’s 2013 Inbound Marketing Report. engagement.

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Hubspot

AUGUST 21, 2013

It maintains every interaction, every signal of readiness or indication of interest your leads and customers convey, so you can understand the full context of that individual and market to them like a human being, not visitor X. Every year the marketing pundits get together and proclaim that “This is the Year of Mobile.”

Inbound Marketing 28

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Hubspot

FEBRUARY 18, 2013

Or it could be a sponsored story on Facebook, a promoted video on YouTube, or a promoted account on Twitter, among other things. The Role of Content in Inbound Marketing. Because without inbound marketing strategies in place, there can be no effective use of native advertising. What Is Native Advertising?

Paid Content 28

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Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. Of course, these goals could pertain to your personal life, but what about some career and marketing-related goals , too? We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning.

Planning 28

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Marketing Insider Group

AUGUST 28, 2012

Businesses around the world are starting to think about 2013 and what plans they need to put in place to grow their business, add new product lines, acquire more customers and make more money. As one senior marketing exec told me “many senior marketers are just waiting for the next generation to figure this one out.”

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Planning Business 100

nDash

FEBRUARY 13, 2019

When I started nDash (the agency) in 2013, some of biggest early customer wins came via the HubSpot ecosystem. The more that brands bought into the concept of inbound marketing, the more they came to value premium written content, which happened to be our specialty. AI-generated content briefs. Content calendar.

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Hubspot

APRIL 17, 2013

When you’re the shop on the corner, good luck competing with corporations with quarterly marketing budgets larger than your entire annual revenue. Inbound marketing helps level the playing field for marketers with less budget, and more brains. At least, that’s how the story used to go. You know, for a little inspiration.

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Exo B2B

OCTOBER 16, 2020

Who in the field of marketing and B2B has been able to get out of the social magma while being confined? Who has been able to take advantage of next-generation virtual tools such as Zoom, Facebook LIVE, Hopin and others to complement blogs, videos and webinars in quality? no false accounts). He is also a lecturer and analyst.

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Hubspot

APRIL 30, 2013

One day someone announces a boycott of Facebook, Twitter, or Pinterest -- the next day, the social network is growing exponentially. So how should you, as a savvy inbound marketer , make sense of it all? 18 Brand-Spanking New Social Media Marketing Stats. 18 Brand-Spanking New Social Media Marketing Stats.

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Hubspot

JANUARY 2, 2014

"It is likely that 2014 will be a year of self-doubt for marketers," Kipp Bodnar, HubSpot''s VP of Marketing, notes in the aforementioned guide. They will question their social and content strategies from 2013 and start cutting programs that are ineffective. Marketers are over-worked and spread in too many directions.

Inbound Marketing 28

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Hubspot

SEPTEMBER 24, 2013

It’s 2013, and now, more than ever, the pressure on businesses to determine the exact value of social media marketing is high. Finding Leads Quickly Can Be Done. Here are some tips for finding prospects on your favorite social media sites quickly, and some insight as to how I search for leads on each site listed below.

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Hubspot

FEBRUARY 12, 2013

I must have had the following conversation at least 50 times last year: “Mark, we love inbound marketing. We’ve completely overhauled our marketing so it aligns with the way prospects buy today , and we’re generating 10 times the leads we did in the past. They say the leads suck. It's awesome.

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Hubspot

JANUARY 15, 2014

You don''t even know it''s there until you need it". -- santafescribe, iPhone, 12/2013. The app was redesigned in spring 2013 to be cleaner and simpler and make it easier to find what you need. Related : Twitter and Facebook Apps for iPhone and Android. 5 stars, 11/2013. Up-to-date marketing analytics. 2) LinkedIn.

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Hubspot

MAY 23, 2013

Time and time again, we get asked for benchmark data, particularly about customer generation. Well, you may remember we recently launched our 2013 State of Inbound Marketing Research Report , and we used the mounds of research there to try to, you know, "give the people what they want.". not lagging far behind ($184).

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Hubspot

FEBRUARY 23, 2016

Looking to bring in more leads and customers to their website, the folks at Marco teamed up with HubSpot Partner Leighton Interactive to explore the possibilities of inbound marketing. Before hiring Leighton Interactive in the summer of 2013, marketers over at Marco had a handful of inbound marketing assets.

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Hubspot

JANUARY 29, 2014

Next, take the same approach with Facebook, Twitter, and YouTube. Many, if not all, of them will have a presence on one or the other and interact with their customers, leads, and partners through the platforms. 4) "We won''t get any leads from social media.". If your brand is the "first one in," it won’t be alone for long.

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Hubspot

SEPTEMBER 27, 2013

You might be hitting refresh on Facebook News Feed, even though you know its algorithm won''t resurface new content that quickly. A crucial part of any inbound marketing strategy is something that lots of people forget about. ASPCA (@ASPCA) September 27, 2013. inbound marketing Advertising' It''s 3 p.m.

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Marketing Insider Group

JANUARY 6, 2020

And if you’re looking for great keynote speakers for your next business conference or marketing event, feel free to contact me about my availability. Digital Summit conferences bring thought leaders and speakers from some of the world’s leading brands together at conferences throughout the US. Forward Marketing Summit Sydney.

Conference 58

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Hubspot

MAY 23, 2013

Lately, the whole marketing community is abuzz about content. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well. And rightfully so.

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Hubspot

JANUARY 1, 2014

Maybe you''ve thought of ways to better manage your time or come up with fun ideas for team outings, but if you don''t have a list of resolutions to take your marketing to that next level , it''s time to start developing one -- and we can help. Well, believe this: As of February 2013, there were 6.8 1) Focus on mobile.

Planning 28

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Hubspot

DECEMBER 29, 2011

With 2012 just around the corner, it's time to start thinking about your marketing strategy for the New Year. As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever.

Planning 28

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Content Standard

OCTOBER 22, 2016

What’s the point of B2B inbound marketing if your sales team can’t close the deal? In this session, Miller introduced the power of account-based everything (ABE, as opposed to unfounded outbound marketing). .” “As marketers, we’ve got a little drunk on inbound,” said Miller.

Marketing Strategy 40

Marketing Strategy Marketing & Strategy B2B Marketing Work Management 40

Hubspot

JULY 17, 2014

” The ads were submitted to the awards circuit during 2013 and 2014. “Small Business Saturday” won a Blue award at the inaugural Facebook Studio Awards, and the New York Festivals International Awards deemed it the “World’s Best Idea.” Inbound Marketing Advertising' 6) Daily Twist.

Advertising Agencies 28

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Hubspot

MAY 8, 2014

The key to making it a priority in your marketing strategy is to stop believing that generating traffic is impossible. To make sure you''re in-the-know on these tips, we’ve broken down some of the best ways you can generative traffic to your website in the post below. Inbound Marketing Blogging'

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Hubspot

MARCH 3, 2014

As David Moth writes on the Econsultancy blog -- “It’s an important tool for bringing order to the warring worlds of marketing and sales by improving lead scoring and nurturing.” ” When it comes to leads, quality is everything. Now take off your marketing hat to think like a consumer.

Marketing Automation Services 28

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Hubspot

MARCH 2, 2015

billion in 2013. So perhaps it''s not surprising that McDonald''s is dominating on the social following front, boasting more than twice as many Twitter followers as Burger King and more than seven times as many Facebook Page Likes. Lots of food pics on both Facebook and Twitter. Yet on Facebook, Visa''s 17.7

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Hubspot

FEBRUARY 3, 2015

Inbound marketing is here, people. This means lead generation strategies need to be revamped across the industry to better meet the needs of target markets. The first step in this evolution is to create compelling content, and the second is to use that content to convert visitors into leads. 1) Lead Capture.

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Hubspot

AUGUST 7, 2013

This post is an excerpt from our ebook, How to Generate Leads Using Facebook. Download our free ebook to learn about the type of content you should promote, how to leverage paid advertising, and different ways to measure your success on Facebook. What Is a Lead? Types of Leads You Can Capture on Facebook.

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Hubspot

JANUARY 3, 2018

Better analytics has brought a lot of focus and measurability to marketing, but creates the tendency to do what’s best for the business versus what’s best for the customer. And even well-intentioned inbound marketers who are trying to pull versus push. Offsite messaging has earned its place in inbound marketing.

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Marketing Insider Group

JANUARY 2, 2015

Content marketing is not a tactic, it’s a long-term strategy. The best content marketers prove the value of their efforts, showing how content drives brand awareness, lead generation, engagement, and sales. The following slides will demonstrate the value of Content Marketing and how it can help build your business.

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Webbiquity

JULY 21, 2015

Even with the continual introductions of shiny new tools for marketers, email remains the workhorse for lead generation. Consumers and business buyers alike have raised expectations of what’s required for marketers to get, and keep, their attention. Direct Marketing News ). Biznology ). MediaPost ).

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Hubspot

FEBRUARY 27, 2019

But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky — you can add LinkedIn to that list, too. Actually, yes.

Linkedin 101

Linkedin Paid Search Agency Ads Campaigns 101

Online Marketing Institute

JANUARY 16, 2013

OMI Blog - Internet Marketing Training Courses & Certification Programs. 26 Content Marketing Tools to Use in 2013. On 01.09.13, In Content Marketing , by Kari Rippetoe. Content marketing is so hot right now. This will not only help you with research, but also with generating additional content ideas.

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Hubspot

AUGUST 4, 2020

In a co-marketing partnership, both companies promote a piece of content or product, and share the results of that promotion. By levering the relationship and reach of a partner, co-marketing campaigns are designed to deliver more leads, buzz, and awareness, with less work. Co-Marketing vs. Co-Branding. This content (e.g.

Planning 101

Planning Campaigns Advertising Agencies Branding 101

Single Grain

FEBRUARY 17, 2022

Therefore, they know how to create, manage, promote and grow SaaS companies from scratch by helping you gain loyal customers who generate MRR. Whether you run a B2B or B2C SaaS business, Single Grain offers expert marketing advice for both niches. They have helped both B2B and B2C companies generate maximum sales on their products.

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