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Do Pop-up Ads Actually Work?

SmartBug Media

69% more internet users used an ad blocking solution in 2014 than in 2013; as of the end of 2018, adblocking software has roughly 200 million daily active users. Pop-ups generally have decent clickthrough rates —often around 2%—higher than other kinds of ads. So what data is out there? How do users really feel about ads?

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16 Smart Resolutions for Better Marketing in 2013

Hubspot

This is your chance to reboot and decide what changes you'll make in 2013. We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s worth the investment to take some time to figure out what will be different for you and your marketing in 2013. Not too shabby!)

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Enter This Copywriting Contest and Win a Free Trip!

Convince & Convert

We’re on the hunt for a copywriter or marketer to help a nonprofit organization that has spent the last 80 years battling in the public and private sectors for safer products and fair market practices. Since 2013, we have grown from $800,000 a year to looking at over $2.7M Clickthrough Rate (from 2015/historical data): 1.77%.

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9 Best Social Media and Content Marketing Tips From Buffer

Convince & Convert

Especially after launching Buffer for Business recently, a lot of business approached us, asking which practical tips we had for them to improve their social media and content marketing. So here are our best and most practical ways to see a big impact from your actions on social media: 1. — Buffer (@buffer) November 25, 2013.

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International SEO: How to Optimize Your Website for Other Countries

Hubspot

Determining which domain structure you need is key, but there are a few best practices to keep in mind when using one -- especially if your content is published in a different language. There are several important decisions you need to make when bringing your content to an international audience. How People See Your Domain.

SEO 100
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5 Pointless Marketing Metrics You Can Stop Tracking Today

Hubspot

So instead of looking at your open rate, look at the clickthrough rate. When you create your next Facebook post, think about how your post could drive clickthroughs. Let''s say I went to YouTube because I wanted to see Seth Godin''s keynote from INBOUND 2013 (Side note: He''ll be back at INBOUND 2015 this year.

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19 Simple Email Marketing Tips to Improve Your Email Open and Clickthrough Rates

Hubspot

Practicing good inbound marketing means sending emails to people who actually want to hear from you. Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. I just can't win.".