Do Pop-up Ads Actually Work?
SmartBug Media
AUGUST 19, 2019
Content was updated August 19, 2019. Pop-up ads are often employed by websites for lead generation by pushing ad content to the forefront of a visitor’s attention. A lightbox ad opens in the center of the page, obscuring the actual page content. Part 1: What Do Users Think About Ads? So what data is out there?
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