Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? When you take the time to look at your analytics on both your website and social media, you can discover a ton of useful information: What are the most popular pages on your website? How do visitors arrive there?

Marketing & Strategy 125

Marketing & Strategy Marketing Strategy Webinar Metrics Paid Search Agency 125

Content Standard

OCTOBER 31, 2014

Recently, retargeting has become a widespread content marketing tool across many types of digital campaigns: According to the Performance Marketer’s Retargeting Guide , 88 percent of enterprise marketers are retargeting consumers after a first website visit fails to yield a conversion or purchase.

Paid Content 40

Paid Content Tools Content Marketing Planning 40

Hubspot

FEBRUARY 14, 2024

Personio increased ROAS by 23% after working on implementing our ad analytics platform. He says, “It works because the observation is relevant to them (and only them). Ackerman points to an imaginary brand whose newsletter is typically light, fun, and funny. If the content is good, the email will work. Worth exploring?

Copywriting 61

Copywriting Click Rate Open Rate Paid Search Agency 61

Content Standard

NOVEMBER 22, 2014

According to recent research by Chris Kerns, director of analytics and research for Spredfast , RTM via social media presents an effective and creative way to create and distribute relevant, timely content to consumers. How can data help to ensure relevancy and timeliness in RTM?

Social Media 40

Social Media Social Marketing Marketing & Strategy Marketing Strategy 40

Online Marketing Institute

NOVEMBER 16, 2012

Subscribe to Newsletters. Factor in some user-generated content or questions - this is what will keep the consumer engaged. Rx: Mix up your messaging; the best thing might be to include useful informational content in every marketing campaign. You are not relevant. You expect your consumers to test your content.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

Sprout Social

NOVEMBER 15, 2016

For example: Newsletter sign-ups. We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. It’s a great way to streamline the important messages and content that matter to your brand.

Social Media 95

Social Media Media Business Social Networks 95

Hubspot

JANUARY 9, 2014

Aim to create what marketers call SMART goals -- specific, measurable, attainable, relevant, and timebound. Generate 5,000 leads who are interested in social media marketing by June 30, 2013.". Improve rank for the keyword ''social monitoring'' from 5th to 2nd on Google by June 30, 2013.". Share content on social media.

Planning 28

Planning Inbound Marketing Campaigns Paid Search Agency 28

Contify

NOVEMBER 18, 2018

She said, “We don’t rely upon Google Alerts given the wide range of information we seek to keep our website content up-to-date with. Our technology team has developed a software to track relevant websites for specific information, which is directly mapped to our CMS, and this significantly saves my team’s bandwidth.

Work Management 60

Work Management Google CMS Development Enterprise Management 60

Contify

JANUARY 16, 2018

She said, “We don’t rely upon Google Alerts given the wide range of information we seek to keep our website content up-to-date with. Our technology team has developed a software to track relevant websites for specific information, which is directly mapped to our CMS, and this significantly saves my team’s bandwidth.

Work Management 40

Work Management Google CMS Development Enterprise Management 40

Martech Advisor

NOVEMBER 25, 2019

A recent report analyzing the cross-channel communication strategies of 30 leading publications found a de-emphasis on the personalization of the customer experience, says, Michael Huard, Content Marketing Manager, Iterable. Almost 60% of adults get the news on their mobile device—a number that has almost tripled since 2013.

Personalization 81

Personalization Advertising Agencies Mobile Advertising Ethics 81

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

PureB2B

NOVEMBER 29, 2016

This is generally achieved through the use of personalized, behavior-based communications that make interactions far more timely and relevant. Canterris offers an all-in-one marketing solution that helps manage leads, optimize content, create and manage email, as well as initiate newsletter campaigns for better lead nurturing.

Marketing Automation Services 68

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 68

PureB2B

NOVEMBER 29, 2016

This is generally achieved through the use of personalized, behavior-based communications that make interactions far more timely and relevant. Canterris offers an all-in-one marketing solution that helps manage leads, optimize content, create and manage email, as well as initiate newsletter campaigns for better lead nurturing.

Marketing Automation Services 62

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 62

Biznology

JANUARY 13, 2015

He has been building is content empire for maybe over a decade. He built his content empire like London was built: hut by hut until it was a crash of streets and chaos. They may well be sharing content on their social media platforms but it’s generally spotty and lazy. He has created a real mess, over time.

Paid Search Agency 80

Paid Search Agency CMS Development Industry CMS Marketing Analytics Tools 80

Content Marketing Institute

NOVEMBER 28, 2017

Since we launched in November 2013, the podcast has been downloaded nearly 2 million times from listeners in 200 countries, while generating approximately a half-million dollars in direct revenue in sponsorship support. HANDPICKED RELATED CONTENT: Podcasting Pioneers Explain Value of Audio Content and Rookie Mistakes to Avoid.

Ad Frequency 102

Ad Frequency Paid Search Agency Skype Distribution 102

CoSchedule

FEBRUARY 28, 2023

table of contents] Marketing Project Management Software Fundamentals What Is Marketing Project Management? How We Evaluate Marketing Project Management Software CoSchedule has been building work management software since 2013. Content Organizer to triage projects, drive strategy, and create content. The solution?

Enterprise Management 62

Enterprise Management Digital Asset Management Work Management Marketing Management 62

Content Standard

SEPTEMBER 27, 2017

If you’ve been on Snapchat, you know that the platform can be complicated, but you can appreciate that content on Snapchat feels authentic, personal, and natural. With highly engaging content, Snapchat marketing poses a good opportunity for brands to connect with their target audience in a new way. Live Stories.

Paid Content 89

Paid Content Paid Search Agency Advertising Agencies Work Management 89

Webbiquity

MARCH 3, 2015

Jacob Pastrovich reveals the three major ways he uses Twitter to engage with audiences, along with tips and ideas for each, for example: “I schedule posts to go out over the next week or so, usually around five tweets for each piece of original content. ” Expert Guides to Twitter Stats and Analytics. Dr. William J.

Twitter 100

Twitter Paid Content Tips Ideal Customer Profiles 100

accelerate agency

FEBRUARY 26, 2023

That’s where SaaS marketing comes in to make sure they can find your product when they search online, and that your content educates and engages them. While some agencies specialize in one aspect of SaaS marketing, such as SEO or content, it’s more efficient and cost-effective to choose a company that offers combined services.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

That’s where SaaS marketing comes in to make sure they can find your product when they search online, and that your content educates and engages them. While some agencies specialize in one aspect of SaaS marketing, such as SEO or content, it’s more efficient and cost-effective to choose a company that offers combined services.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

That’s where SaaS marketing comes in to make sure they can find your product when they search online, and that your content educates and engages them. While some agencies specialize in one aspect of SaaS marketing, such as SEO or content, it’s more efficient and cost-effective to choose a company that offers combined services.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Content Marketing for Online Marketing. + There are hundreds of factors that can affect your search rank, generally categorized as “on-site” factors (like design, UX, and content), and “off-site” factors (like external links, brand mentions, and social signals). Google Updates.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Velocity Partners

AUGUST 13, 2018

Rand Fishkin (subject of an earlier Let’s Steal From piece ) talks a lot about “10x Content”, content that performs not just a little better but TEN TIMES better than a brand’s average content. Actually, it’s become so much more than a piece of content, it’s become a franchise.

Work Management 43

Work Management Marketing Management Marketing AI Planning 43

Biznology

DECEMBER 17, 2013

So, without further ado, here’s my list of web application disasters and mistakes that very well should have been sorted out by last Thursday, 2013. Nothing could load the firm’s website because the entire site and all its content was hidden in an Adobe Flash blob. Now, it’s content marketing, digital PR, social media marketing, etc.

Marketing Websites 80

Marketing Websites Paid Content CMS Development Industry CMS 80

Hubspot

FEBRUARY 4, 2013

This blog covers all aspects of inbound marketing -- from top-of-the-funnel tactics, to conversion optimization, to nurturing and analytics. If you're looking to improve your content creation skills, make no mistake that this blog is one of the best places to stop off. Email Newsletters: Waste of Time and Resources? 4) Bluleadz.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Hubspot

FEBRUARY 4, 2013

This blog covers all aspects of inbound marketing -- from top-of-the-funnel tactics, to conversion optimization, to nurturing and analytics. If you're looking to improve your content creation skills, make no mistake that this blog is one of the best places to stop off. Email Newsletters: Waste of Time and Resources? 4) Bluleadz.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Martech

FEBRUARY 25, 2022

Dynamic content makes it easier for marketers to highly personalize content and messages based on customer preferences. Seamless content management with automatic application of metadata tags to digital marketing assets. Here are those features: Marketers use the CMS to build landing pages, lead capture forms, and campaigns.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120