4 Content Marketing Lessons from the Kony 2012 Campaign
Adobe Experience Cloud Blog
MARCH 14, 2012
by Seth Resler On March 5th, the non-profit organization Invisible Children posted a video online called “Kony 2012.” The number of Google searches, Facebook posts and tweets about Kony has gone through the roof. So what content marketing tips can we learn from the Kony 2012 campaign? Story telling matters.
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