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6 Outdated SEO Tactics to Avoid At All Costs

Zoominfo

Usually monetized through online advertisements, these pieces of work tend to lack value and relevance to readers, as their “core purpose is simply to gain search engine rankings for every conceivable term” ( source ). Exact match domains. In most cases, content farming strategies emphasize quantity over quality. Meta keyword tags.

Tactics 189
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Why Flash-Powered Mobile Sites are Bad for SEO

seo.co

As the number of people accessing the Internet from mobile devices continues to increase, finding an alternative to Flash animation and video is essential for every website administrator. Getting Higher Google Rankings With Better Mobile Websites. The Benefits of Using HTML5 Instead of Flash.

SEO 98
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What You Can Count on in This Crazy Marketing World

Content Standard

As a veteran search marketer, I’ll never forget the frenzied speculation around Google+ back in 2011. Programmatic advertising is the latest tactic showing signs of flail. One study tested targeting using six different advertising platforms and found it performed slightly worse than random guessing.

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How to Effectively Use Twitter Influencer Marketing?

SocialPilot

Repurposing influencer content for paid advertisement is a common marketing activity on Twitter. AI-Powered Influencer Search As Artificial Intelligence is taking over every domain, it will control influencer search in the future. This shift will ensure more valuable and meaningful marketing in the influencer domain in the future.

Twitter 97
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Timing is everything in social media marketing

Biznology

So, if you’re going to use an inline URL, it won’t be clickable, so you’ll either need to activate the post using Instagram’s advertising tools; or, you need to make sure the URL is simple and easy enough to remember (because select, copy, and paste isn’t always possible, especially via mobile).

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Optimizing Your Site for Voice Search: A Detailed Guide

Mailmunch

The modern generation is increasingly using voice commands, especially coupled with the increased use of mobile devices. The most advanced assistants are able not only to execute commands but also to conduct a dialogue (the first such device was Apple’s Siri in 2011). High domain authority and rating. Use reliable hosting.

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The Personal Network Effect Makes Walled Gardens Stronger, But There's Still Hope

Customer Experience Matrix

Then Facebook shows up, first with a social network where people discuss their purchases before they make a Web search, and later with a mobile app that bypasses the Web browser altogether. Remember, this isn’t just about selling advertising to reach consumers during the purchase process. Certainly a great deal depends on execution.