Convince & Convert

SEPTEMBER 20, 2010

You will see in 2010 that most companies will, hopefully, leave behind both notions (media is important, and B2C and B2C are different) due to results that we will start seeing in the market. Things I Don’t Want to Hear Anymore in 2010 =-. Things I Don’t Want to Hear Anymore in 2010 =-. Nicely said, Esteban.-=

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Hubspot

NOVEMBER 18, 2010

This view measures the ROI of all your promoted tweets, with detailed stats such as impressions, clicks, retweets, and replies over time. Although the analytics feature is expected to roll out by the end of 2010, Evan Williams did not elaborate on the official analytics product at the Web 2.0 Screenshots are via Mashable.

Twitter 28

Twitter Analytics Web 2.0 Tools 28

Convince & Convert

JULY 14, 2010

The best way to beat resistance to new tools is to use them and show impact. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Convince & Convert

MARCH 23, 2010

link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] davinabrewer Jay, the stats on first time visitors are interesting. Thanks for reminding me!

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? JB : Will these tools ever truly benefit the small business?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

AUGUST 18, 2010

You spell the difference between quick hit message distribution mentality and deploying social media as a brand relationship building tool. I don't think that the secretary needs to know every tool, channel and strategy that the firm uses but she does need to know the difference between a Facebook page or profile.

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

APRIL 28, 2010

Most of the enterprise clients I work with don't see Twitter as a crucial tool to reach their customer base. Most of the enterprise clients I work with don't see Twitter as a crucial tool to reach their customer base. link] #fb [link] MediaFunnel Do you know where to find your biggest fans? Thanks, I needed it today.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Online Marketing Institute

AUGUST 14, 2011

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. Why are social analytics so important? Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Online Marketing Institute

DECEMBER 6, 2011

Content Marketing Stats. While in-person events and webinars are still seen as the most effective tactics, on average, the following ranked notably higher in perceived effectiveness compared to our last report: Blogs: 45% increase. Webinars/webcasts: 25% increase. 2010 B2B Content Marketing Benchmarks, Budgets and Trends.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Online Marketing Institute

DECEMBER 23, 2010

You’re likely running educational webinars or speaking at industry conferences. For example, if you sell software licenses, you could offer a 20% discount on the annual fee for people who enter the promotion code at an upcoming webinar or bring the coupon to your booth at a conference.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. What’s the Best Social Media Monitoring Tool?

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Convince & Convert

SEPTEMBER 21, 2010

Most of the rest are from spring 2010 or earlier. The appetite for tools content is huge. Despite the fact that I try to focus my work and my writing where possible on social media strategy and social integration issues, approximately 16 of my top 25 posts deal entirely or primarily with one or more social media tools and tactics.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Convince & Convert

SEPTEMBER 8, 2010

The tools of social media always change. And that’s why your social media strategy must be tools-agnostic. And 75% of the people who log into Facebook do nothing (unless they are social gaming) I get that from the stats page. “Your social media strategy must be tools-agnostic.&# The goals shift.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

B2B Marketing Zone Posts

APRIL 5, 2010

March 2010. Great stuff in the world of B2B Marketing for March 2010. We’ve hit a new low: The shittiest social media marketing plan ever - grow - Practical Marketing Solutions , March 10, 2010 A local news and media company is getting into the social media consulting business. Best of B2B Marketing. You heard me right.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Hinge Marketing

DECEMBER 29, 2015

Marketing automation tools allow marketers to clone themselves to do the small, repetitive work that most marketers just don’t have the time to do, yet wish they could attend to personally. Also, the email that follows up after the webinar requesting feedback or offering you more content is also marketing automation.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation Tools 48

Convince & Convert

MAY 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Suffering From Premature Calculation?

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

Webbiquity

MARCH 8, 2011

In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. Next week will feature the must-see Best-of-2010 season finale post here, then it’s on to new ideas and putting 2010 in the rearview mirror.

Marketing Budget 100

Marketing Budget Resources Work Management B2B Marketing 100

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments.

Social Media 40

Social Media Paid Content Tools Media 40

B2B Marketing Zone Posts

AUGUST 3, 2010

July 1, 2010 to July 31, 2010. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. Best of B2B Marketing. Featured Sources. Like hooking their toilet up to Twitter. doth protest.

Ning 40

Ning Paid Content Facebook Sales Management 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Here it is - the very best posts and the hottest topics for 2010. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. What’s Up, Blog?

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Convince & Convert

FEBRUARY 9, 2010

Thanks so much for posting these stats. I love stats! The 2010 survey polled only US respondents (who tend to be considerably more cynical). The 2010 survey polled only US respondents (who tend to be considerably more cynical).

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

AUGUST 4, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search You’re Pissed Off at the Wrong Guy August 4th, 2010 |Written (..)

Social Media 130

Social Media Media Webinar Metrics Marketing & Strategy 130

Convince & Convert

MARCH 22, 2012

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Eric’s Social Media Stat of the Week: Facebook Insights. Eric: The social media stat of the week for today’s episode is actually not a single statistic. Listen Now. The RSS feed is: [link]. Eric: Exactly.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Eric’s Social Media Stat of the Week: Facebook Insights. Eric: The social media stat of the week for today’s episode is actually not a single statistic. Listen Now. The RSS feed is: [link]. Eric: Exactly.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Content Marketing Institute

MARCH 28, 2018

blog posts, e-books, webinars, videos) for content marketing purposes. Also look at internal information (marketing stats, sales data, etc.). What survey tools will be needed in house? Since our first research report launched in 2010, CMI has never gated the annual B2B and B2C content marketing reports. Infographics.

Research 97

Research Budget Programs Work Management Marketing Management 97

Convince & Convert

JUNE 30, 2010

play with the data in the super cool interactive tool below) This correlates well with a similar, but far less statistically rigorous poll I conducted one year ago asking Twitter users what they checked first in the morning, and email was preferred by 77%. Look forward to more on this subject from you this summer. Great work (as always)!

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

PureB2B

MAY 29, 2016

Although it may be a bit heavy on stats for a 54-slide presentation, it’s still a great resource for those who want to understand the sales funnel journey. Kissmetrics leveraged this stat in their blog article titled ‘Using Video Metrics to Collect Better Data for Lead Generation.’ Kissmetrics. Tung on Marketing Smarts [Podcast].

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

B2B Marketing Zone Posts

JULY 7, 2010

A fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B. Best of B2B Marketing. Seems doubtful.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

PureB2B

MAY 29, 2016

Although it may be a bit heavy on stats for a 54-slide presentation, it’s still a great resource for those who want to understand the sales funnel journey. Kissmetrics leveraged this stat in their blog article titled ‘ Using Video Metrics to Collect Better Data for Lead Generation.’ Lead Genius. is happening later this year.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

Although it may be a bit heavy on stats for a 54-slide presentation, it’s still a great resource for those who want to understand the sales funnel journey. Kissmetrics leveraged this stat in their blog article titled ‘ Using Video Metrics to Collect Better Data for Lead Generation.’ Lead Genius. is happening later this year.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) And the hot topics this month are pretty interesting as well - see at the bottom. How do you do it?

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Convince & Convert

MARCH 2, 2010

At the recent Online Marketing Summit (OMS) conference in San Diego, the stat we heard is 90% using, only 16% measuring, and that’s largely limited to things like Twitter reach (retweets, followers), Facebook Fans, etc. These two tools aren't twins – they're more like siblings Long live email!

Business 116

Business Paid Search Agency Social Media Analysis 116

Webbiquity

NOVEMBER 12, 2013

Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? Relevanza ). MediaPost ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100