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79 Remarkable Social Media Marketing Facts and Statistics for 2012


While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet Twitter.

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)


While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Which tools are most helpful?

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)


General Social Media Marketing Facts and Statistics. An amazing statistic, given that nearly 20% of the adult U.S. 65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. General Marketing Facts and Statistics. Forbes ).

31+ of the Coolest Social Media, Search and Web Tools of 2010


Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. Don’t want to follow Twitterers who aren’t following you? eSig.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010


If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn? 85% of Inc.

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. to my tool shed.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)


Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more. HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. s, 50?s,

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Research casts new light on Twitter demographics

grow - Practical Marketing Solutions

So much social media research is statistical crappola that I wanted to highlight some of the best work going on out there right now. This week they unveiled their first all-Twitter study and found a few things that were frankly a little surprising to me. African-Americans and Latinos – Minority internet users are more than twice as likely to use Twitter as are white internet users.

12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

Eventbrite Eventbrite empowers you with simple but powerful tools to manage, promote and sell out your event. Twitter Twitter can offer limitless value in promoting your event. Invite attendees to ask questions via Twitter or live chat. 10 Web Tools Every B2B Social Media Marketer Should Use Content may be king but distribution and optimization are. Adam Q.

B2B Content Marketing Statistics: 2012 Budgets, Benchmarks and Trends [Research Report]

delicious b2bmarketing

Many of the statistics and results are consistent with what we saw last year: 9 out of 10 organizations market with content marketing. As we saw last year, Twitter is the most popular social media channel with content marketers. Twitter: 35% increase. For more on Joe, check out his personal site or follow him on Twitter @juntajoe. Are you a PRO MEMBER? Log In. Junta42.

Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. Should Investor Relations Teams Use Twitter? -

47 Superb Social Media Marketing Stats and Facts


Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow. Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers. 62% use Twitter to build relationships.

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36 (of the) Best Facebook Guides, Stats and Rants of 2010


It started 2010 with roughly 350 million users and is now on its way to 600 million. Orli Yakuel reviews a dozen free and fee-based tools for making Facebook page tabs, including Miproapps , TabSite and of course the “pioneer&# in this space, Static FBML. Facebook Statistics. 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far).

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How to Calculate Social Marketing ROI

Paul Gillin

But choosing the tool isn’t nearly as important as knowing how to put it to work. Premium services like Webtrends build in sophisticated behavioral and sentiment analysis and can track offsite activity such as a prospect’s comments on Twitter or use of a mobile application. However, research statistics aren’t sufficient. Sidebar – Valuing Twitter Followers. 100%.

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35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)


Whether you’re anxious to get started marketing on Facebook, already there but looking for better results, or not sure if Facebook is right for your company (despite the eye-popping audience numbers), you’ll find guidance here in some of the best posts on Facebook marketing so far in 2010: tips, tactics and best practices for building Facebook pages, growing your fan (or “like&# ) base, advertising, optimizing for search, using Facebook apps and tools, and more, from experts like Mari Smith, Lisa Barone, Ching Ya, John Haydon, Brian Carter, Marty Weintraub and Shel Holtz.

Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Here it is - the very best posts and the hottest topics for 2010. How do we come up with these - well it’s based on social signals (clicks, views, twitter, delicious and more). 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. Marketing Genius Blog , May 25, 2010. How to Calculate Social Marketing ROI - Paul Gillin , June 24, 2010. B2B Marketing Online , September 20, 2010.

Twitter 101: What Should I Tweet About? Understanding Why Personal Branding on Twitter Matters

WindMill Networking

Despite the fact that Twitter has apparently grown from 58 to 175 million users in less than a year , it is clear that some of those “users&# are actually “bots&# or even corporations who have several different accounts to serve their current and potential customers with. Case in point: Dell alone has more than 30 Twitter accounts. So, where does Twitter fit in?

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Twitter Measurement Tools


If Twitter is part of your social media strategy, then there are a number of tools which can give you some Twitter statistics and measurement. Take a look to see if any of these can help you measure success in your social media strategy: Tool. Twitter Search. Assigns a Klout score based on Twitter influence. Measurement Category. Review. Influence.

The Ultimate Glossary: 101 Social Media Marketing Terms Explained


An example of this is the Twitter API. is a free URL shortening service that provides statistics for the links users share online. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Disqus - Disqus is a comment system and moderation tool for your site. HootSuite - HootSuite is a web-based Twitter client.

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Best Social Media Stats and Market Research of 2010 (So Far)


Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of Fortune 100 companies are on Twitter? What social media tool helps small business double their reach on Twitter? Social Media Statistics.

E-Quip Blog: Top 10 Blog Posts of 2010


Monday, December 27, 2010. Top 10 Blog Posts of 2010. Based on those statistics, the posts below were the most popular over the past year. Interestingly, only four of the top ten posts in 2010 were published this year. But I do think this puts a fresh spin on using the Sales Funnel, in this case as a management tool. Share to Twitter Share to Facebook.

20+ Cool Social Media and Web Tools


How about a real-time search tool to see what’s being said about your company or any topic of interest right now? You’ll find all of this and more in this collection of tools and reviews of some of the coolest free or low-cost social media monitoring and web tools so far this year. Cool Web Tools. Visitors can rate posts and you also get click statistics.

How To Align Marketing With Sales

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy September 30, 2010 29 Subscribe How To Align Marketing With Sales Share This is arguably the single most important topic for marketing: how to align with sales. Share: Read more from Sales Alignment B2B Marketing , Lead Qualification , Sales Alignment 29 Comments Post a comment Mario Sep 30 2010 More and more the line between sales and marketing is blured.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)


This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. 48% have generated customers through Twitter and 42% through Facebook. 8 Facebook Facts and Statistics.

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The One Effective Use of Facebook for B2B Marketing


You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# And as one more bit of anecdotal evidence, I have my Twitter, LinkedIn and Facebook badges all displayed in the left column of this blog. Digg this!

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12 Tips For B2B Marketers to Excel in Twitter

Modern B2B Marketing

This holds true when marketers consider building a presence on Twitter – only marketers who use the right strategies build and contribute to lasting social engagements. To understand which strategies attract followers and boost lead generation, consider the following 12 tips for B2B marketers to excel in Twitter: 1. On Twitter, getting your content in front of a particular audience is as simple as a hashtag. Understand what’s being said about a brand, service or product by listening on Twitter. Tools. ReTweeting. Reporting news. Original content. Lists.

78 Questions to Ask Before Launching a Blog

Savvy B2B Marketing

Blogging can be a valuable tool, but it's not a one-size-fits-all solution. What's hot on twitter that's also relevant to your business? What statistics will you track - page visits, retweets, comments, trackbacks? What tools will you use to track those statistics - google analytics, native platform tools, social media tools like twitter searches and trackbacks?

How Marketers are Using Social Media for Business: New Report


Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. This excellent study provides a wide array of answers, statistics and insights. The top social media tools used across all respondents are: Twitter – 88%. Among experienced social media users, those who have been at it for at least two years, an astounding 96% use Twitter. 93% of all marketers are already using Twitter, and 71% plan to increase this effort.


Vital statistics for B2B marketers – The case study

Earnest about B2B

Take a whole selection of statistics from the heady world of b2b. However, enlightening as it was, the blog post wasn’t really getting a huge amount of traction – and Vital Statistics for B2B marketers looked destined to be far less vital than we had hoped for. And with that, the idea of Vital Statistics for B2B Marketing – the video, was born. Over 90 mentions on Twitter.

The Mi6 Tweekly: Week of December 6, 2010

MI6 Marketing Agency

Below are selected tweets that were sent out by Chris Herbert, Founder of Mi6 through his @B2Bspecialist twitter account and his @mi6agency twitter account. rebounds significantly in 2010 (Source: various via/@eMarketer). Chart: Current/Future Use of Mktg Metrics and Tools by US Online Mktrs (Source: Lyris via/@eMarketer). Chart: UK Wireless Internet Users by Device (Office for National Statistics via@/eMarketer). Our goal is to provide you with a weekly overview of tweets that feature information you can use and act on. Monday. No Tweets. Tuesday. Wednesday.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)


General Social Media Marketing Facts and Statistics. An amazing statistic, given that nearly 20% of the adult U.S. 65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. General Marketing Facts and Statistics. Forbes ).


Best Cool Web Tools of 2009, Part 1


You’ll find tools for all of those tasks and others in this collection of more of the best cool online tools. PeoplePond is a secure social profile site that can be connected to your Facebook, Twitter and other social media accounts. For anyone who wants a cool, custom Twitter background but is design-challenged, My Tweet Space provides a wide selection of free and low-cost professionally designed backgrounds to enhance one’s Twitter presence. 100 Tips and Tools to Research the Social Web by Select Courses. Generate word-of-word referrals?


44 (of the) Best Twitter Articles and Blog Posts of 2009


There’s no doubt that Twitter is a phenomenon. How can you optimize your organization’s use of Twitter? What are the best tools for increasing your effectiveness and efficiency on Twitter? Discover the answers to these questions and others in this collection of some of the best blog posts and articles about Twitter from the past year. Twitter Tips & Tactics. The Twitter Guide Book by Mashable. ????? How-To: Create a Unique Twitter Background (UPDATED) by Interactive Insights Group. Twenty-One Top Twitter Tips by Forbes.

Twitter irrelevant? No, Advertising Age blew it

grow - Practical Marketing Solutions

Now here is a headline that grabs the attention of any social media marketer: “Study: Most brands still irrelevant on Twitter.&#. Let’s look at the major conclusions, taken directly from the 360i report and see if Twitter is really irrelevant to brands. CONCLUSION ONE: “Twitter is primarily for people, not corporations. And I don’t use that word lightly.

A B2B Guide for Twitter Lead Generation


Today, we are going to focus on one platform that is at the top of most B2B marketers' lists: Twitter. How to Generate B2B Leads With Twitter Generating leads using Twitter is really about leveraging a community of people interested in your knowledge to share your information to new people unfamiliar with your business and expertise. Webinar: Twitter for Marketing and PR.


Best of 2009: Social Media Marketing, Part 1


With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what’s being said, and separating important substance from the noise? Marty Weintraub provides a remarkable and highly detailed guide to setting up a social media reputation monitoring dashboard using free tools such as Google Alerts, iGoogle, Google Analytics, and keyword tools along with Excel. Noting some statistics on the explosive growth of online video, David L.

Small Businesses Online Marketing Efforts Surge in 2012 [Infographic]

Blue Focus Marketing

Since 2010, the amount of small businesses using these networks to establish their brand has nearly doubled from 5% to 9%. This marks a significant jump, but the more telling statistic lies not in how many small business owners are using these platforms, but in how many actually think location-based services will help them. Location-Based Social Networks & Daily Deals.