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Microsoft Buys LinkedIn for $26.2 Billion: Get Ready for Software Vendors as Data Owners

Customer Experience Matrix

billion acquisition of LinkedIn. This is fascinating since Microsoft intersects with LinkedIn in several areas: Dynamics CRM software, Office productivity software, and Bing online advertising. LinkedIn is primarily a social network with revenue from subscriptions, recruiting services, and advertising.

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2022 CMOs Don’t Want 2010 Solutions: Why The Forrester Wave™ Misses the Mark

Metadata

In a super-scientific study, we asked marketers on LinkedIn for the #1 tool they look for when they’re in the market for a B2B advertising solution. And guess what platform helps marketers run not only their “tip of the spear” campaigns but also their targeted Facebook, LinkedIn, Google Ads campaigns? Make it make sense.

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The 15 Best LinkedIn Pulse Articles On Marketing

Marketing Insider Group

I started publishing on Slideshare in July of 2010. Earlier this year, I took advantage of the opportunity to join the LinkedIn Pulse program. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing. Because Software.

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The Entrepreneur Interview Series #22: Dustin Bruzenak, Modern Logic

Webbiquity

Year founded: 2010. My other bit of advice would be to get to know and love LinkedIn and your CRM of choice (mine is Hubspot). LinkedIn is my primary social network and as a founder, it should be yours as well. You can connect with Dustin Bruzenak on LinkedIn and Twitter. This post is sponsored by Better Proposals.

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Choosing an Email Marketing Software Who’s the best email marketing company/software? This entry was posted on Monday, January 11th, 2010 at 12:29 pm and is filed under Email Marketing. Good question!

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Tech layoffs? Great companies are actively hiring marketing technology talent

chiefmartech

15 years ago, when I started this blog, most marketing roles and most technology roles — IT, software engineering — were on opposite ends of the career spectrum. A Dilbert cartoon from 2010 quipped that marketing was “just liquor and guessing.” They didn’t really understand or appreciate what the other did.

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). Blog Makeover Nets Sales Leads for Software Company. How to Answer a Question: 5 Tips for Making the Most of LinkedIn. Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns.

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