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The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

Based on a recent report on Marketing Technology Adoption for 2011 , the findings of their research shed some light on the challenges we face when it comes to marketing technology. Marketers as Technologists According to Forrester’s research, data driven marketers are divided about technology investments.

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Is Facebook Suffocating the Rest of Social Media?

Convince & Convert

Tweet Forrester Research recently released a 2010 update to its Social Technographics® data that analyzes the social behaviors of global Internet users. Forrester analyst Augie Ray made a case for this plateau on his blog recently. For the first time, the percentage of U.S. Is the bloom off the rose? How about you?

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post. United States License.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

You may recognize these five states from the research I’ve been doing over the past few years How to Organize for Social Media Measurement Read the report, print it out, and share with others. You can follow any responses to this entry through the RSS 2.0 The more you share it, the easier it is for us to produce more.

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

Virtually every b2b buying decision involves some level of research on the web. Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. So how should your prioritize spending for next year? Buyers won’t buy from you if they can’t find you.

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Email Design Review Gallery « The Effective Marketer

The Effective Marketer

What I Don’t Like: The ‘download’ button with the Forrester logo on top and right next to the image looks a bit out-of-place, maybe it’s just me? This entry was posted on Tuesday, March 9th, 2010 at 12:15 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0

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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Copyright © 2010 Tiecas, Inc. The trick is to learn how to use all its power.

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