Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. From a business standpoint, it’s brilliant.

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

Convince & Convert

JUNE 2, 2010

June 2nd, 2010 |Written By: Jay Baer | View Comments Tweet Is the interconnected Web bringing us together, or making us all distracted voyeurs? It’s as if your friends are sitting in your pocket at all times, waiting for you to ask their opinion. (I But the default view will be the opinions of your Facebook friends.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

APRIL 1, 2010

In my opinion, this is the difference between good or great. link] Opinion@Large Great topic/analysis. link] Opinion@Large Great topic/analysis. My opinion – very bad idea. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo. Thanks for the read.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). How does zero clicks sound? Social media makes it possible.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

MARCH 10, 2010

With a comprehensive eBook featuring ideas and opinions from some of the best social media minds, concisely chronicling the state of social media today – and where we’re headed. I must say, that has to be the BEST business card idea I've ever seen. Just got my copy in the mail.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Convince & Convert

AUGUST 10, 2010

The more you can understand about the person on the other end of the phone, the higher the likelihood of a positive business outcome. JB : Will these tools ever truly benefit the small business? RK : Small business usage really requires filtering out noise, and we’re making a lot of progress on that. Customer service?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

APRIL 20, 2010

While this is important for a blog like mine, it’s flat-out critical for e-commerce companies, and others that are blogging for business. You might be surprised, says @jaybaer [link] [link] business Does your Blog have a Long Tail? But the reality is, your blog is probably a lot more broad than you think.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JUNE 24, 2010

So in my opinion it is more the live experience which will help to sell and share. Businesses on Twitter should just read some Harvey MacKay books. Oh yeah, my husband used to work for Tony Robbins and he's a hypnotist and business coach for small businesses and professionals. But, I’m not. Be patient.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

markempa

JULY 5, 2007

In his article, " How the Declaration of Independence Could Have Been Declared Out Loud ", Oriancant notes the following about Jeffersons writing, " he [Jefferson] put careful consideration into eliminating any indication of individual opinion in fear that the people would ultimately balk at going independent from England.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

Convince & Convert

APRIL 28, 2010

Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Imagine you are a business that has a customer database that includes age, income, email address (and probably several other fields). population. Let’s break this down. Good stuff.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

JUNE 3, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Anne Gibson RT @CommunispaceCEO: What BP can learn from Jim Joyce by @jaybaer (via @mr_kevinsmith) [link] [link] Shady Business PR “@jaybaer: The two words BP should steal from umpire Jim Joyce. We may be the least vindictive, grudge-holding society ever.

Social Media 156

Social Media Media PR Webinar Metrics 156

Convince & Convert

APRIL 6, 2010

I recommend using a mixture of your Top 25 phrases and some that are highly relevant to your business, but perhaps aren’t sending as much traffic as you’d like at present. Too many companies and organizations are reinventing the content wheel for every social outpost they maintain.

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

Convince & Convert

JUNE 22, 2010

Most B2B companies have fewer customers, so the opinions of each are magnified. Be Your Own White Knight I know this blog is called Convince & Convert, and originally I thought that was a perfect description for the social media and real-time business revolution. This makes no sense. Lastly, the people factor is huge.

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Convince & Convert

MAY 26, 2010

The reviews business will be transformed by geo-location. Are people empowered to share their opinions? * Are people empowered to share their opinions? * Place making social media (Foursquare, Gowalla, et al) will continue to gain traction over the next 18 months. Do people like this? * How can we add value to this topic? *

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Convince & Convert

APRIL 15, 2010

But I am incredibly delighted to top the list of content marketing blogs, because for me content marketing is becoming fundamental to business success at every level. Sadly, it isn't and it's a much harder sell to big brands in my opinion (“What, we really have to communicate with our customers?&# ).

Paid Content 124

Paid Content Content Marketing Paid Search Agency Planning 124

Convince & Convert

MARCH 3, 2010

Make Social Portable Facebook’s true genius isn’t Facebook.com, it’s Facebook Connect, allowing consumers to import their friends and their friends’ opinions onto hundreds of thousands of other Web sites. Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JULY 14, 2010

Putting social media in the context of the strategy and business outcomes is absolutely essential to increasing uptake. Earlier today I commented on a somewhat counter opinion to yours that you might find interesting. For a lot our non-tech-savvy business men it's never the less good to keep things very easy. Thanks, Mike!

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

MARCH 23, 2010

websitetraffic Call to Action is a great way of practicable business blogging, but it must be conducted in a very subtle manner. websitetraffic Call to Action is a great way of practicable business blogging, but it must be conducted in a very subtle manner. At first, you knew everyone at the party.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 21, 2010

I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. This can be a problem if a business doesn't have a management tool in place.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

SEPTEMBER 20, 2010

41% provide opinions about products/services. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Twitter for Business Even Worth the Trouble? 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Media Stats Statistics 159

Industrial Marketing Today

OCTOBER 21, 2010

Quality of leads delivered” was considered as most important by 464 respondents from the manufacturing sector as reported in Trends in Industrial Marketing 2010 released by GlobalSpec. Referrals: Inbound marketing drives interested leads to your site just like a word-of-mouth referral. How manufacturers are marketing today.

Marketing Automation Services 60

Marketing Automation Services Inbound Marketing Marketing Automation Top of Funnel 60

Convince & Convert

SEPTEMBER 21, 2010

Jason Baer Thanks very much for the kind words. You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. j Jason Baer Thanks very much for the kind words. j Jason Baer Thanks very much for the kind words. Bravo, man. Keep at it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Hubspot

JANUARY 7, 2015

Even though the underdog theme remains the same, each business has a story, and every business has a unique way of telling that story that truly resonates with its audience. By 2010, Apple exceeded Microsoft in sales for the first time in 10 years. Try World’s finest (in my opinion, anyway). Vermont’s finest?

Differentiation 28

Differentiation Brand Identity Branding Word of Mouth 28

Convince & Convert

MARCH 22, 2010

link] [link] Jen Grant You're Invited to the Socialpalooza [link] by @jaybaer (who in my opinion is worth 10x more than the cost here #justsayin) [link] Skip Bensley RT @jaybaer: Wow. I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. (if

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Hubspot

FEBRUARY 10, 2012

If a recipient asks to be removed from your list, you must honor their request within 10 business days, and then you cannot sell or transfer their email address to another list. Both your business and your ESP can be held responsible for a screw-up, so make sure you select a legitimate ESP for your email marketing. It's prohibited.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Convince & Convert

AUGUST 31, 2010

August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media. I have tremendous respect for blogger that are not too busy to at least acknowledge comments with a simple “thank you.&#

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

FEBRUARY 25, 2010

February 25th, 2010 |Written By: Susan Baier | View Comments Tweet Guest post from Susan Baier, a 20-year marketing strategy veteran with an MBA in Entrepreneurship. Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

APRIL 8, 2010

When you go on a business trip and you have your phone and computer, would you bring a 3rd device with you? I use Skype for a business line and would love to be able to video chat using an iPad… But alas – Apple has much more money to be made before they get to that feature. But then again, Apple is a business.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136

Convince & Convert

MARCH 9, 2010

March 9th, 2010 |Written By: Jay Baer | View Comments Tweet Are you treating social media like a checklist? Where twitter might be good for designers, facebook is perhaps better for small businesses. For businesses on Twitter, it's about reaching as many customers as possible, and being able to cater to them.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

FEBRUARY 9, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Twitter for Business Even Worth the Trouble? In real life, we trust a chosen few, while we consider the opinion of others. Why would this be any different online?

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Outgrow

SEPTEMBER 23, 2019

Almost 65% of a business comes from existing customers. Despite all the new tricks in marketing, word of mouth still takes the cake. A positive brand image helps a business acquire new customers, cross-sell and upsell to customers. As we said earlier, word of mouth still takes the cake when it comes to marketing.

Ideal Customer Profiles 68

Ideal Customer Profiles Outgrow Top of Funnel Cross-Selling 68

Convince & Convert

SEPTEMBER 21, 2010

The dominant URL shortener is also the best – in my opinion – at tracking and analytics. for whatever search terms are important to you and your business. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. I implement bit.ly

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. Why Twitter's Not All That [link] [link] Jeff Phillips But is it more business-centric? Don’t get me wrong.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? You can follow any responses to this entry through the RSS 2.0 Bas Reus Ok thanks, I interpreted this wrong, my bad.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Outgrow

OCTOBER 21, 2019

Here’s an example of mint.com, whose blogging is what helped them raise their profile and bring in new business. Business isn’t about selling a product or a service, but an experience. It helps them give feedback about your product/service and voice their opinions on their experience. In April 2010, Dropbox users sent 2.8

Interactive Marketing 40

Interactive Marketing Paid Content Top of Funnel Webinar Metrics 40