Convince & Convert

APRIL 6, 2010

Ordered from most frequent publication to least, let’s assume that your program looks like this: • Twitter (5x/day) • Facebook (2x/day) • Blog (3x/week) • Email (1x/week) Create your own integrated frequency schedule to better understand how your outposts interrelate. Im Jay Baer.

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Online Marketing Institute

JANUARY 4, 2011

AdSense/CPC Blogging & RSS Design Getting Started Making Money Traffic / Promotion The Step-by-Step Guide to Guest Blogging June 14, 2010 · 33 comments This is a guest post by Ann Smarty of MyBlogGuest.com. Lisa’s Note: This is a very solid article by Ann, so I hope you take the time to absorb her information.

Blogger 40

Blogger Adsense Twitter Buzz 40

Convince & Convert

AUGUST 18, 2010

Ironically, an article I wrote on optimizing social media strategy was just published this morning at iMedia Connection — you can read it here: [link]. I had your article on-screen already, prepped for Tweeting later today. Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

JUNE 11, 2010

Put me on the pre-order list. Put me on the pre-order list. Put me on the pre-order list. Put me on the pre-order list. Put me on the pre-order list. While it's not ALWAYS true that good things happen to good people, in this case … it certainly is. is my vote. is my vote. is my vote. is my vote.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Convince & Convert

SEPTEMBER 21, 2010

But a more patient kind that doesn’t fit the notion for many people that customers are but a click away if only we ask for the order… Ah, the learning curve. But a more patient kind that doesn’t fit the notion for many people that customers are but a click away if only we ask for the order… Ah, the learning curve.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). I completely agree that national companies need to establish a local voice in order to stay relevant. Historical data seemed more robust as well.

Social Media 157

Social Media Media Paid Content Work Management 157

Hubspot

JANUARY 28, 2011

In early December, Twitter posted that in 2010 alone they added more than 100 million new registered accounts and saw 25 billion Tweets. Earlier this month, I posted an article about usage in the US with a map that illustrated how states compared to each other in terms of Twitter users per capita.

Aggregators 28

Aggregators PR Buzz Twitter 28

Convince & Convert

APRIL 1, 2010

link] Sodapopgirl @jaybaer One of the best articles I have read on this topic. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo. As a contrast, any opinion as to which NBA team (or other sports team) is doing it really well? A great (and yes tragic) case study.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Online Marketing Institute

DECEMBER 23, 2010

Mar 17, 2010 at 11:34am ET by Andy Komack B2B companies crave leads. Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land. See more articles by Andy Komack > Sign Up To Receive This Column Via Email: See more stories like this in the Members Library ! Good leads.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

JANUARY 4, 2011

This post started with an article earlier this year on “ 30 Tips To Make Your Companies Blog Rock ” and I had quite a few comments by readers and so added more tips on more keys to making a blog successful. Write articles for the different types of customers that are relevant for each of your vertical markets 8.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 10, 2010

Because the website is so important, B2B marketers and business owners really need to ensure that their sites are up to snuff before beginning a social media campaign or developing a content strategy because the website needs to support these activities in order for them to be successful. Sign up to have our articles delivered to your inbox.

Paid Search Agency 40

Paid Search Agency Marketing Websites Companies B2B 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

JUNE 23, 2010

Entries are commonly displayed in reverse-chronological order. Digg - Digg is a social news website that allows members to submit and vote for articles. Articles with the most votes appear on the homepage of the site and subsequently are seen by the largest portion of the site’s membership as well as other visitors.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium. And, in my experience, anything that can't be quantified is considered less valuable by default.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. They must be explicitly invited into your home in order to enter. Email is a vampire. Vampires have class.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

AUGUST 3, 2010

Matthew Dutile I'm usually nodding my head enthusiastically after reading each of your articles, but I'm going to have to disagree here. T.Nixon I think that your article expresses what a lot of us secretly fear, that clients will go full-force into FB marketing at the expense of a domain they control themselves. link] Mark R.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Matthew Dutile I'm usually nodding my head enthusiastically after reading each of your articles, but I'm going to have to disagree here. T.Nixon I think that your article expresses what a lot of us secretly fear, that clients will go full-force into FB marketing at the expense of a domain they control themselves. link] Mark R.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Hubspot

FEBRUARY 10, 2012

Real-Life Offender: In December 2010, the FTC shut down two groups of Florida-based telemarketers that inundated consumers with “robocalls” in which they falsely promised to reduce consumers' credit card rates. JPM Accelerated Services-associated defendants were fined $5.9 million, and fines of $3.2 Connect with HubSpot :

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Webbiquity

APRIL 14, 2014

57% of B2B vendors say they are shifting their B2B commerce transactions from offline to online and self-service, and 44% agree “that B2B commerce is adopting B2C best practices in order to optimize the purchasing experience.” Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). MarketingCharts ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Convince & Convert

SEPTEMBER 1, 2010

If you sent 200 pieces of direct mail, and got 6 orders you’d feel great about direct mail. Which is to say, the hot, new, trendy, “next big thing&# needs early excitement and overpromising in order to attract followers and get established. Nic Wirtz Good article, especially about expecting to fail.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Hubspot

DECEMBER 30, 2011

Entries are commonly displayed in reverse-chronological order. Digg - Digg is a social news website that allows members to submit and vote for articles. Articles with the most votes appear on the homepage of the site and subsequently are seen by the largest portion of the site’s membership, as well as other visitors.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

The ROI Guy

DECEMBER 14, 2005

In his book, and related articles and presentations, Mr. Carr’s main assertion is that the majority of IT investments have become a commodity – a utility that offers little competitive distinction and therefore no competitive advantage. Higher needs include, in order, Love, Self Esteem and Self Actualization. Not exactly.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

B2B Marketing Zone Posts

MAY 3, 2010

April 2010. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. Best of B2B Marketing. Great stuff this month in the world of B2B Marketing.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

seo.co

FEBRUARY 8, 2023

And of the remaining 20 percent that actually read your articles and blog posts, they typically only make it through 28 percent of the content before moving on. Here are a few types of visual content that perform best: Infographics When infographics first rose to prominence around 2010, they were unstoppable. Visual content.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content Ad Building 98

Hubspot

JULY 26, 2010

Our top inbound marketing article of the past week challenges the stereotype that linkbaiting is controversial and offers several great tips for creating link-worthy content. His article discusses 3 common, faulty assumptions people make with analytic data and why you should avoid them. 15 Linkbait Techniques for SEO and Social Media.

Linkbait 28

Linkbait Inbound Marketing Conference Buzz 28

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

OCTOBER 31, 2010

The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The link] Lawrence Lin Great article on social media tools to use – [link] [link] Content First This is so useful. This article provides a good, useful summary.

Social Media 40

Social Media Paid Content Tools Media 40

Online Marketing Institute

NOVEMBER 2, 2010

She says that PayPal simply can’t know all of the potential APIs and feature requests its developer community wants and needs in order for them to build applications and products on its platform. Jason Weaver CEO, Shoutlet shoutlet.com HRmarketer.com EXCELLENT article and analysis. Her example was the PayPal Developer platform.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

JANUARY 26, 2011

Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. Examples include the SEO Order of Operations (grab and include with the post?), The Art and Science of SEO Site Audits [Best of SEW 2010 #10] by Search Engine Watch. ** 5 Stars. Post on Google Buzz. SEO for Bing. Related Post.

SEO 100

SEO Resources Tips Best Practices 100

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. I think that Starbucks can pull it off as they have already changed the way that we order and drink coffee.

Paid Content 144

Paid Content Facebook Paid Search Agency Advertising Agencies 144

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) Here are the 25 articles that I liked best. It’s inspired a movie. How do you do it?

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Convince & Convert

JUNE 23, 2010

Constant As crowdsourcing evolves, we’ve learned that initial efforts had a defined end date, and the vast majority of energy, buzz, and brand-love dissipated over a short stretch of time. link] Sadie Harris Crowdsourcing: Beyond the Basics [link] Bushwa Great article sir. We know better now.

Social Media 122

Social Media Media Paid Content Webinar Metrics 122

seo.co

DECEMBER 8, 2020

In order for your website to be effective from an SEO perspective, both on-site and off-site SEO factors have to be included in your strategy. Brand mentions are simply mentions of your brand – linked or unlinked – that appear in published articles or other content across the web. Ready to learn more? On-site SEO. Site Security.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

SEPTEMBER 2, 2010

link] Wendy Keneipp I like social media because of articles like this, Jay. The first is the sharing, not necessarily the crazy Facebook updates from people I haven’t seen since grammar school, but the article sharing, and the tips and advice I’ve gotten from being on Twitter and reading blogs. Family, friends, colleagues.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

APRIL 27, 2010

Ask Emmanuel Rosen , – whose revised version of Buzz Marketing should be required reading for all communicators. Or, Steve Knox and the guys at Tremor who spend massive amounts of time and energy figuring out how to make Procter & Gamble products buzz-worthy. link] Adrienne Bailey Great article! You Make It That Way."

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133