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B2B social media case studies - 3 you can learn from and why they work

Online Marketing Institute

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

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B2B Marketing Summit Shows Old Problems Persist

The Effective Marketer

According to their post: “Last week in San Francisco, 211 business-to-business marketers spent two days sharing insights, case studies and advice on social media marketing, lead generation, Sales and Marketing alignment, and other hot-button issues on the West Coast swing of MarketingSherpa’s seventh annual B2B Marketing Summit.&#

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Best Twitter Tips, Tools and Tactics of 2009, Part 1

Webbiquity

Advising b2b bloggers on the use of Twitter, Doug writes “Twitter is already playing a role in content marketing campaigns — for finding topics, inviting input and promoting the finished pieces. Case Study: How I Used Twitter to Generate 35,967 Extra Hits to my Site in Just 14 Days by Winning The Web.

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How to Blog: What Do I Write About?

B2B Marketing Traction

Follow other bloggers in your space and make note of what they write about. Customer case studies – how do customers use your products and services? What other types of content can you recommend for B2B bloggers? We have been blogging for our own and our clients’ marketing results since 2009.

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ExoBlog’s 10th anniversary – An interview with Lynda St-Arneault

Exo B2B

But what served as a catalyst in 2009 is when we discovered that some blogs were dealing with marketing (like ClickZ and HubSpot for example). With what we found and reading a few case studies, we quickly realized that not only was there an interest in these blogs, but also that ExoB2B could contribute in its own way and benefit from it.

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Can social media be the new white hat SEO technique?

Biznology

Let me explain and let me introduce myself because Mike has offered me the opportunity to be a blogger here, so I thought I would put everything into context and perspective. Instead, I threw myself and my agency into blogger outreach and social media marketing. That's my goal as blogger here. Don't believe me?

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Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

Setting Expectations for Search Engine Optimization by Search Engine Watch Following on the same theme as the post above, Mark Jackson writes a case study on setting realistic expectations with SEO clients. It's very difficult for small websites to outrank large ones, particularly for highly competitive phrases.

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