Convince & Convert

AUGUST 2, 2010

Despite Facebook’s apparent addiction to public relations missteps and half-baked schemes, they still keep chugging along, taking over the world one “like&# button at a time. If it’s not now, it will be soon (see my post tomorrow for more on that). Check out all the details and save 50% (only $297 for a limited time).

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. UNsettling Stratten has a knack for gaps. The two sections in the book on the Trust Gap and the Experience Gap are among the strongest in UnMarketing. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

AUGUST 19, 2010

"The 3 Amigos: Email, Blogging, Social Sharing" by @jaybaer [link] [link] Bob Cargill Great post! How to use customer-generated content to increase sales.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

JULY 6, 2010

RT @grmeyer: @ashleyjablow here's a nice article on #CSR and social media [link] [link] jan radish Tying Together Social Media and Corporate Social Responsibility Social Media Consulting – Convince & Convert [link] Anne Social media is gaining so much momentum that so it’s becoming a if you can’t beat ‘em join ‘em scenario.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. 2009 Eddie and Ozzie Awards Winners. Case Studies in Custom Content. Advertising and Public Relations. Booth-related Services. White Papers. Video Center. ENews Sign-Up. --> Magazine. Browse Issues. Subscribe Now. FOLIO: Staff. --> Suppliers.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. A great (and yes tragic) case study.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

SEPTEMBER 21, 2010

You are indeed the perfect case study. You are indeed the perfect case study. Over the last 7 months I’ve certainly walked the walk of social media marketing and this post is as plain and simple as a definition gets. Jason Baer Thanks very much for the kind words. Those type of comments are why I do it. Bravo, man.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

SEPTEMBER 20, 2010

Top B2B marketing posts for 2009 (hint: social media) =-. Top B2B marketing posts for 2009 (hint: social media) =-. One good New Years Resolution is to join other bloggers and take a step towards transparency from the companies who profit from your blog writing by NOT writing April 15, 2010. Great stuff. I enjoy your blog.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MARCH 3, 2010

Forrester Research shows that from 2009-2014, U.S. I'd love to write up a case study on you guys when you're ready. With customer service & public relations becoming blurred thanks to Social Media, it's a great detriment to ignore the movement. Please keep me posted on your progress.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

JUNE 22, 2010

No stack of case studies or conference road trips will do it, either. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales. But the job of arm twisting and education can’t come from outside.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

FEBRUARY 25, 2010

killer case study by @susanbaier) [link] susanbaier Hi Lisa, thanks for the nice comments! killer case study by @susanbaier) [link] [link] Punit Pandey Do You Know Your Customers Enough to Win in Social Media? “Motive&# is a great word for the WHY. Thx for sharing.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 21, 2010

link] Weekly Links: August 23, 2009 | UpYourSocial [.] Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy. Social media strategy consulting details here. Think out a policy and develop a strategy! [.]

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

APRIL 14, 2010

Sounds like a great case study. Sounds like a great case study. link] jaybaer Fantastic analogy! I may have to use that one. link] jaybaer I will definitely check it out. Thanks for the comment. link] jaybaer I will definitely check it out. Thanks for the comment. link] jaybaer Absolutely Ryan. All rights reserved.

Social Media 130

Social Media Media Paid Search Agency CAN-SPAM 130

Convince & Convert

JULY 22, 2010

Building Lasting Customer Relationships – [link] Great case studies from @stickystimuli [link] Social DJ RT @jaybaer: Are you a 1 click stand? Building Lasting Customer Relationships [link] case studies from @stickystimuli #socialDJ [link] Carson RT @jaybaer: Are you a one click stand? A summer must-read!

Social Media 130

Social Media Media Paid Search Agency Webinar Metrics 130

Webbiquity

SEPTEMBER 12, 2011

John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Influence in social media: how to find the top bloggers by blur Group. Social Media Case Studies.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Convince & Convert

MAY 20, 2010

There's SOOOO many case studies and results out there to see what's already been done. Coca-Cola just took me on a free trip to Shanghai with 22 other bloggers from Australia and Asia. link] [link] Famous Bloggers RT @jaybaer: Are You Suffering From Premature Calculation? shining through.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

SEPTEMBER 8, 2010

I think Myspace is a great case study but I don’t think FB has learned from the mistakes. If people tricked out their Myspace pages (your less is more point) with photos, blogs, videos, nusic etc and then left at the drop of a hat, why would they stay with FB who everyone doesn’t trust and only hosts our photos?

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

SEPTEMBER 1, 2010

The other thing that bugs me (in addition to the clamor for proven ROI) is the need for case studies before companies get involved. [link] jaybaer Great comment Kathy, thank you. Excellent tie-in with Outliers. You’re 100% right about that. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

SEPTEMBER 21, 2010

Expion just compiled 8 case studies with one of our clients, Applebee's. I think Facebook pages are a tool that are not given enough credit right now. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

MAY 19, 2010

I think that credibility plays a big role here; testimonials, case studies, ratings and rankings should be in the content mix. I can get people to discover, interact with and share my content all day, but all that proves is that I can push words, provide context and – maybe – that I have some authority. All rights reserved.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

SEPTEMBER 15, 2010

Case studies are one of the most popular forms of collateral. Case studies offer the perfect mix of both. Maureen Monfore I’m a freelance B2B copywriter and I’ve noticed in the last year or two in particular, companies are noticing the need for customer stories. link] Addoway.com Love the infograph Jay.

Social Media 166

Social Media Media Webinar Metrics Paid Search Agency 166

Convince & Convert

JUNE 8, 2010

link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. link] [link] Scott Heath RT @jaybaer: Are You Ready for the Opportunity Economy? It really brings this stuff to life.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

MARCH 9, 2010

I'd love to see a case study on this. link] [link] HMA Public Relations RT @jaybaer: Are You Taking Social Media Shortcuts? When working on niche brands, I've often found that the bigger the media the less the impact. That means the smaller networks may be just the place for targeting young hip audience.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

B2B Marketing Zone Posts

AUGUST 3, 2010

Creating a content marketing plan — without any content - grow - Practical Marketing Solutions , July 6, 2010 When somebody talks about “content marketing,&# they’re really talking about “content engineering&# — scientifically optimizing documents such as blogs, case studies and white papers to create search engine results and sales leads.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

JUNE 30, 2010

I think anyone should look at them for a perfect case study on how to best use social media. I’m dying to find someone to recommend them to now. They did the Alton Brown Welch’s Grape Juice commercial, Maidenform Bras, and a whole lot more. I get Twitter follows based on keywords, where robots are obviously being used.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Convince & Convert

APRIL 22, 2010

In some cases these are members of the media. In other cases, they are the new influencers, bloggers and taste-makers. You have to be your own case study. You have to be your own case study. In either event, your job in this circumstance is to create conversation. Thank you.

Social Media 130

Social Media Paid Content Media Advertising Agencies 130

Webbiquity

JUNE 6, 2011

What’s most interesting is that Umair made this statement in June, 2009 when Twitter had recorded approximately 2.5 Since 2009, we have seen revolutionary wars and unspeakable natural disasters. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! Award-winning marketing and social media blogger.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

JULY 9, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Personalization 123

Personalization Paid Search Agency Transparency PR 123

Convince & Convert

APRIL 27, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why Are Companies Not Valuing Judgment As A Critical Element The More Things Change, The More Things Change Is Starbucks the Most Dangerous Competitor to Facebook? All rights reserved.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

JUNE 16, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 120

Social Media Paid Content Media Webinar Metrics 120

Convince & Convert

SEPTEMBER 20, 2010

I might use your case study in my new book (co-written with Amber Naslund). Do I have your permission (cited, of course) to write a follow-up post at some point about that? link] jaybaer Fantastic. Scott, please send me an email. link] jaybaer That's my speciality Brandon. All rights reserved.

Twitter 148

Twitter CRM Business Paid Search Agency 148