Online Marketing Institute
NOVEMBER 28, 2012
2009 Eddie and Ozzie Awards Winners. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing. 2008 FOLIO Award Winners.
Adobe Experience Cloud Blog
DECEMBER 15, 2009
Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. October 2009 Online Marketing News. Google Removes Page Rank from the Webmaster Tools. September 2009 Online Marketing News. August 2009 Online Marketing News.
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markempa
DECEMBER 21, 2006
According to their research, " only 17% of B-to-B marketers we queried were sure their CFOs understood the value of lead generation programs." According to their research, " only 17% of B-to-B marketers we queried were sure their CFOs understood the value of lead generation programs."
Online Marketing Institute
MAY 27, 2009
Posted on Tuesday, May 26th, 2009 at 7:27 pm Why B-to-B Marketers Will Pioneer the New, New Media 150,000 Years of Social Network Media Experience: Why B-to-B Marketers Will Pioneer the New, New Media. B-to-B has always been peer-to-peer. Only the tools are new, not the mission.
markempa
JUNE 27, 2006
« Direct mail for the complex sale that really works | Main | The B2B Lead Generation Blog Wins Best B-to-B Marketing Blog in MarketingSherpas Readers Choice Awards » Podcast: Interview on the Cullinane & Green Report I was interviewed by podcasting experts Joe Cullinane and Roger Green on the Cullinane & Green Report.
markempa
AUGUST 16, 2006
« Speaking at MarketingSherpas B-to-B Demand Generation Summit 2006 | Main | Article: Why Most B2B Websites Fail To Convert Sales Leads » E-books: A Hip and Stylish Younger Sibling to the Nerdy Whitepaper If you’re reading this, it’s likely that you are a reader of other blogs. So “get hip” and read this article.
The ROI Guy
SEPTEMBER 3, 2010
Sales enablement seeks to address these challenges, providing the practices, resources, training and tools needed to help fight Frugalnomics. Sales professionals must ask the right questions, gather data and coherently identify need in the context of an opportunity, then be equipped with the proper tools as the opportunity progresses.”
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