Online Marketing Institute

NOVEMBER 28, 2012

ENews Sign-Up. --> Magazine. 2009 Eddie and Ozzie Awards Winners. Digital Magazines. -->. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Raphael is Associate Editor of FOLIO: Magazine. Browse Issues. Subscribe Now.

B to B 40

B to B Paid Content Social Media CMS Development 40

ViewPoint

MAY 23, 2011

To get some answers to questions like these, Bernice Grossman and I have undertaken a series of research studies on the quality and quantity of data available to B-to-B marketers in various industries. Have a look at the reports here: 2009 and 2010. Response files were typically sold on a list by list basis.

Resources 120

Resources B to B Work Management Marketing Management 120

Webbiquity

APRIL 14, 2010

15 Essential Checks Before Launching Your Website by Smashing Magazine. 10 Great B-to-B Sites by BtoB Magazine. Rae Hoffman provides step-by-step instructions for creating a custom 404 error page in the WordPress Thesis template, and includes a link to 100 awesome and creative 404 error pages for inspiration.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. October 2009 Online Marketing News. September 2009 Online Marketing News. Neilson report announces US Ad Spending Declined 15% in first half of 2009.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

markempa

JULY 16, 2007

to Generate and Follow Leads » Inquiry management and search marketing strategy BtoB Magazines Carol Krol interviewed Kevin Lee, executive chairman of Did-it Search Marketing on "Effective Search Strategies." Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Dont oversimplify.

Lead Generation 120

Lead Generation Work Management Marketing Management Search Marketing 120

Customer Experience Matrix

SEPTEMBER 3, 2009

Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. The MPA provides other, related data in its 92-page guide Magazines: The Medium of Action. And, in particular, are social media as important as industry gurus claim they are? for TV and 10.2%

Spending 120

Spending Media Mobile Advertising Forrester 120

markempa

JUNE 28, 2007

Today, his article in BtoB Magazine gives a great summary of his presentation from the roadshow and is worth a read. Implementing the 4Ts can help you get the most out of the Internet in your b-to-b sales and marketing efforts, and can help improve the alignment between sales and marketing within an organization.”

Online Lead Generation 120

Online Lead Generation Lead Generation Work Management Marketing Management 120