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Social Media with Email Marketing – is it the Super Combo?

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media with Email Marketing – is it the Super Combo? This long time staple has become the Rodney “No Respect&# Dangerfield of B2B and industrial marketing. Privacy Policy | Site designed by AMAInteractive a div. Resources

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Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

Instead, I choose to keep my credibility intact and provide the professional help my clients need to supplement their do-it-yourself (DiY) industrial and B2B website capabilities and online marketing efforts. Privacy Policy | Site designed by AMAInteractive a div. Take a quick poll. Copyright © 2010 Tiecas, Inc. Resources

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Deconstructing the Four Stages of the Industrial Buy Cycle

Industrial Marketing Today

Allocating online marketing in a broader and deeper fashion across multiple programs not only helps you connect with more potential buyers throughout the buy cycle, it helps prevent a key mistake that some marketers make: relying only on the ‘last click’ to determine which marketing programs are effective in bringing buyers to your company.

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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Ardath Albee, CEO of Marketing Interactions, Inc. said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.” Privacy Policy | Site designed by AMAInteractive a div. Copyright © 2010 Tiecas, Inc.

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The 6 essential rules of a website redesign – Ignore them at your.

Industrial Marketing Today

I’m not talking about a cosmetic facelift but turning it into a marketing powerhouse as you position your company for the recovery. Optimize, optimize, optimize : That’s the golden rule of online marketing as is location, location, location in real estate. Privacy Policy | Site designed by AMAInteractive a div.

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Content Creation Made Easy

Industrial Marketing Today

However, to be successful in your online marketing, you must come up with fresh and interesting content regularly. Achinta offers his industrial clients marketing for engineers by an engineer. Privacy Policy | Site designed by AMAInteractive a div. How do you overcome this challenge? Copyright © 2010 Tiecas, Inc.

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Variety of Content is the Key in the Early Stages of the.

Industrial Marketing Today

One can dedicate an entire site to SEO because it is such a wide and deep online marketing topic. Social media among IT and business buyers of technology rose 50% over last year and finally pushed to majority status; 55% said they use social media as part of the technology buying process in 2009 versus just 37% in 2008.