Industrial Marketing Today

SEPTEMBER 20, 2010

Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. A business blog can be one of the most powerful tools in driving traffic and generating high-quality B2B leads. All Rights Reserved.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

JULY 29, 2010

It is not just a matter of measuring better ROI metrics or using the tools of marketing automation du jour. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Resources

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60

Industrial Marketing Today

AUGUST 24, 2009

RESEARCH Even before I open up my trusty word processor, I head over to Google’s Keyword Tool. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 All Rights Reserved.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JANUARY 26, 2010

Follow these essential rules of a website redesign and you’ll truly create a powerful sales and marketing tool. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

MAY 3, 2010

How do you turn your business blog into a powerful sales tool? Make a plan: Even before you start writing content and posting, you need to have a clear set of goals. Privacy Policy | Site designed by AMAInteractive a div. I’ve listed six business blogging tips here to get you started. Copyright © 2010 Tiecas, Inc.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

JUNE 8, 2010

My take: Use a keyword research tool like the free Google Keywords Research Tool to come up with a list of keywords and phrases based around the problems and solutions you discovered in step #1. Privacy Policy | Site designed by AMAInteractive a div. Get the free “Step-by-Step Guide to Website (re)Design” now. of Tiecas, Inc.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 14, 2010

Parametric part number search – in addition to the standard word search tool on your website, build a parametric search application. Valve sizing programs – these are great and easy to use tools for any manufacturer of valves for chemical, hydrocarbon and industrial process, power, water and wastewater industries.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Industrial Marketing Today

AUGUST 20, 2010

You need to move beyond the free Google Custom Search tool for websites. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Copyright © 2010 Tiecas, Inc. Resources

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Privacy Policy | Site designed by AMAInteractive a div.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Convince & Convert

JULY 21, 2010

Companies must also uphold privacy laws. because the plaintiff’s wife learned about her husband’s infidelity directly from the online florist who, despite a privacy policy on its site, sent a card to their home thanking him for his business. Having a privacy policy or a social media policy is not enough.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Industrial Marketing Today

SEPTEMBER 27, 2010

Solution: Make more efficient use of tools like webinars and online meetings to bring together stakeholders who may be spread out all over the world. I suspect that as more understanding is gained of “how to&# use the tools the flood gates will open in the industrial sector. Privacy Policy | Site designed by AMAInteractive a div.

Social Media 60

Social Media Social Marketing Media Planning 60

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 135

Social Media Media Curation Webinar Metrics 135

Convince & Convert

FEBRUARY 10, 2010

As my friend Jeff Rohrs from ExactTarget (client) says: “How can social media kill email, when you have to have an email address to belong to a social media site?&# And that’s the premise behind Flowtown , one of the most exciting new social media tools I’ve seen in months. I just gave Flowtown a spin.

Social Media 129

Social Media Email Marketing Social Marketing Paid Search Agency 129

Convince & Convert

SEPTEMBER 21, 2010

But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. I’d add: 1)Social media can increase sales. I am going to share this with my boss!

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Industrial Marketing Today

OCTOBER 26, 2009

Use a free tool like Google’s Keyword Tool to find search terms and long-tail keywords that people are using to search for information related to your products and services. Add a link to your privacy policy in the footer. Privacy Policy | Site designed by AMAInteractive a div. That will give you an idea of demand.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Convince & Convert

JUNE 15, 2010

Most quality email service providers give you the option of easily adding sharing tools, and you can then run a report showing which of your subscribers clicked your Twitter link, and/or shared content on Facebook. One of the best tools I’ve used is Xobni for MS Outlook (it’s Inbox spelled backwards).

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

MAY 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Suffering From Premature Calculation?

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

APRIL 8, 2010

Befor… [link] [link] Alyssa G I agree with your perspective on the iPad being the ultimate content consumption tool – and for that reason, I think it will be a great device for education, particularly for college students. It's a perfect tool for that and much less expensive than any alternatives in that space.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Convince & Convert

JUNE 3, 2010

Do you think the ownership issue could lead to a privacy issue similar to FB? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 111

Social Media Media Webinar Metrics Marketing & Strategy 111

Convince & Convert

JULY 8, 2010

None of the other media can do that, so it is still relevant and complete privacy is a hard thing to do as Facebook has found out. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. link] Ahmed Haha, an excellent post. All rights reserved.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

SEPTEMBER 23, 2010

Build Your Brand a Social Content Ladder in 5 Steps The More Things Change, The More Things Change philsimonsystems Pretty neat tool. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Facebook Page Have a Pulse?

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. Retweet-style sharing tools? How many more platforms or tools must one try to digest/use regularly? Check ( Facebook Lite ).

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Paid Content 145

Paid Content Facebook Paid Search Agency Advertising Agencies 145

Convince & Convert

SEPTEMBER 21, 2010

While the privacy issues continue to be a stumbling block for some, the ability of these services to enhance your experiences in real-time by showing you who’s nearby, and insider tips for each location is enticing. I’ll write about that soon. See you next year.

Social Media 128

Social Media Media Paid Content Conference 128