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30 fascinating facts about organic vs paid social media

Biznology

Organic vs paid social media. Social media is the most genuine form of marketing. Organic social media posts come from you and go directly to your page or your company’s page. 86% of marketers now combine paid and organic tactics as part of their social media strategies. Social Media Week ).

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How to write for social media

Biznology

This video with Paul Gillin is about the basics of writing engaging social media messages. With so many posts, tweets and chatter filling social media, it’s almost impossible to get a message through. The post How to write for social media appeared first on Biznology. You need to be distinctive.

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How purposeful branding is driving millennials and social entrepreneurship

Biznology

The world has changed dramatically in the past 10 years or since the 2008 recession. Historically, this involved business entrepreneurs, but today, it is the social entrepreneur that has taken center stage. This segment has recognized that the same jobs lost in the 2008 recession will never come back. by 2025, for example.

Branding 159
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Latest Trends & New Perspectives on Brand Risk

Biznology

Branding is the core of marketing, yet it is a strategic discipline that has been dramatically impacted by social media in recent years. Brand Safety Risks – typically ads displayed adjacent to objectionable content (e.g. Disinformation Risks – usually a website or social media campaign launched against a brand.

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Why Millennials Value Experiences, Not Stuff

Biznology

Probably the most influential event was the devastating crash of 2008. This terrible Recession of 2008 led to other related trends that will deeply affect how brands will be positioned in the future. So what has caused this dramatic change in spending habits that have led to this emerging “experience economy”?

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Advertising methods are too ephemeral

Biznology

When you earn people’s attention and when they choose to speak about you, your clients, and your services, then you have a gift that keeps on giving — this is content that lasts well past the campaign and into the future. It is really amazing how effective this sort of “advertising” promotion works.

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3 Big trends converging for big branding opportunities

Biznology

76% believe it is acceptable for brands to support good causes and make money at the same time (a 33% increase from 2008). • 72% would recommend a brand that supports a good cause over one that doesn’t (39% increase since 2008). maximize shareholder wealth). •

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