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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. The use of 8-word search queries grew 22% in the past year alone. That group used 3,126 different search terms to get here.

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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

Which "rules" should every blogger know and follow? 15 Rules for Business Bloggers by Conversation Marketing The brilliant and often very funny Ian Lurie offers up his list of "rules" for writing a successful business blog, such as "Take the B.S. What techniques will help you write more compelling posts?

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Best of 2008: Blogging for Business, Part 2

WebMarketCentral

5 Ways To Optimize Your Blog and Capture More Repeat Visitors by ProBlogger Rich Page recommends practices like tracking your internal search results (to help determine what topics are most important to your readers), surveying your readers, and building an online community into your site in order to increase repeat visits. Ongoing effort!"

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Best of 2008: Interactive PR, Part 2

WebMarketCentral

Steve Rubel on how blogs are changing the face of PR by iMedia Connection Lori Luechtefeld talks with PR pro and blogger Steve Rubel about the importance of focusing on your audience and message rather than shiny, sparkly new online tools. SEO social media interactive PR? SEO social media interactive PR? tags: PR 2.0

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Best of 2008: Blogging for Business, Part 1

WebMarketCentral

Acknowledge other bloggers you admire? The prolific guest-blogger also contributed 10 Innovative Blog Business Models —a post detailing 10 methods beyond the obvious (AdWords) to monetize a blog, such as selling educational courses, eBooks, premium content, consulting services (hmm, that sounds familiar) and digital products.

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

Pitch an influential blogger on the story. Just make sure you can articulate the news in way that's interesting to the blogger and his or her readers. Many people add their company website and/or blog. You can get more visibility for your website by customizing with your name instead of the default 'My Website.'"

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Best of 2008: SEO Guidance, Part 3

WebMarketCentral

For new websites, how can you incorporate SEO best practices into the design from the beginning? What tactics are most effective at driving increased search traffic? How can you effectively explain SEO (and avoid unrealistic expectations) to prospective clients? What emerging topics and techniques should SEO specialists investigate?

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