creative user-generated 
Marketing Insider Group
JANUARY 24, 2022
From creative video content to authentic storytelling to strategic content organization, these examples all provide actionable tips you can leverage right away to jumpstart your own content ROI. Moz cofounder Rand Fishkin launched Whiteboard Friday in 2007, when the company was still in its infancy and looking for any means to grow.
SnapApp
MARCH 21, 2017
Since 2000, the technology giant has been pulling off some of the cleverest and most creative pranks. Their 2007 Gmail Paper campaign took the cake. It explained that users could now add emails to a “paper archive,” which Google would then print and snail-mail to the user. Blue Moon Beer-infused Oranges. Just kidding! .
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Hubspot
DECEMBER 11, 2019
Not to mention, both generations are highly connected to technology and the internet. With these similarities in mind, it might seem effective and cost-efficient to run one campaign aimed at both generations, but is this really the right move? Sure, many millennials and Gen Zers are considered "young adults."
Content Marketing Institute
FEBRUARY 28, 2018
In 2007, Lisa joined this family-owned California winery because her colleagues were ready to update the way this luxury brand spoke and behaved. HANDPICKED RELATED CONTENT: How User Segmentation Really Works in Content Marketing. This video is posted on the Jordan YouTube channel as well as featured in a blog post.
Paul Gillin
JUNE 17, 2010
Dell conceived of the community in 2007 as a way to enhance loyalty among its largest customers. Those sales are generated by the affinity that the staff has developed with these key corporate customers. Members share advice and ask questions of Hanson and the other engineers, who dispense it for free.
Hubspot
JUNE 7, 2012
That makes it a little bit more obvious why a marketer might want to leverage these already viral pieces of creative for their own marketing -- especially in social media -- doesn't it? This little dude originally gained internet fame when his mother, Laney Griner, posted a photo to her Flickr account as well as Getty Images in 2007.
Atomic Reach
JANUARY 3, 2019
Michael Brenner has brought a customer-centric and creative approach to his insights on content and digital marketing. While much of content marketing include conversations about verbiage, SEO, and overall content strategy, the user experience is a crucial piece that can often be left by the wayside. Find her on Twitter & LinkedIn.
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