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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. Please don’t. That’s what AdRants is for.

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Best of 2007: Interactive PR

WebMarketCentral

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 David Meerman Scott's The New Rules of Marketing & PR provides an excellent primer on the subject. tags: interactive PR, Web 2.0 social bookmarking, new media relations and blogging.to

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Best of 2007: Web Analytics

WebMarketCentral

One of the most appealing aspects of online marketing is the ability to test and measure virtually anything, in detail and with great precision. Here are some of the best articles and blog posts from 2007 on optimizing the use of web analytics. But which metrics are really important? Personally, I'm skeptical.

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Top 9 Affiliate Marketers You Need To Know About

Outgrow

Like all successful affiliate marketers, Missy Ward too believes that it is not a get-rich-quick scheme. There is no fool-proof way of integrating affiliate marketing into your efforts. You don’t need to wait for companies or PR agencies today to approach you. He believes that affiliate marketing keeps him on his feet.

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20 LinkedIn Groups Every Marketer Should Join

Hubspot

As one of the largest groups on LinkedIn, this community is chock-full of inspiration, intriguing discussions, and detailed tips and best practices for improving your online marketing, including mobile, SEO, email, and a heckuva lot more. 2) Inbound Marketers - For Marketing Professionals. Created: September 21, 2007.

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B2B Lead Generation Blog: Off-Topic: On Selling Ideas in 1776

markempa

« Podcast: Interview with MarketingSherpas Anne Holland | Main | Early Stage Leads are too important for Sales People Alone » Off-Topic: On Selling Ideas in 1776 Fellow blogger Tom Pick, over at the The WebMarketCentral Blog tagged me to write something off topic, interesting, seasonal and non-work related this week.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc. Remember all the hubbub last fall when the FTC released its Guidelines for Blogging and Social Media ?