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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

Content Marketing. » Technology PR Sessions at 2008 PRSA Conference.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

The evolution of content marketing since 2001 – building and monetizing an audience. How original research yields useful content – and helps understand your audience. The goal of your content is to establish trust with your audience. Creator Economy and Content Entrepreneurship. Saksham Sharda: Hi everyone.

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Conference Focuses on Making the Most of Customer References

WriteSpark

Content Marketing. Although I have not participated in this conference myself, the program looks very relevant and past events have been well attended by technology company representatives. November 11, 2008 in Case Studies | Permalink. Books by Janice King. Essential Books for DIY Marketers. Case Studies.

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Cognitive Flexibilty Theory, Hypertext, and the Post-Gutenberg Mind: Rand Spiro's Home Page

Buzz Marketing for Technology

For example, his lengthy contention that because the origin of Googles search algorithm is mechanistic in ways that resemble Fredierick Taylors old time-motion studies and the mechanization of work, Google therefore needs to be used in a mechanistic way is an out and out non sequitur. June 21, 2008 | Permalink. |. Rand Spiro.

Wikipedia 100
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How Can Professional Services Firms Boost Their Value?

Hinge Marketing

Those who have been in the industry for decades will recall the market collapse of 2007 and 2008. Book value has to do with tangible concerns such as cash, accounts receivable, fixed assets and equipment (machinery, computers, software). In essence, the book value looks back at what has already been done.

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Visible Expert Profile: Rick Telberg

Hinge Marketing

Although delivering content is the focus of his organization, Rick founded CPA Trendlines around a marketplace need, not around the product. “They think it starts with content. Once you have something special and unique, then you can think about content marketing.” ” The Power of Specializing.

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The Innovative Educator: 5 Things You Can Do to Begin Developing Your Personal Learning Network

Buzz Marketing for Technology

Wednesday, April 23, 2008. If youre new to this world, personal learning networks are created by an individual learner, specific to the learner’s needs extending relevant learning connections to like-interested people around the globe. May 9, 2008 8:12 AM. ▼ 2008. (42). skip to main | skip to sidebar.

Education 100