Writing on the Web

OCTOBER 21, 2015

Speaking engagements – Conferences, workshops, and seminar organizers hire subject matter experts and they will find you through your blogging. Coaching and consulting – As you establish yourself as an expert through your blogging and when you share your knowledge with readers, folks will seek you out for coaching and consulting.

Blogger 100

Blogger Business Blogging Webinar Metrics Consulting 100

Writing on the Web

FEBRUARY 11, 2016

The content you publish on the Web is ultimately designed for a marketing goal such as promoting a product, workshop, or services. Share your opinions, don’t be afraid to take sides. Position yourself as a thought leader. Avoid “sales speak.” There are times you want people to do something like invest in your business.

Content 100

Content Consulting Newsletter Opinions 100

Writing on the Web

NOVEMBER 3, 2010

To remedy this, Suzanne and I are going to teach the solutions to #1 and #2: blog writing and SEO workshop in January 2011. If you’re struggling with your WordPress blog, don’t miss Suzanne’s Blogging101 workshop: 6 Weeks to Confident Blogging. In the meantime, get prepared by mastering the basics.

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

OCTOBER 23, 2013

” The content you publish on the Web is ultimately designed for a marketing goal such as promoting a product, workshop, or services. Position yourself as a thought leader. Avoid “sales speak.” There are times you want people to do something like invest in your business. But avoid the hype of sales clichés.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

FEBRUARY 21, 2013

and although there were a few workshops on blogging and online creative non-fiction writing, not one word about keywords or linking! Worse, in some cases, they aren’t teaching writers about this in online writing courses. I just attended a week-long writer’s conference in San Miguel.

Blogger 100

Blogger SEO Keywords Custom Publishing 100

Writing on the Web

NOVEMBER 18, 2010

Yesterday I led a workshop in the Netherlands at Media Partners Group. The ones that are thriving are customer magazines , designed to be helpful and relevant to consumers while delivering marketing messages and building brand loyalty.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Writing on the Web

SEPTEMBER 17, 2010

I’ll be teaming up again with Suzanne Bird-Harris in December for a workshop on blog writing and content marketing with blogs, but in the meantime, here are 3 steps to get you started. Formerly known as head of iFlashVideo, Jason Anderson has branched out on his own.

Content Marketing 100

Content Marketing Digg Content Buzz 100