Convince & Convert

JUNE 29, 2010

Shirky points out that consumer-powered review sites like Yelp are just as valid as a critique from a professional restaurant reviewer, although perhaps for different reasons based on the collective knowledge and biases of each source. In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Online Marketing Institute

MAY 26, 2010

While they’re both interesting reads and contain valid points, the idea that ROI and metrics are difficult to measure isn’t true. Although brand awareness is certainly a measurement gauge for social media, its success should not only be measured by resulting brand awareness. How many social shares did the post get?

Social Media 40

Social Media Advertising Channels Media Blogger 40

NuSpark Consulting

NOVEMBER 16, 2011

25% Pay-per-click, and, 18% social media. Are these B2B companies e-commerce or online catalogs, where a lead can be classified as a “request-a-quote” or are they complex products, meaning that multiple touch points via media and content have to occur before the prospect becomes a lead? Of course! . 57% say SEO.

Paid Search Agency 100

Paid Search Agency Lead Generation Lead Scoring Lead Ranking 100

The Effective Marketer

SEPTEMBER 23, 2009

That’s why I’m eager to check out two resources: MarketingProfs Digital Marketing World The folks at MarketingProfs held an online trade show that had a great speaker lineup and relevant topics for those in the online world, being very focused on tactics for lead generation, social media, and email marketing among other topics.

Training 100

Training Planning Work Management Marketing Management 100

The Effective Marketer

FEBRUARY 15, 2009

But the overall idea was interesting and valid, especially for us mere mortals that look in awe at others that have been more successful (however you define the term) and have to be brought back down to earth and go back to work. You can follow any responses to this entry through the RSS 2.0 are the proof. United States License.

Work Management 100

Work Management Marketing Budget Marketing Automation Services Marketing Management 100

The Effective Marketer

JUNE 21, 2009

Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that. Set goals : this is important for any social media platform that your company is trying to use.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Hubspot

DECEMBER 7, 2011

Social media moves at the speed of light, so if you're just getting started now, there are conceivably tons of nuances you may have missed. Yes, both the pages and posts appear in search results, which is why integrating Google+ into your social media strategy can also help your SEO. Answers to Your Twitter Questions.

Social Media 28

Social Media Media CPC Cost Per Click 28

RebelMouse

FEBRUARY 13, 2019

Our approach is to take the UX of social media that the world has become so accustomed to, and then adapting it to fit your owned property. Brands often have content across social channels on YouTube, Instagram, Facebook, and across many blogs without having a centralized place to bring all of it in to make the most out of it.

Enterprise Management 40

Enterprise Management Branding Brand Identity Marketing Automation Services 40

RebelMouse

FEBRUARY 13, 2019

Our approach is to take the UX of social media that the world has become so accustomed to, and then adapting it to fit your owned property. Brands often have content across social channels on YouTube, Instagram, Facebook, and across many blogs without having a centralized place to bring all of it in to make the most out of it.

Enterprise Management 40

Enterprise Management Branding Brand Identity Marketing Automation Services 40

RebelMouse

FEBRUARY 13, 2019

Our approach is to take the UX of social media that the world has become so accustomed to, and then adapting it to fit your owned property. Are you ready for your brand to grow loyal followers through meaningful engagement that validates your core mission? It's fast, clean, beautiful, and it works.

Enterprise Management 40

Enterprise Management Branding Brand Identity Marketing Automation Services 40

Industrial Marketing Today

NOVEMBER 16, 2009

“For your exclusive copy of “How To [Achieve a specific big result you’ve always wanted] in 5 Weeks or Less” – only available for the next 10 days – enter your name and a valid email address below and hit “Send Me My Copy Now!” Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). The RSS feed is: [link]. This episode features Christopher S.

Enterprise Management 120

Enterprise Management Work Management Marketing Management B2B Thought Leadership 120

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). The RSS feed is: [link]. This episode features Christopher S.

Enterprise Management 120

Enterprise Management Work Management Marketing Management B2B Thought Leadership 120

MarketJoy

JUNE 25, 2018

This information came when social media, content marketing, search engine optimization, and other inbound strategies had already proved their mettle with regards to “cost-efficiency.” In the modern era, firms have intensely propelled content development, blogging, & social media initiatives to sell their products & services.

Paid Content 56

Paid Content Work Management Marketing Management Top of Funnel 56

B2B Marketing Savvy

SEPTEMBER 22, 2009

Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy Social Media: Not Just for Kids Email The Scoopdog Team. Whether governance is driven by a management or legal process, questions related to Twitter boundaries are sure to quickly surface.

Advertising Agencies 40

Advertising Agencies Paid Search Agency PR Guidelines 40

Online Marketing Institute

DECEMBER 23, 2010

While you make valid points, I still highly recommend B2B Marketers create Videos for Youtube – the second largest search engine on the planet. – Adam [link] RBeale Thanks for stopping by and for commenting! Which platform do you suggest B2B Marketers use to share video content? b2bmarketing

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Buzz Marketing for Technology

OCTOBER 14, 2008

cartoon heart on learning to listen: how pr can join the social media conversation. Especially in Norway, blogs tend to be more like conversational web diaries: they are very personality driven, some very literary in style, but many attract big and expanding audiences, without actively using tools like RSS, social bookmarking etc.

Conversion 100

Conversion Lead Ranking Enterprise Management Blogger 100

B2B Marketing Savvy

JULY 30, 2009

Other Popular Posts: Digital DeTox Tools Twitter Branding Analog Bridges Email Scoop. Now, as lead voice and a newly minted blogger trying to engage with/understand the new social media landscape, I feel like it’s an Indiana Jones episode titled: “Search for the Missing Metrics”. Am I getting any?

Advertising Agencies 40

Advertising Agencies RSS Ning Blogger 40

Buzz Marketing for Technology

JUNE 27, 2008

Social Media. What you can do is to manage the environment in which knowledge can be created, discovered, captured, shared, distilled, validated, transferred, adopted, adapted and applied.â?? fun, laughter and tools - wikis, blogs, enjoyment of activity tagging, RSS â?£ socialmedia. socialcomputing. enterprise2.0.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Hubspot

MAY 8, 2012

Display a clear call-to-action module to subscribe to your blog, along with an RSS subscription button and a simple, one-field email opt-in form near the top of your blog -- above the fold. 8) Leverage Social Proof. This third-party validation can be a very powerful motivator for your site visitors' and prospects' actions.

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Convince & Convert

FEBRUARY 23, 2012

This is Episode 3 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Lauren Fernandez , the head of social media for Landry’s Restaurants. The RSS feed is: [link]. We are back on Social Pros. Jay : This is the one where Jar-Jar Binks learns Twitter.

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Welcome to Social Media U. 25 Comments.

Social Media 100

Social Media Class Web 2.0 Media 100

Hubspot

MARCH 20, 2012

I was a little bitter and, frankly, slightly disappointed in the social media marketers of the world. Blog RSS Feed. There's a very simple way to populate your LinkedIn company page with your business' content, and it's called your blog's RSS feed. What can I say? News Module. Company Status Updates.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

Hubspot

NOVEMBER 18, 2011

This a huge missed opportunity for businesses, especially given that because many businesses aren't leveraging features likes company updates, the clutter on LinkedIn is significantly less dense than on other social networks like Facebook or Twitter. 11 Reasons Your LinkedIn Company Page Sucks.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Adobe Experience Cloud Blog

SEPTEMBER 1, 2010

For example, nobody nowadays would go to buy a television without researching online or finding reviews though various social media channels to serve as third party validation. However, this world is changing because buying is changing. The buyer expects to have power in the buying process. And he does.

Lead Ranking 48

Lead Ranking Lead Scoring Marketo Paid Search Agency 48

Hubspot

MAY 29, 2012

We talk a lot on this blog about how email marketing and social media should be integrated. It helps grow your social reach, increases email click-through rate, promotes lead generation and reconversions, and builds a better relationship between brands and companies. That's still valid advice!

Social Networks 28

Social Networks Lead Scoring Lead Ranking Network Marketing 28

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Both Pay Per Click Advertising (PPC) and Buyer Hubs/Lead Generation sites offer opportunities to cap the Cost Per Lead and gain some control (which is not as easy in other media, save Direct Response.) Good leads.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Paul Gillin

APRIL 13, 2011

As a frequent speaker at events of all sizes, I’ve had a chance to observe some of the best practices conference organizers used to promote their events through social media. In most cases, these efforts cost little or nothing more than your time.Here are some suggestions for leveraging social channels for event promotion.

Social Media 50

Social Media Promotion Media Landing Pages 50

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

This can include opt-in management, bounce handling, unsubscribe processing, and suppression lists, as well as higher-end services such as dedicated IP addresses and capabilities like email preview, spam checking, link validation, and delivery monitoring. No (except Data.com). Marketing Automation. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Convince & Convert

MARCH 15, 2012

This is Episode 7 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. The RSS feed is: [link]. Jay : As I saw on Twitter the other day, the killer app of South By is an. Listen Now.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Software 118

QuanticMind

MAY 30, 2023

But the first few years, I was combing through all of these different news sources every day, everything from the daily newsletters from the trades, Twitter, LinkedIn, Google Alerts. Then I remembered this kind of old thing called RSS that I sort of mentally wrote it off when Google Reader died. This part is a bit harder to explain.

Paid Content 52

Paid Content Marketing AI Work Management Paid Search Agency 52

BuzzSumo

JANUARY 19, 2021

I’ve built a lot of relationships simply by following influencers in the online marketing world on social media and jumping into conversations whenever I can, plus commenting on their blog posts and sharing them with my audience. Some times though, we will also use specific social media channels and/or forums.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Convince & Convert

JULY 27, 2012

This is Episode 26 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. The RSS feed is: [link].

Lead Ranking 115

Lead Ranking Enterprise Management Lead Scoring Work Management 115

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Digital B2B Marketing

FEBRUARY 27, 2013

Validate Jamie’s authority with an appropriate title. Develop Social Profiles. Develop social media profiles for Jamie on the core relevant networks for your target audience. Each profile should look valid and active before the campaign is launched. Social Sharing and Participation. Identify Jamie.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Campaigns Profiling 100