Buzz Marketing for Technology

JUNE 28, 2008

Human Resources. October 2006. © 2006 Prescient Digital Media. on Mon 20 Nov 2006 04:00 AM EST | Permanent Link. Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. Social media. Applications.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

Recent Media Appearances. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Can you use media summaries or industry updates? Keynote Speaking/Strategy.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Convince & Convert

MAY 27, 2010

Just when you think you have some modicum of a handle on this industry, new developments come along and shake up your head like a snow globe. The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. The way Lindsey Lohan hates non-alcoholic beverages.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Instead, I found something on Media Curation, which I thought was close enough: Media Curation is the emerging trend toward creating media content using a mix of machine and human resources.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

JUNE 24, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media with Email Marketing – is it the Super Combo? Can we deliver a powerful 1-2 punch by combining social media and email marketing? Including at least three social sharing options boosted the rate to 11.2%

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. Stelzner on Vimeo.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

The Effective Marketer

JUNE 21, 2009

What I liked best was the tips on tools you can use and where to find additional resources. Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Industrial Marketing Today

NOVEMBER 16, 2009

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Home Marketing Matters About Contact B2B Marketing Store Company Website Are You Creating Irresistible Offers with Your Email Marketing?

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Convince & Convert

SEPTEMBER 21, 2010

Sessions start October 5. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. They always do.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Industrial Marketing Today

MAY 14, 2010

Community/Customer forums – forums have been around a lot longer than social media and have proven to very effective for engaging the engineering community. Your own engineers, technical and R & D team members are great resources for generating fresh content that is more customer-focused. Thanks for sharing!

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Hubspot

OCTOBER 3, 2019

Between writing press releases and media pitches, it isn't easy to make time for professional development. Below you'll find the top 20 PR conferences to attend in 2020 and learn how they can help you as a PR professional. Social Media Strategies Conference. PR News Crisis and Measurement Summit. You're not alone.

PR 14

PR Conference Public Relations Peer-to-peer 14

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). Influence mining is primarily being used in two corners of the social Web – for identifying and engaging with categorical or brand authorities; and for adding information to customer service interactions.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

SEPTEMBER 21, 2010

There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Industrial Marketing Today

SEPTEMBER 27, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Have Digital Marketing and Social Media Killed the Industrial Sales Job? And digital marketing and social media are as disruptive as they come. Every disruptive technology is known to cause major upheavals in any industry. Not so fast!

Social Media 60

Social Media Social Marketing Media Planning 60

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

AUGUST 18, 2010

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. What’s the hot new trend in social media that we can bring to our clients? Better question: How can we optimize and improve our existing social media programs?

PR 160

PR Social Media Paid Content Media 160

Online Marketing Institute

DECEMBER 1, 2010

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. Sharing photos, videos, press releases, media coverage, speaker updates, etc.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Hubspot

APRIL 4, 2016

Then consider this: 16% to 20% of searches people ask in Google have never been searched for before. So I caught up with SmartBug Media's founder and CEO Ryan Malone to get the inside scoop on how they approached Conversant Bio's blogging strategy and what they did to impact lead flow so dramatically. The Strategy Shift.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Long Tail Marketing 28

Hubspot

JANUARY 7, 2014

What these marketing pros may not realize, though, is they can easily access the latest marketing news and insights from well-known names in the field -- and even join in on interesting marketing conversations -- through LinkedIn groups. Created: October 1, 2007. Social Media. 10) Social Media Marketing.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Write about industry News – whats happening this week, this month 2. Look through your latest news releases for ideas 11. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Golden Spiral

DECEMBER 3, 2021

Social media users have more than doubled since 2015. Posts on social media can cause massive surges in business or take down an individual’s reputation. In this article, we will examine: Organic Social Media Strategy for HealthTech Companies. Purposes for Social Media in HealthTech Marketing.

Social Media 62

Social Media Paid Search Agency Paid Social Agency Social Marketing 62

Sprout Social

OCTOBER 1, 2018

Last Updated: October 1, 2018. And now that brands rely on video content more than ever, it’s critical to use the correct social media video specs and advertising video sizes. However, we couldn’t find all the correct social video sizes in one place. Check out our social media image sizes guide for help.

Paid Content 111

Paid Content Social Media Video Marketing Mobile Advertising 111

Single Grain

OCTOBER 12, 2023

Updated October 2023. Worth noting: Before you pursue speaking gigs to get valuable video content, it helps to own your own domain to build your credibility — instead of relying solely on social media profiles. Takeaways: Use contests to incentivize your customers to make videos and share them on social media for you.

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

SpotMe Blog

MAY 4, 2021

Work together on social media content and promotions. These boxes will make great shareable photos for social media. With the right virtual event platform, you also can continue to interact with participants long after the event, in the form of social media content, blog posts, surveys, emails, and more.

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

APRIL 29, 2014

Pinterest became one of the fastest-growing social networks ever, and billions of videos are streamed on YouTube each day. The SmartBrief newsletters aggregate content every day (at least 10 articles) around one topic, such as entrepreneurship, leadership, or social media, that is applicable to something you care about.

Top of Funnel 167

Top of Funnel Content Blogger Peer-to-peer 167

Buffer

OCTOBER 25, 2018

Whether you are a seasoned social media marketer , a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around. Is your target audience using that social media site?

Social Media 111

Social Media Media Brand Identity Branding 111

Convince & Convert

SEPTEMBER 21, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why brands go to great lengths to humanize themselves on the social Web. Trust in TV news? Trust in radio news? Trust in newspapers?

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

The Effective Marketer

JULY 5, 2009

She not only customized the course the way she thought it should be delivered but was also able to get the group of 20 or so to interact and dictate the pace. Here’s a brief list of styles you can choose from: Tell a story Sell a benefit Share news Evoke curiosity Present a problem Present a solution Flatter 8. Gotta love her for that.

Copywriting 100

Copywriting Work Management Marketing Management Marketing Budget Creation 100

Online Marketing Institute

OCTOBER 31, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use.

Social Media 40

Social Media Paid Content Tools Media 40

The Effective Marketer

FEBRUARY 16, 2011

Some have even suggested that marketing automation market is floundering , but it is such a new market and offering that is innevitable to have doubts, especially with these many vendors in the space. Reply Greg Jordan says: February 22, 2011 at 1:16 pm Cool infographic! I think your wise to follow the money trail.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

Convince & Convert

JUNE 30, 2010

This has enormous implications for social segmentation, content creation, tonality, and appropriate success metrics. If we’re not using the available data (made even richer by the coming ubiquity of “like&# ) to boost relevancy of our social and email communication, our fans will gravitate toward companies that are.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

seo.co

JANUARY 8, 2022

The last major addition to Penguin ( Google’s link-centric algorithm ) occurred in October of 2016. It could also provide resources in line with what a reader is seeking, or even add a humorous element to the article. Utilize social media for all it’s worth. To combat this, lean on social media.

Link Building 119

Link Building SEO Webinar Metrics Ad Building 119

seo.co

JUNE 8, 2021

The last major addition to Penguin ( Google’s link-centric algorithm ) occurred in October of 2016. It could also provide resources in line with what a reader is seeking, or even add a humorous element to the article. Utilize social media for all it’s worth. To combat this, lean on social media.

Link Building 119

Link Building SEO Webinar Metrics Ad Building 119