Content Marketing Institute

FEBRUARY 5, 2019

Their potential for cross-channel distribution capabilities enables on-the-go engagement: It’s easy for brands to publish branded content campaigns across multiple social networks, owned media properties, and other external websites. Projects , and Original.

Paid Content 100

Paid Content Brand Identity Branding Top of Funnel 100

Adobe Experience Cloud Blog

JULY 27, 2012

To get your executive team on board consider presenting to them and including some of the following information: Illustrate competitors who are using employee social media contributions successfully. Highlight how employee social contributions can be used for lead gen, and creating valuable relationships.

Social Media 48

Social Media Ad Building Media B2B Thought Leadership 48

Webbiquity

JANUARY 26, 2021

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. Web Presence Optimization: The Present.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Adobe Experience Cloud Blog

NOVEMBER 2, 2015

By presenting a small gift, you can instantly cut through the noise and create valuable engagement. Accomplish this by hosting a donations microsite where you create matching donations. Final Tip… Don’t forget to integrate social media!

Top of Funnel 48

Top of Funnel Tips Planning Advertising Agencies 48

Industrial Marketing Today

JULY 14, 2010

The practice includes aggregation (gathering) and curation (sorting, categorizing, art directing, and presenting) such that material from multiple sources creates a unique editorial experience for readers/visitors. Hmmm…not very satisfying. So I Googled “content curation&# and lo and behold, it returned 77,600 results.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Webbiquity

JULY 10, 2018

Even when you publish content elsewhere—updates on Facebook, videos on YouTube or Vimeo , presentations on SlideShare—the goal is usually to drive visitors back to your website, to consume content and take action. Among the most popular are Monarch , Social Warfare , and Simple Share Buttons Adder. why you the best at it.

Paid Content 213

Paid Content CMS Development Design Optimization 213

Vidyard

SEPTEMBER 11, 2015

The focus here should be on short video clips, posted immediately to the social networks most used by event participants. Immediate content sharing helps event participants with their own social media practice, whether it’s personal or professional. I asked her for her three social media best practices for startups.

Video Marketing 110

Video Marketing Landing Pages Microsite Social Media 110

Webbiquity

OCTOBER 29, 2012

It also requires an active presence and network of relationships in social media, coverage in industry press, and carefully targeted online advertising to be where your prospective buyers are looking, when they are looking. Paid Presence (search engine ads, banner ads on trade or publication sites, social network ads).

Paid Content 100

Paid Content Optimization SEM Microsite 100

Vidyard

SEPTEMBER 11, 2015

The focus here should be on short video clips, posted immediately to the social networks most used by event participants. Immediate content sharing helps event participants with their own social media practice, whether it’s personal or professional. I asked her for her three social media best practices for startups.

Video Marketing 65

Video Marketing Landing Pages Microsite Social Media 65

Vidyard

SEPTEMBER 11, 2015

The focus here should be on short video clips, posted immediately to the social networks most used by event participants. Immediate content sharing helps event participants with their own social media practice, whether it’s personal or professional. I asked her for her three social media best practices for startups.

Video Marketing 65

Video Marketing Landing Pages Microsite Social Media 65

Albacross

JANUARY 17, 2020

talk to them in person, help them out or present our product without time-taking back-and-forth. It enables salespeople to build a personalized microsite for the prospects, using marketing-approved content and materials, and incorporate personalized video messages--in minutes, without any coding, as easily as writing an email.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Biznology

OCTOBER 18, 2016

Here’s the deck I delivered to the class, for your edification and general edutainment: The class was delightful because not only did I deliver the presentation but Shashi kept me there for the entire class so that we could do some practical work as well. SDL SM2, Radian6, Sysomos, Sprout Social , Lithium.

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

SDL SM2, Radian6, Sysomos, Sprout Social , Lithium. Social media is much bigger than Facebook. There are a multitude of social networks, self-run message boards, threads deep in reddit, and ad-hoc discussions everywhere online (Dailymile.com, etc.). Social Networks (including FB, Twitter, etc.).

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Webbiquity

SEPTEMBER 19, 2012

6 Tools Social Media Experts Use to Update Facebook Pages by KISSmetrics. Kristi Hines (again) presents the pros and cons of updating Facebook using third-party apps (e.g., This became a de-facto landing page/microsite for many companies, and made it relatively easy to drive fan behavior – especially when using inexpensive software.

Paid Content 100

Paid Content Facebook Tools Best Practices 100

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). A more static website or series of microsites. For more tips on Reddit and StumbleUpon ads, I recommend this great SlideShare presentation by Brent Csutoras. Email lists – of both customers and non-customers.

Paid Content 152

Paid Content Promotion Media Paid Search Agency 152

Hubspot

FEBRUARY 15, 2017

That's why there are formal marketing awards -- official ways of recognizing some of the most remarkable work done in the area, usually presented with some sort of trophy or plaque, as well as public proclamation as that year's "best of" something. As of January 2017, Facebook continues to reign as the most-used social network worldwide.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

Hubspot

DECEMBER 20, 2012

In social search, content that has a social connection to you in some way is prioritized, which could mean someone you are linked to via Facebook, Twitter, or any other major social network. It’s a tiered approach to presenting information to a user -- and to search engines.

SEO 28

SEO Domain Clickthrough Lead Scoring 28

Webbiquity

FEBRUARY 21, 2017

A hybrid curation app and social network—grab any content from the web and save it to your own Flipboard magazine. Showcase reviews: ArCompany, Maximize Social Business (Grow), PR Daily, Shift Communications. A social network / curation tool for images. Pricing: free. Showcase reviews: Kissmetrics, Re/code.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Convince & Convert

AUGUST 3, 2010

link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world ! link] [link] Arizona Social Media C&C Blog Post – R.I.P. 3 Ways Facebook is Killing Your Website [link] RT Please [link] Thos003 And yet you still have a like button on your blog… =) [link] jaybaer If you can't beat em, join em.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world ! link] [link] Arizona Social Media C&C Blog Post – R.I.P. 3 Ways Facebook is Killing Your Website [link] RT Please [link] Thos003 And yet you still have a like button on your blog… =) [link] jaybaer If you can't beat em, join em.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Content Marketing Institute

OCTOBER 24, 2017

Can be presented as the main course or served as a pre-roll advertising appetizer. Thrive in virtually any content platform – e.g., when embedded on your website or blog; shared via emails, through mobile apps, or on third-party video sites like YouTube; or incorporated into SlideShare presentations, live events, and webinars.

Top of Funnel 105

Top of Funnel Video Marketing Enterprise Management Tips 105

Hubspot

JULY 21, 2015

Driving consistent, relevant traffic and leads from our social network presence. Active and well-rounded personal presence on social media, with a command of each network and their best practices. Managing other design needs such as presentations, signage, and trade show collateral as needed. Social Media.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Convince & Convert

JUNE 6, 2012

Released yesterday at Blogworld New York , findings from social media behavioral researcher Tom Webster and the team at Edison Research show some shocking changes in how Americans use and consume social media. From 2010 to 2012 the percentage of Americans following any brand on a social network has gone from 16% to 33%.

Statistics 167

Statistics Social Media Media Social Networks 167