Biznology

SEPTEMBER 27, 2011

Image via Wikipedia. It is earned media. It is real, even if the blogger simply embeds a video or quotes the pitch email verbatim or copy-and-pastes the social media news release full-text, it’s up to each blogger. We don’t pay them, we don’t trade horses, and we don’t make empty promises.

Blogger 80

Blogger Outreach Wikipedia PR 80

WebMarketCentral

JULY 9, 2007

Seana Mulcahy at MediaPost recently wrote a piece about using social media and other tools to build word-of-mouth promotion online. WebMarketCentral now includes a more complete guide with links to related web marketing strategies. Wikipedia also provides a pretty good definition. And then they'll write about you!"

Word of Mouth 20

Word of Mouth PR Buzz Web 2.0 20

WebMarketCentral

FEBRUARY 13, 2008

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 social bookmarking, new media relations and blogging.to build awareness of and credibility for (a) message without relying solely on mainstream publications." Nevertheless, worth checking out.

PR 20

PR Web 2.0 Best Practices Blogger 20

Biznology

APRIL 18, 2013

Photo credit: Wikipedia. You might not realize it, however, from all the hand-wringing about the end of the news media. Let’s look at some of the trends: The news media is shedding journalists. With social media, people now graze for news and tend to read articles or view videos from an array of sources.

Paid Content 80

Paid Content Paid Search Agency Media B2B Thought Leadership 80

Webbiquity

NOVEMBER 5, 2012

In Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing , Lee Odden provides the definitive guide to SEO and its extension into social and content marketing for the new, more sophisticated world of search and web presence optimization.

Optimization 100

Optimization Curation PR Public Relations 100

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. ” (Wikipedia). ” (Wikipedia).

Blogger 80

Blogger Outreach PR Media 80

Biznology

NOVEMBER 8, 2013

Photo credit: Wikipedia. There are three types of content you can post, which I call mini, midi and maxi content (yes, like hemlines): Mini: Tweets, text messages, photos, social media shares (on LinkedIn, Facebook, Google+ and so on), pins, comments on other peoples’ content.

Public Relations 80

Public Relations Press Wikipedia Content 80

Biznology

OCTOBER 18, 2011

Image via Wikipedia. Sara Wilson, my COO, told me yes, that our digital PR strategy of identifying thousands of topical blogs and then pitching them on behalf of our clients with the goal of securing hundreds of earned media mentions is surely the definition of inbound marketing–and maybe even the way that God intended.

Inbound Marketing 80

Inbound Marketing Blogger Wikipedia Work Management 80

Biznology

MAY 27, 2014

In many ways, native ads put a media blindfold on its visitors, turn them around until they get dizzy, and then set them off to paid for and sponsored content. Public relations. That said, the onus is on the native advertiser: you’re only as good as your lure, only ad good as your headline, on as good ad your content.

Paid Content 80

Paid Content Advertising Agencies Paid Search Agency Advertisements 80

Biznology

FEBRUARY 28, 2012

Image via Wikipedia. With the ultimate goal of as many quality, thoughtful, and topical earned media mentions as possible. In these scenarios, one cannot invest months and months culling through a media list, failure-by-failure, hoping for success. All at once. This is not to say this sort of quantum blogger outreach is easy.

Blogger 80

Blogger Outreach Long Tail Marketing Cable 80

B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Some are paid-for and some are free. bpcares&#.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Webbiquity

FEBRUARY 24, 2015

SEO for Dummies: Learn SEO in 10 Simple Steps by Social Media Today. 15 Step SEO Checklist for 2015 by Social Media Today. SEO is social media. SEO is public relations.” Bob Leonard transcribes his interview with video SEO expert Daniel Loeschen of LT Creative Media on how to search-optimize video content.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100